--- description: Learn more about Act!. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Act! Reviews, Cost & Features | GetApp Australia 2026 --- Breadcrumb: [Home](/) > [CRM Software](/directory/230/crm/software) > [Act\!](/software/91203/act) # Act\! Canonical: https://www.getapp.com.au/software/91203/act Page: 1 / 36\ Next: [Next page](https://www.getapp.com.au/software/91203/act?page=2) > Act\! Advantage is an all-in-one, full front-office CRM solution that unites sales, marketing, and customer management. > > Verdict: Rated **3.9/5** by 857 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Key benefits of Act\! Centralize and secure your vital customer data in an organized and user-friendly solution. Configure to unique specifications and access key customer information with ease in the office or on the road. Attract high-potential leads with integrated email marketing. Create professional-looking emails, landing pages, surveys, and newsletters that get the right message to the right audience at the perfect time. Keep opportunities advancing and hit your sales goals with interactive quotes and robust opportunity management. Forecast with confidence via a visual sales pipeline and interactive dashboards. Leverage rich customer profiles to gain a deeper understanding of your relationships and deliver outstanding customer experiences that foster customer loyalty and drive repeat business. Know exactly where to focus your time and resources with dynamic, real-time metrics and customer-specific insights, enabling informed decision-making across your business. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **3.9/5** | 857 Reviews | | Ease of Use | 3.9/5 | Based on overall reviews | | Customer Support | 3.6/5 | Based on overall reviews | | Value for Money | 3.8/5 | Based on overall reviews | | Features | 3.9/5 | Based on overall reviews | | Recommendation percentage | 70% | (7/10 Likelihood to recommend) | ## About the vendor - **Company**: Act\! - **Location**: St. Petersburg, US - **Founded**: 1987 ## Commercial Context - **Starting Price**: USD 30.00 - **Pricing model**: Per User (Free Trial) - **Pricing Details**: Act\! offers both cloud-based and on-premises CRM, email marketing and marketing automation solutions, designed for individuals and small to medium-sized businesses (SMBs). - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: Dutch, English, French, German - **Available Countries**: France, Germany, United Kingdom, United States ## Features - A/B Testing - API - Access Controls/Permissions - Activity Dashboard - Activity Tracking - Activity/News Feed - Alerts/Notifications - Appointment Scheduling - Autoresponders - Batch Processing - CRM - Calendar Management - Calendar Sync - Calendar/Reminder System - Campaign Analytics - Campaign Management - Client Management - Collaboration Tools - Commenting/Notes - Contact Database ## Integrations (24 total) - BigCommerce - Dropbox Business - Ecwid - Eventbrite - FreshBooks - Freshdesk - Google Contacts - Google Workspace - Instagram - LinkedIn for Business - Meta for Business - Microsoft 365 - Microsoft Outlook - QuickBooks Online - Shopify ... and 9 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [CRM Software](https://www.getapp.com.au/directory/230/crm/software) ## Related Categories - [CRM Software](https://www.getapp.com.au/directory/230/crm/software) - [Contact Management Software](https://www.getapp.com.au/directory/337/contact-management/software) - [Marketing Automation Software](https://www.getapp.com.au/directory/308/marketing-automation/software) - [Customer Service Software](https://www.getapp.com.au/directory/231/customer-service/software) - [Sales Force Automation Software](https://www.getapp.com.au/directory/338/sales-force-automation/software) ## Alternatives 1. [HubSpot CRM](https://www.getapp.com.au/software/102533/hubspot-crm) — 4.5/5 (4451 reviews) 2. [Zoho CRM](https://www.getapp.com.au/software/9908/zoho-crm) — 4.3/5 (6964 reviews) 3. [Bigin by Zoho CRM](https://www.getapp.com.au/software/142099/bigin-by-zoho-crm) — 4.7/5 (724 reviews) 4. [EngageBay CRM](https://www.getapp.com.au/software/113999/engagebay-marketing) — 4.7/5 (907 reviews) 5. [Salesforce Sales Cloud](https://www.getapp.com.au/software/90378/salesforce) — 4.4/5 (18768 reviews) ## Reviews ### "Easy tool" — 4.0/5 > **Bo** | *16 November 2023* | Banking | Recommendation rating: 7.0/10 > > **Pros**: Mostly used Act's features of contact management and marketing automation in CRM, it has a feature that brings together all of the customer data into a centralized database. Using automation tool is so easy and helps you track every steps. > > **Cons**: Not so many features but the essential features are enough to get what is really needed. The support for the product has ended. > > Only had the change to use free trial, integrated with Sage 360 as it is owned by Sage. Created a few marketing automation and went live as well, got great results, it had potential. Used its app also to track progress and results. ----- ### "ACT is good product for small business needing CRM for remarketing" — 4.0/5 > **Anonymous User** | *21 August 2025* | Marketing & Advertising | Recommendation rating: 7.0/10 > > **Pros**: Ease of use, basic functions easy to onboard with the sales team. Best way for me to track lead funnel. > > **Cons**: Hard to set up, still not fully functioning like it should. Hoping to have things resolved with support soon. > > I like the product using it for 6 years. Recently switched to cloud version and it's been good so far, but hoping to get more out of it than we have been in recent years. ----- ### "No decent or easy profit Pipeline reports from Opportunities." — 3.0/5 > **Flynn** | *25 April 2025* | Hospital & Health Care | Recommendation rating: 3.0/10 > > **Pros**: Price \& ease of use. We've been using for 13+ years. Still a dog. A good dog, but still a dog. > > **Cons**: Clunky, dated software and no good method to show actual PROFIT pipeline. > > It works for tracking Opportunities, contacts and history. ----- ### "ACT\! Overview" — 5.0/5 > **Kevin** | *15 January 2026* | Financial Services | Recommendation rating: 9.0/10 > > **Pros**: I have been using ACT\! as my contact management system for over 25 years. The system has evolved into an overall first class tool in my business. I like the software's ability to track my emails to clients for future reference. The company's customer support is great. Whenever I have had any issues, they respond quickly to my needs. They understand that time is money for business owners. Over the years I have considered other software for my business and I continue to find that ACT\! serves my needs well It is a great value for the cost. It has more features than I need for my business. > > **Cons**: Honestly, I have not found anything about ACT\! that I did not like. The excellent support their technology team provides give me piece of mind that I don't have to concern myself with issues that come up from time to time. > > In my business, tracking calls and setting meetings is very important. ACT\! has served me well over the years. ----- ### "30-year user great program but could still be a little better" — 5.0/5 > **Thom** | *18 December 2024* | Marketing & Advertising | Recommendation rating: 3.0/10 > > **Pros**: I've been using acts for over 30 years. I like its flexibility and how it has grown over the years. I do wish it had a better mobile application. It doesn't match the desktop well enough. The thing I like best is the customer support if you are a premium member. But it is very costly. > > **Cons**: The price has gotten almost prohibitive. Other programs are much more affordable. The mobile app for your phone is not up to the high standards that I have come to expect from act for over 30 years. > > Like I said the flexibility is is very good and helpful. It has grown and expanded with the times. The customer service is probably the best with any company I deal with. I wish they had longer hours or 24/7 because of my schedule I work with people all over the world and sometimes wind up needing help in the middle of the night. It's gotten too pricey but it is an extremely powerful program and I've enjoyed using it since the early '90s. I've been through several different owners of the program. The current \[sensitive content hidden\] seeing the most committed to customer service. ----- Page: 1 / 36\ Next: [Next page](https://www.getapp.com.au/software/91203/act?page=2) ## Links - [View on GetApp](https://www.getapp.com.au/software/91203/act) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | pt | | | pt-PT | | ----- ## Structured Data