---
description: Learn more about Informed Repricer. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Informed Repricer Reviews, Cost & Features | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Price Optimisation Software](/directory/723/pricing-optimization/software) > [Informed Repricer](/software/2061173/informed-co)

# Informed Repricer

Canonical: https://www.getapp.com.au/software/2061173/informed-co

> Informed Repricer is a competitive repricing platform that helps online businesses drive profits using smart algorithms and actionable insights.
> 
> Verdict: Rated **4.8/5** by 4 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Informed Repricer

Supports over 14 Amazon marketplaces and Walmart.

Our machine-learning algorithms help you stay one step ahead of the competition 24 hours a day, 7 days a week.

Easily track your items and their competition.

Visualize profit, sales volume, Buy Box, and profit margin by marketplace, SKU, strategies, category, and fulfillment type.

We make getting started with Informed Repricer simple so you can start seeing the benefits of our repricing strategies from day one.

Free 14-day Trial

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 4 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Informed Repricer

## Commercial Context

- **Starting Price**: USD 149.00
- **Pricing model**: Usage Based (Free Trial)
- **Pricing Details**: Pricing starts at $99/month.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Brazil, Canada, France, Germany, Italy, Japan, Mexico, Netherlands, Spain, United Arab Emirates, United Kingdom, United States

## Features

- API
- Activity Dashboard
- Competitor Price Tracking
- Custom Pricing Rules
- Customizable Reports
- Dashboard
- Data Import/Export
- Dynamic Pricing
- Machine Learning
- Multi-Currency
- Multi-Store
- Predictive Pricing Models
- Price List Management
- Price/Margin Management
- Pricing Analytics
- Profitability Analysis
- Real-Time Analytics
- Real-Time Data
- Reporting/Analytics
- Repricing engine

## Integrations (1 total)

- Descartes Sellercloud

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat

## Category

- [Price Optimisation Software](https://www.getapp.com.au/directory/723/pricing-optimization/software)

## Alternatives

1. [Smartpricing](https://www.getapp.com.au/software/2081799/smartpricing) — 4.6/5 (44 reviews)
2. [PriceShape](https://www.getapp.com.au/software/2051312/priceshape) — 4.7/5 (53 reviews)
3. [Multiply](https://www.getapp.com.au/software/2048040/multiply) — 4.9/5 (41 reviews)
4. [Pricing HUB](https://www.getapp.com.au/software/2069740/pricing-hub) — 4.2/5 (25 reviews)
5. [PriceLabs](https://www.getapp.com.au/software/111835/pricelabs) — 4.9/5 (245 reviews)

## Reviews

### "Excellent repricing tool for Amazon & Walmat sellers\!" — 5.0/5

> **Ray** | *7 May 2024* | Retail | Recommendation rating: 10.0/10
> 
> **Pros**: - The user interface is great
- The flat-fee pricing model saves us a ton of money over tools that charge a % of sales
- Having 1 tool that can handle both Amazon \& Walmart repricing
- Repricing algorithm is intelligent enough to not lower pricing when it doesn't need to.
> 
> **Cons**: - The Walmart repricing seems slower than the Amazon repricing, but this could just be a limitation of Walmart's APIs.

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### "Great portal to control pricing and inventory flow." — 5.0/5

> **andy** | *8 February 2020* | Consumer Goods | Recommendation rating: 9.0/10
> 
> **Pros**: Very easy to use, clear information and layout.
> 
> **Cons**: I would like to see the ability to see further into the past in terms of sales and cash flow to see how the business is growing..  I would like the ability to rank the columns in the data by velocity so i can see at a quick glance which are my hot sellers and which are maybe in need of tweeking..  I also don't like the way the software allows the breaking of MAP policy by hiding the price.. I think this encourages bad behaviour from others and is what is killing the start ups. Can we have more than 100 items on a page please too.  Website is slow to load so takes time to navigate around.  Logs me out too quickly too... always having to log in which takes time as site is slow.
> 
> Overall very good. I use this as my first port of call to see what's going on with my store.

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### "Somewhat sufficient" — 4.0/5

> **Lukas** | *25 June 2021* | Retail | Recommendation rating: 5.0/10
> 
> **Pros**: Informed.co is easy to set-up, and has integrations with most of the e-commerce platforms or marketplaces that you'll want to have covered. Seems to does its job well.
> 
> **Cons**: Monthly plan is calculated off of total revenue, even when informed reprices say only 5% of your total product range. That's obviously unfair, but there is no other solution for that.
> 
> Have been using informed for a little over 4 months now on the big 2 US marketplaces, seems to be sufficient eventhough it doesn't provide as many pricing algos for Walmart as it does for Amazon

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### "Great product, have been a loyal user for several years" — 5.0/5

> **Kevin** | *7 February 2020* | Retail | Recommendation rating: 10.0/10
> 
> **Pros**: Easy to setup,  easy to setup multiple strategies, Cost is pulled directly from Inventory Labs
> 
> **Cons**: That Min/Max isn't pulled from IL like it was originally planned.
> 
> No issues, fast customer service

## Links

- [View on GetApp](https://www.getapp.com.au/software/2061173/informed-co)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.getapp.com/sales-software/a/informed-co/> |
| en-AE | <https://www.getapp.ae/software/2061173/informed-co> |
| en-AU | <https://www.getapp.com.au/software/2061173/informed-co> |
| en-CA | <https://www.getapp.ca/software/2061173/informed-co> |
| en-GB | <https://www.getapp.co.uk/software/2061173/informed-co> |
| en-IE | <https://www.getapp.ie/software/2061173/informed-co> |
| en-NZ | <https://www.getapp.co.nz/software/2061173/informed-co> |
| en-SG | <https://www.getapp.sg/software/2061173/informed-co> |
| en-ZA | <https://www.getapp.za.com/software/2061173/informed-co> |

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