Hootsuite Insights

Hootsuite Insights

Real-time social analytics for brands

4.3/5 (19 reviews)

Hootsuite Insights Overview

What is Hootsuite Insights?

Hootsuite Insights - formerly UberVu - offers real-time social media monitoring via a visual dashboard, smart, sharable reports, data widgets & infographic-style data visualization. The platform automatically analyzes all of a brand’s social media data to show insights on influencers, stories, and trends that can be leveraged - in real-time. Designed for the daily social media marketer, it’s easy to use and simple to set up. Users can post to Facebook, Twitter, LinkedIn and Google+ business pages through the Hootsuite Insights platform.

Hootsuite Insights collects mentions from 20+ sources, including (but not limited to): Facebook, Twitter, LinkedIn, Google+, YouTube, Reddit, Flickr, New York Times news network, Wordpress, Blogger, and Disqus. The software captures mentions and provides translation for 50+ languages, and automatically detects sentiment in English, French, Spanish, Portuguese, and German.

Hootsuite Insights helps social media marketers to find out when the most important things are happening and saves them having to dig through thousands of social media mentions to find insights. They can see Spikes and Bursts in activity, new trending stories, real-time influencers, and more. Users can Smart-schedule posts, time optimized for their community, or schedule posts to go out at a specific date/time in the future. Users can also reply to mentions on Facebook, Twitter, LinkedIn and Google+ via the platform.

Hootsuite Insights Overview

Pricing

Starting from
N/A

Pricing options

Free Trial
Subscription
Value for money

Contact Hootsuite Insights for a custom quote.


Hootsuite Insights Features

Devices
Business size
S M L
Markets
Asia, Australia, Canada, Europe, Germany and 4 others, Latin America, Middle-East and Africa, United Kingdom, United States
Supported Languages
English

Screenshots

Hootsuite Insights screenshot:
Hootsuite Insights screenshot: Hootsuite Insights screenshot: Hootsuite Insights screenshot: Hootsuite Insights screenshot: Hootsuite Insights screenshot: Hootsuite Insights screenshot: Hootsuite Insights screenshot:

Hootsuite Insights Reviews

Hootsuite Insights Reviews

Overall rating
4.3
/
5 19 reviews
Excellent
9

Very good
8

Average
2

Poor
0

Terrible
0

Value for Money
3
Features
4.3
Ease of Use
4.2
Customer Support
4
89% recommended this app
Jill N.

I highly recommend


Scott M.

Stop looking and start using this tool!


Mofoyeke O.

DOES WHAT IT SAYS


Verified Reviewer

Sounds good, but very expensive and costs keep adding up.


Sunil K.

Very Useful Social Media Marketing Tool


Jill N.

I highly recommend

Used Weekly for 1-5 months
Reviewed on 10/05/2018
Review Source: GetApp

Pros

Hootsuite Insights makes it easy to keep up with all my social feeds in one place. It's a great way to see and keep up what's going on with my accounts.

Cons

none at all that i have found in using this program. If I find any i will update my review, I give it 5 stars.

Rating breakdown

Ease of Use

Likelihood to recommend: 10.0/10

Scott M.
Industry: Electrical/Electronic Manufacturing

Stop looking and start using this tool!

Reviewed on 20/02/2015
Review Source: SoftwareAdvice

Pros

Logging into uberVU is the first thing I do every morning. In the time it takes for me to finish my first cup of coffee, I can view my Signals dashboard, check on assigned tasks, and see key metrics.

Cons

The cost. Yes it's worth it, but when budgets are small it's a premium priced tool that many users will never get the chance to use.

Rating breakdown

Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

Mofoyeke O.
Industry: Management Consulting
Company size: 2-10 Employees

DOES WHAT IT SAYS

Used Daily for 6-12 months
Reviewed on 26/03/2019
Review Source: SoftwareAdvice

Pros

Being able to access the performance of all my social media marketing and visibility efforts on one dashboard is a game changer for me! This tool helps me narrow down the specific activities and efforts to keep at and those to discard based on performance

Cons

It keeps evolving so for now, I have no complaints about this tool

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 8.0/10

Verified Reviewer

Sounds good, but very expensive and costs keep adding up.

Used Daily for Free Trial
Reviewed on 11/07/2018
Review Source: GetApp

Pros

Where Insights shines is it's real time data, that most don't offer. You have to wait for things to be compiled into reports before you can view them. With Insights, you are able to view your reach and social streams in real time, to quickly analyze the interactions and reach of your posts.

It anaylyzes SO many sources to help you handle your metrics and know what stream is going to be more productive for you to focus on, and what customers are clicking and interacting with at any given time.

You can also post updates from an RSS feed, and it has mobile apps and customized reports, which are great for those of us working on the go, or needing specific analytics per report.

Cons

I utilized Hootsuite Insights through another author that had it, and helped her figure out where to focus her marketing. It seemed like a decent program and well built, so when I got back home, I decided to investigate it for myself.

Imagine my surprise when there is no pricing information to be found on their website. You need to contact a salesperson to get any information on price, which is a huge turn-off right off the bat. Needing to contact someone to learn basic costs tells us we likely can't afford it, and makes it a high pressure situation instead of letting us gather all our facts first before narrowing down companies.

From research I've done, it seems like the costs just continue adding up- using a URL shortener, getting more than 2 reports, adding untold costs to your yearly spend. There are cheaper services out there that don't nickle and dime you with every single thing.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 4.0/10

Sunil K.
Industry: Computer Software
Company size: 51-200 Employees

Very Useful Social Media Marketing Tool

Used Daily for Free Trial
Reviewed on 07/02/2018
Review Source: GetApp

Pros

Ease of use.
It helps to schedule the social posts, that is why most of the marketers like this product.

Rating breakdown

Value for Money
Ease of Use

Likelihood to recommend: 8.0/10

User recommendation
7.8/10
Based on 19 user ratings
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Hootsuite Insights Pricing

Hootsuite Insights Pricing

Starting from
N/A
Free Trial
Subscription
Value for money

Contact Hootsuite Insights for a custom quote.

Contact Hootsuite Insights for a custom quote.

Value for Money
3/5
Based on 19 user ratings
Compare value for money rating with alternatives
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Hootsuite Insights Features

Hootsuite Insights Features

A/B Testing
API
Activity Dashboard
Automatic Notifications
Campaign Analysis
Campaign Management
Campaign Segmentation
Content Management
Customisable Branding
Customizable Templates
Data Import/Export
Drag & Drop Interface
Email Marketing Management
Engagement Analytics
Monitoring
Multi-Channel Marketing
Real Time Analytics
Reporting & Statistics
Social Media Integration
Third Party Integration
Features
4.3/5
Based on 19 user ratings
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Categories

Videos and Tutorials

Videos and Tutorials

Additional information for Hootsuite Insights

Additional information for Hootsuite Insights

Key features of Hootsuite Insights

  • Automatic Alerts for Insights, Mentions
  • Big Social Data analysis
  • Easy-to-use Report Creation
  • Real-time marketing insights
  • Social Media Analytics
  • Social Media Insights
  • Social Media Management
  • Social Media Monitoring
  • Team Collaboration capabilities
  • Up to 2 years of Historical Data available upon request

Benefits

  • Learn when specific topics or platforms are more active than usual; when new relevant stories are trending; when an influencer is driving the conversation; and where those people are talking.

  • See real-time mentions from Facebook, Twitter, LinkedIn, Google+, blogs, and more while tracking sentiment level, volume and sharing stats, and conversation maps.

  • Connect with Facebook, Twitter, LinkedIn and Google+ audiences straight from the dashboard; automatically schedule posts at the best time to reach more of them; schedule a reply for later; or reach out to key influencers.

  • Collaborate with teammates through various permission levels and views within the product. Assign tasks and tag mentions to work better together.

  • Easily create and share reports on the data with simple, customizable widgets and auto-updating data.

  • Real-time processing analyzes each mention as it comes in, making it easy to see the stats (including sentiment, gender, language, where and when).

  • Hootsuite Insights FAQs

    Hootsuite Insights FAQs

    Below are some frequently asked questions for Hootsuite Insights.

    Q. What type of pricing plans does Hootsuite Insights offer?

    Hootsuite Insights offers the following pricing plans:

    Pricing model: Subscription

    Free Trial: Available

    Contact Hootsuite Insights for a custom quote.

    Q. What are the main features of Hootsuite Insights?

    Hootsuite Insights offers the following features:

    • Automatic Alerts for Insights, Mentions
    • Big Social Data analysis
    • Easy-to-use Report Creation
    • Real-time marketing insights
    • Social Media Analytics
    • Social Media Insights
    • Social Media Management
    • Social Media Monitoring
    • Team Collaboration capabilities
    • Up to 2 years of Historical Data available upon request

    Q. Who are the typical users of Hootsuite Insights?

    Hootsuite Insights has the following typical customers:

    Large Enterprises, Mid Size Business, Non Profit, Small Business

    Q. What languages does Hootsuite Insights support?

    Hootsuite Insights supports the following languages:

    English

    Q. What type of pricing plans does Hootsuite Insights offer?

    Hootsuite Insights has the following pricing plans:

    Subscription

    Q. Does Hootsuite Insights support mobile devices?

    We do not have any information about what devices Hootsuite Insights supports

    Q. What other apps does Hootsuite Insights integrate with?

    Hootsuite Insights integrates with the following applications:

    Hootsuite

    Q. What level of support does Hootsuite Insights offer?

    Hootsuite Insights offers the following support options:

    FAQs, Knowledge Base, Online Support, Video Tutorials