---
description: Learn more about Zoho CRM. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier.
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title: Zoho CRM Reviews, Cost & Features | GetApp Australia 2026
---

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# Zoho CRM

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> Zoho CRM is a cloud-based customer relationship management (CRM) solution that helps businesses of all sizes close deals smarter, better and faster. The solution lets businesses reach customers through every channel, including telephone, email, social media, and live chat.
> 
> Verdict: Rated **4.3/5** by 6994 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Key benefits of Zoho CRM

 Segment customers based on purchase patterns, analyze webform statistics and conduct webform A/B tests.&#10; Identify marketing campaigns with the highest ROI and discover sales trends with customizable quadrants and cohorts.&#10; Access Zoho CRM dashboards via the analytics app on the phone.&#10; Personalize purchase stages and actions of customer's journey and improve decision-making with a prediction builder.&#10; Use AI-based email analytics and assignment rules while simplifying data collection with contextual and customizable forms.&#10; Create multiple pipelines based on geography and other parameters.&#10; Enjoy review processes with assignment and comment functions.&#10; Improve customer experiences with in-depth services and appointments features.&#10; Access custom signals, calls and email workflows for flexible communication.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.3/5** | 6994 Reviews |
| Ease of Use | 4.2/5 | Based on overall reviews |
| Customer Support | 4.1/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Zoho
- **Founded**: 1996

## Commercial Context

- **Starting Price**: USD 14.00
- **Pricing model**: Per User (Free Trial)
- **Pricing Details**: Free Edition  (CRM for entrepreneurs) - Forever free upto 3 Users.&#10;&#10;Standard Edition (Sales tracking for Small Businesses) - $14/user/month (billed annually).&#10;&#10;Professional Edition (Complete CRM for any SME) - $23/user/month (billed annually).&#10;&#10;Enterprise Edition (CRM for multi-level organizations) - $40/user/month (billed annually).&#10;&#10;Ultimate Edition (CRM for large-scale organizations) - $52/user/month (billed annually).
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Arabic, Brazilian Portuguese, Bulgarian, Chinese, Croatian, Czech, Danish, Dutch, English, European Portuguese, French, German, Hebrew, Hindi, Hungarian, Indonesian, Italian, Japanese, Korean, Polish, Russian, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Vietnamese
- **Available Countries**: Argentina, Armenia, Australia, Austria, Bahrain, Bangladesh, Belarus, Belgium, Bhutan, Brazil, Canada, Chile, China, Colombia, Cyprus, Denmark, Egypt, Estonia, Finland, France and 42 more

## Features

- A/B Testing
- AI Copilot
- AI/Machine Learning
- API
- Access Controls/Permissions
- Accounting
- Accounting Integration
- Activity Dashboard
- Activity Tracking
- Alerts/Escalation
- Alerts/Notifications
- Appointment Management
- Appointment Scheduling
- Asset Lifecycle Management
- Automated Routing
- Budgeting/Forecasting
- Business Card/Badge Scanning
- Business Process Automation
- Business Process Control
- Buyer Management

## Integrations (70 total)

- 2iNova Practice Management Software
- ActiveCampaign
- Avaya Experience Platform
- Bedrock Data
- Box
- Docusign
- Dropbox
- Eventbrite
- GetResponse
- Gmail
- GoTo Meeting
- Google Ads
- Google Analytics 360
- Google Calendar
- Google Drive

... and 55 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Construction CRM Software](https://www.getapp.com.au/directory/759/construction-crm/software)

## Related Categories

- [CRM Software](https://www.getapp.com.au/directory/230/crm/software)
- [Contact Management Software](https://www.getapp.com.au/directory/337/contact-management/software)
- [Sales Force Automation Software](https://www.getapp.com.au/directory/338/sales-force-automation/software)
- [Lead Management Software](https://www.getapp.com.au/directory/339/lead-management/software)
- [Social CRM Tools](https://www.getapp.com.au/directory/558/social-crm/software)

## Alternatives

1. [Salesforce Sales Cloud](https://www.getapp.com.au/software/90378/salesforce) — 4.4/5 (18806 reviews)
2. [HubSpot CRM](https://www.getapp.com.au/software/102533/hubspot-crm) — 4.5/5 (4483 reviews)
3. [Bigin by Zoho CRM](https://www.getapp.com.au/software/142099/bigin-by-zoho-crm) — 4.7/5 (742 reviews)
4. [Dynamics 365](https://www.getapp.com.au/software/90844/dynamics-365) — 4.4/5 (5849 reviews)
5. [Kylas Sales CRM](https://www.getapp.com.au/software/2052749/kylas) — 4.8/5 (622 reviews)

## Reviews

### "Reliable CRM for Sales and Lead Management" — 5.0/5

> **Himaanshu** | *27 May 2026* | Computer Software | Recommendation rating: 9.0/10
> 
> **Pros**: Zoho CRM is easy to manage and helps organize leads, follow-ups, and customer communication in one place. The automation and customization options are very useful for daily sales activities.
> 
> **Cons**: A few features take time to understand in the beginning, and the interface can feel slightly crowded when using multiple modules.
> 
> Overall, the experience has been positive. Zoho CRM helps manage sales activities more efficiently and improves lead tracking and team coordination. It is a good solution for growing businesses looking for a flexible CRM platform.

-----

### "Great crm for sales" — 5.0/5

> **Verified Reviewer** | *21 January 2026* | Health, Wellness & Fitness | Recommendation rating: 10.0/10
> 
> **Pros**: Great customer support for onboarding.its easy to import data.itcreally is easy on your phone. The systems tag features are great
> 
> **Cons**: I don't like how it displays the names together.it needs better google integration..its very weak on how it links your mail .i found other crm eadier.more options to not save a mail in crm
> 
> Its good . fast responses on oisdues.simple guidance when u get stuck..system works well even on free tiers

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### "Save your money, not your time." — 3.0/5

> **AJ** | *14 October 2025* | E-Learning | Recommendation rating: 7.0/10
> 
> **Pros**: Value for Money, Easy to start, Easy to Navigate, Easy to set up business metrics, Low learning curve for experienced CRM users, Good API services
> 
> **Cons**: : Terrible mobile experience, no value add to the business&#10;&#10;: Terrible AI - does absolutely nothing in terms of added business value, &#10;&#10;: Advanced Analytics to get core business intelligence is tricky, Core Metric tracking can be complete pain if embedded system values are over-written with semantics that are friendly to a particular business case.&#10;&#10;: Zoho Support promises a lot, delivers next to nothing. &#10;&#10;: Customisation - especially for Zoho Books for users moving from Tally - is a very long drawn out and painful process - from a development as well as a psychological perspective.
> 
> 70/100. &#10;Why? &#10;&#10;This overall user experience is from an Indian business perspective where the business requires A LOT of in-CRM customisation in order to derive value from the CRM.&#10;&#10;The business is a leader in the India's education research and digital distribution space and has a team of 30 people working on the system. This includes Sales, Support, Operations, Accounts and Admin.&#10;&#10;Zoho CRM was the clear alternative to Salesforce in our specific business case because it offered a cost-friendly alternative, and a supposedly easy on-boarding and critical business metrics tracking process.&#10;&#10;We used it initially only for the Sales Team, then gradually, over 3 years, rolled it out for the Sales Support team as well as the Accounts Team to get a 360 degree view of the business.&#10;&#10;The CRM system is very difficult to customise - especially if you want a proper view of the business - Sales, Operations, Support, Accounts, Admin.&#10;&#10;It's been a 3+ year journey with Zoho. If the Zoho ecosystem had been a bit better thought-out with easy customisations the journey shouldn't have taken more than 1 year. If you are looking to customise the system to your specific business needs - all the best. It's going to take a really long time depending on your specific use case.&#10;&#10;An overview&#10;: Zoho has all the modules that SalesForce has...at 1/3rd the cost. Great.&#10;&#10;: It does 90% of the CRM job really well. And then collapses completely when it comes to business critical details that will actually deliver a bang for your buck.&#10;&#10;: you need a Zoho partner and about 2 years of development work if you want to really customise the solution for your particular line of business&#10;&#10;: it's out of the box for a very small spectrum of businesses&#10;&#10;: if you're moving from Tally to Zoho Books, you are looking at a one year development cycle - not counting the hours you'll spend trying to convince the Accounts Team to use the system. It's not an easy sell to the Accounts Team or integration process from a Tally to Zoho Books viewpoint. &#10;&#10;: the AI element is present but totally useless and gives zero insight into business critical elements.&#10;&#10;So, from a future-proofing standpoint, you'll save a lot of money vis-a-vis a Salesforce type of CRM, but invest a lot of time in customisations, development and in-house training to get critical business insights from the system.&#10;&#10;That's why - 70/100. Zoho now needs to up the ante - and fast. It's bare bones from an AI perspective and just about usable from a small business perspective.&#10;&#10;Everything else - be prepared for a hard slog.

-----

### "A powerful CRM futures with unbeatable value for money" — 4.0/5

> **Cristin** | *29 June 2026* | Automotive | Recommendation rating: 8.0/10
> 
> **Pros**: The best part about Zoho CRM is it's incredible value for money and customization options. It offers powerful pipeline management and automated workflow at a fraction of the cost of its major competitors. The platform makes tracking sales leads simple and highly effective
> 
> **Cons**: What I like least about the initial learning curve can be steep because the interface has so many deep minis. Additionally, The standard customer support can sometimes be slow to resolve complex technical setup issues
> 
> My overall experience has been highly positive. It's a robust, budget-friendly CRM that perfectly streamlines lead tracking and sales automation. Despite a slight learning curve in slower support response, it remains an excellent tool for growing businesses

-----

### "Zoho CRM a great start for SMEs" — 5.0/5

> **Peter** | *16 February 2026* | Telecommunications | Recommendation rating: 10.0/10
> 
> **Pros**: When bundled in Zoho One it provide a lot of features for one low price. Includes social posts, sales IQ, signing and campaigns.
> 
> **Cons**: Not keen on having to visit separate window for each module. can be tricky to set up relationships and add new fields.
> 
> Simple to learn and use but takes time to set up if you need something more than the default settings

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