--- description: Learn more about RightMessage. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: RightMessage Reviews, Cost & Features | GetApp Australia 2026 --- Breadcrumb: [Home](/) > [Personalisation Software](/directory/609/personalization-behavioral-targeting/software) > [RightMessage](/software/2154104/rightmessage) # RightMessage Canonical: https://www.getapp.com.au/software/2154104/rightmessage > RightMessage is a cloud-based personalization platform for SMBs that segments visitors via quizzes and surveys, then tailors website. > > Verdict: Rated **5.0/5** by 4 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Key benefits of RightMessage \* Bidirectional ESP and CRM sync pulls existing subscriber tags, segments, and custom fields directly into website personalization rules, eliminating duplicate data entry across platforms. \* Behavior-based targeting displays different content blocks to visitors based on browsing history, referral source, or funnel stage, increasing content relevance without manual segmentation. \* Drag-and-drop visual editor lets non-technical marketers build and launch personalized page variants without writing code or relying on developer resources. \* A/B and multivariate testing tools measure variant performance across audience segments, surfacing which personalized experiences drive higher engagement and conversion rates. \* Real-time analytics dashboard tracks impressions, clicks, and goal completions per variant and audience segment, giving teams actionable data to iterate on campaigns quickly. \* Role-based access controls allow marketing, design, and development teams to collaborate within defined permissions, reducing the risk of unauthorized changes to live pages. \* No-code embed script deploys across existing CMS and e-commerce platforms without restructuring site architecture, shortening implementation timelines significantly. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **5.0/5** | 4 Reviews | | Ease of Use | 4.8/5 | Based on overall reviews | | Customer Support | 4.8/5 | Based on overall reviews | | Value for Money | 4.3/5 | Based on overall reviews | | Features | 4.8/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: RightMessage ## Commercial Context - **Starting Price**: USD 99.00 - **Pricing model**: Per User - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 1,001–5,000, 1,001–5,000, 5,001–10,000, 5,001–10,000, 5,001–10,000, 10,000+, 10,000+, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: United States ## Features - Account Based Marketing - Behavioral Targeting - Campaign Segmentation - Contextual Targeting - Customer Profiles - Email Marketing - Experience Management - Website Personalization ## Integrations (3 total) - ActiveCampaign - Google Analytics - Kit ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base ## Category - [Personalisation Software](https://www.getapp.com.au/directory/609/personalization-behavioral-targeting/software) ## Related Categories - [Personalisation Software](https://www.getapp.com.au/directory/609/personalization-behavioral-targeting/software) - [Conversational AI Platforms](https://www.getapp.com.au/directory/1647/conversational-ai-platform/software) - [Lead Capture Software](https://www.getapp.com.au/directory/1001/lead-capture/software) ## Reviews ### "Smart Website Personalization Made Easy" — 5.0/5 > **Verified Reviewer** | *30 September 2021* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: This is an easy to use tool that is actually a combination of different tools. It helped me address each site visitor in a unique way, depending on their history (returning visitor, new visitor, subscriber, no subscriber...). It increases the conversions of my lead pages and sales pages. The interface is fresh, there's enough documentation and this platform has so many possible use cases for a marketer. > > **Cons**: Pricing could be made more affordable, although I understand these advanced features come at a price. Other than that, I haven't found things that I dislike in this tool, and I've played around with it for a long time. > > There aren't many tools out there that offer this amount of website customization to increase site conversions. It's a clever tool, easy to use and doesn't have a learning curve. Showing the right message at the right time, to the right site visitor is easy with this tool and adds a unique touch to your website. The tool gets frequent updates and you can find a lot of inspiration on how to use the different features to your advantage. ----- ### "One of the easiest online tools I've ever used." — 5.0/5 > **Rachel** | *14 March 2018* | Design | Recommendation rating: 10.0/10 > > **Pros**: I've been lucky enough to see RightMessage from almost the very beginning - as soon as I could have an account, I had one\! The new improvements to the UI have been incredible - it's so incredibly easy to use. Considering how complex the campaigns and personalisations you can set up can become, it never feels confusing or difficult to do. Plus, it's so gorgeous to look at\! On top of that, Brennan, Shai and the whole team go above and beyond to look after me and I feel more than just a number, but a real part of the company. I see huge potential for RightMessage to not only help me grow my own business + improve my conversion rates on my campaigns, but also be a huge help to my design clients and the impact + growth they can have too. > > I've been able to set up my own personalisation campaigns and customise what my audience see on my website. ----- ### "The best in the website + notification personalization space. Period." — 5.0/5 > **Dave** | *26 November 2019* | Design | Recommendation rating: 10.0/10 > > **Pros**: Let me start by saying that I love this RightMessage. When they first started, there were very few competitors and I know they had trouble figuring out their positioning, pricing and service offerings. They have come a long way since then. Heres a few things that I love about RightMessage. - They are very transparent about the direction of their roadmap, financials etc. Its hard to find companies that are willing to share that level of info with their users. - They are genuinely interested in feedback. They are very active in their Facebook group and other channels helping users. - There are some expensive options in the personalization market, but they offer a better product at a price that allows small businesses to enter into the game. - Very well designed UI and easy to use. - Game changer. They were one of the first, if not the first company I saw that offered the ability to ask questions in popup forms to better understand and segment your audience. > > **Cons**: I would love to see more integrations. They offer very few direct integrations with CRMs or Marketing Software options. > > Great Experience. Really looking to grow with this product and team. ----- ### "Speak Directly To Your Target Audience" — 5.0/5 > **David** | *5 April 2019* | E-Learning | Recommendation rating: 8.0/10 > > **Pros**: - neat, clean UI/ UX make this fairly easy to use. - integrate directly with the most popular ESP - advance marketing thru segmenting your visitors > > **Cons**: - I really cant think of any yet at this time of writing. > > A well developed software created by marketer to marketers. They recently revised their pricing and I think it's a good opportunity to jump in if you are into advance marketing. ## Links - [View on GetApp](https://www.getapp.com.au/software/2154104/rightmessage) ## This page is available in the following languages | Locale | URL | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | ----- ## Structured Data