---
description: Learn more about CoAd. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: CoAd Reviews, Cost & Features | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Payroll Software](/directory/259/payroll/software) > [CoAd](/software/2064318/primepay)

# CoAd

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> CoAd creates a more connected experience for businesses looking to simplify payroll, HR, benefits, compliance, and workforce management.
> 
> Verdict: Rated **4.0/5** by 381 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.0/5** | 381 Reviews |
| Ease of Use | 3.9/5 | Based on overall reviews |
| Customer Support | 3.8/5 | Based on overall reviews |
| Value for Money | 3.9/5 | Based on overall reviews |
| Features | 3.8/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: PrimePay
- **Location**: West Chester, US
- **Founded**: 1986

## Commercial Context

- **Pricing Details**: Please contact a CoAd sales reps for more information about pricing.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop)
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- 1099 Preparation
- 360 Degree Feedback
- 401(k) Tracking
- API
- Access Controls/Permissions
- Accounting
- Activity Dashboard
- Alerts/Notifications
- Applicant Tracking
- Approval Process Control
- Attendance Tracking
- Automated Scheduling
- Benefits Management
- Biometric Recognition
- Check Printing
- Compensation Management
- Compliance Management
- Customizable Reports
- Customizable Templates
- Dashboard

## Integrations (2 total)

- QuickBooks Online
- Sage Intacct

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Payroll Software](https://www.getapp.com.au/directory/259/payroll/software)

## Related Categories

- [Payroll Software](https://www.getapp.com.au/directory/259/payroll/software)
- [Time Clock Software](https://www.getapp.com.au/directory/265/time-clock-attendance/software)
- [HR Software](https://www.getapp.com.au/directory/256/human-resources/software)
- [Direct Deposit Payroll Software](https://www.getapp.com.au/directory/3683/direct-deposit-payroll/software)

## Alternatives

1. [Deel](https://www.getapp.com.au/software/2051182/deel) — 4.9/5 (4306 reviews)
2. [Rippling](https://www.getapp.com.au/software/112141/rippling) — 4.9/5 (4862 reviews)
3. [RUN Powered by ADP](https://www.getapp.com.au/software/91393/run) — 4.6/5 (1525 reviews)
4. [Paylocity](https://www.getapp.com.au/software/102695/webpay) — 4.3/5 (1928 reviews)
5. [ADP Workforce Now](https://www.getapp.com.au/software/100336/workforcenow) — 4.4/5 (7257 reviews)

## Reviews

### "PrimePay Good Service" — 5.0/5

> **Shannon** | *18 December 2018* | Individual & Family Services | Recommendation rating: 9.0/10
> 
> **Pros**: The software is more customizable than most.  The customer service and responsiveness is quite good for a payroll company.  PrimePay manages to deliver high quality features like a large company, but more high touch service like a smaller company.
> 
> **Cons**: There is a limit to customization.  The software cannot show a running tally of a person's hours worked per workweek on their time card in the mobile version.  This has caused our mobile employees some issues in the field because they must manually add their timecards to stay on track for weekly hours and avoid unauthorized overtime.
> 
> PrimePay in general has been very responsive to our needs and requests.  Having worked with multiple payroll companies in the past, I appreciate the large array of features combined with high touch customer service.  I definitely recommend them.

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### "Great Company" — 5.0/5

> **Angie** | *31 October 2024* | Legal Services | Recommendation rating: 10.0/10
> 
> **Pros**: Portal is very user friendly and great customer service\!\!\!
> 
> **Cons**: When I first started with PrimePay the portal was a little out of date but since then they have made so may upgrades and enhancements.
> 
> It has been a pleasure and I would definitely pick them again.

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### "Don't trust your contract with them." — 2.0/5

> **Greg** | *5 May 2025* | Sports | Recommendation rating: 0.0/10
> 
> **Pros**: I was comfortable using the system and it was easy to configure the software. My franchise forces me to use Profitkeeper on the same site, so that made it easy to come to one place.
> 
> **Cons**: The people are shysters.  They put in a clause that says we can update the contract at any time and they do that without being upfront.
> 
> Not a good experience.  They'll make everything on their terms to be beneficial.

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### "Prime Pay Customer for 10 years" — 5.0/5

> **Fran** | *31 October 2024* | Construction | Recommendation rating: 9.0/10
> 
> **Pros**: Prime Pay customer service response has been greatly improved\! And customer services reps are always very helpful\!
> 
> **Cons**: At this time I can't say there is anything I don't like.
> 
> Prime Pay has been servicing our payroll needs for all most 10 years and we have had a favorable experience during our time with them.

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### "Chief People Officer" — 4.0/5

> **Heidi** | *12 November 2024* | Nonprofit Organization Management | Recommendation rating: 8.0/10
> 
> **Pros**: Position control feature, time and attendance module is very robust. The implementation process has been efficient and organized.
> 
> **Cons**: The workflows for job changes, status changes, pay rates, etc. does not have the ability to create multiple approval levels. PrimePay could really improve on making this process more dynamic and be customable from the client side.
> 
> Our overall experience has been good and the implementation team has been wonderful.

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## Links

- [View on GetApp](https://www.getapp.com.au/software/2064318/primepay)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.getapp.com/all-software/a/primepay/> |
| en-AE | <https://www.getapp.ae/software/2064318/primepay> |
| en-AU | <https://www.getapp.com.au/software/2064318/primepay> |
| en-CA | <https://www.getapp.ca/software/2064318/primepay> |
| en-GB | <https://www.getapp.co.uk/software/2064318/primepay> |
| en-IE | <https://www.getapp.ie/software/2064318/primepay> |
| en-NZ | <https://www.getapp.co.nz/software/2064318/primepay> |
| en-SG | <https://www.getapp.sg/software/2064318/primepay> |
| en-ZA | <https://www.getapp.za.com/software/2064318/primepay> |

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