---
description: Learn more about Willow. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Willow Reviews, Cost & Features | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [AI Sales Assistant Software](/directory/3872/ai-sales-assistant/software) > [Willow](/software/2261351/willow-1)

# Willow

Canonical: https://www.getapp.com.au/software/2261351/willow-1

> Willow is a cloud-based autonomous sales follow-up platform for B2B revenue teams that automates post-call emails, CRM updates.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

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## Overview

### Key benefits of Willow

\* Eliminates manual post-call admin work by automatically triggering personalized follow-up emails after every sales call, freeing reps to focus on selling rather than system updates.
\* Reduces missed follow-up commitments by detecting deadlines and commitments mentioned during calls and executing timed follow-ups at the appropriate moment.
\* Automates CRM updates directly from call content, removing the need for reps to manually log activity and keeping pipeline data accurate in real time.
\* Supports intelligent meeting scheduling by sending invites and managing rescheduling based on deal priority and stakeholder availability, reducing back-and-forth coordination.
\* Enables document and content sharing as part of the automated post-call workflow, ensuring buyers receive relevant materials without rep intervention.
\* Supports team scaling without added operational overhead by automating the full post-call action sequence, allowing revenue teams to handle higher call volumes without increasing administrative workload.
\* Delivers a reported payback period of eight weeks on annual investment, providing a measurable ROI benchmark for B2B sales organizations evaluating the platform.

## About the vendor

- **Company**: Willow AI
- **Location**: Seattle, US

## Commercial Context

- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- CRM & Sales Stack Integration
- Embedded AI
- Human-in-the-loop (HITL)
- Revenue-Native Data Model
- Sales Task Automation & Forecasting

## Integrations (1 total)

- HubSpot Sales Hub

## Support Options

- Email/Help Desk
- FAQs/Forum

## Category

- [AI Sales Assistant Software](https://www.getapp.com.au/directory/3872/ai-sales-assistant/software)

## Links

- [View on GetApp](https://www.getapp.com.au/software/2261351/willow-1)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.getapp.com/all-software/a/willow-1/> |
| en-AE | <https://www.getapp.ae/software/2261351/willow-1> |
| en-AU | <https://www.getapp.com.au/software/2261351/willow-1> |
| en-CA | <https://www.getapp.ca/software/2261351/willow-1> |
| en-GB | <https://www.getapp.co.uk/software/2261351/willow-1> |
| en-IE | <https://www.getapp.ie/software/2261351/willow-1> |
| en-NZ | <https://www.getapp.co.nz/software/2261351/willow-1> |
| en-SG | <https://www.getapp.sg/software/2261351/willow-1> |
| en-ZA | <https://www.getapp.za.com/software/2261351/willow-1> |

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