---
description: Learn more about itracks. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: itracks Reviews, Cost & Features | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Market Research Software](/directory/889/market-research/software) > [itracks](/software/2054468/itracks-go)

# itracks

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> itracks Realtime is a market research app that allows you to participate in a research interview on a mobile device.&#10;&#10;itracks Board is an app that allows you to participate in an online discussion board on a mobile device.
> 
> Verdict: Rated **4.4/5** by 12 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of itracks

\- itracks Realtime and itracks Board apps are fully integrated with the online platforms, allowing users the convenience to connect with a mobile device. &#10;- The app allows you to reach an audience with only mobile devices. &#10;- The mobile apps are ideal for shopping studies, in home usage tests, ethnography studies, and diary projects. &#10;- The in app notifications in itracks Board drive increased participant engagement. &#10;- The itracks Board app allows participants to download the questions and respond without internet connectivity. &#10;- Responses will upload when the mobile device regains access to wifi.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 12 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support | 4.7/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.0/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Interactive Tracking Systems

## Commercial Context

- **Starting Price**: USD 429.00
- **Pricing model**: Per User (Free Trial)
- **Pricing Details**: itracks offers per project pricing, monthly, and annual subscriptions. &#10;&#10;Project based pricing for itracks Realtime and itracks Board is available.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Arabic, Brazilian Portuguese, Chinese, Czech, Dutch, English, European Portuguese, Finnish, French, German, Hebrew, Indonesian, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Traditional Chinese, Turkish
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Charting
- Conditional Logic
- Customer Segmentation
- Customisable Branding
- Customizable Fields
- Customizable Questions
- Customizable Reports
- Customizable Templates
- Data Import/Export
- Data Visualization
- Drag & Drop
- Email Management
- Email Reminders
- Face-to-Face
- Monitoring

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Market Research Software](https://www.getapp.com.au/directory/889/market-research/software)

## Alternatives

1. [Semrush](https://www.getapp.com.au/software/91634/semrush) — 4.6/5 (2316 reviews)
2. [Typeform](https://www.getapp.com.au/software/91581/typeform) — 4.7/5 (945 reviews)
3. [CleverX](https://www.getapp.com.au/software/2076953/cleverx) — 4.7/5 (101 reviews)
4. [Make Opinion](https://www.getapp.com.au/software/2066581/make-opinion) — 4.8/5 (65 reviews)
5. [Tremendous](https://www.getapp.com.au/software/2047288/tremendous-rewards) — 4.8/5 (456 reviews)

## Reviews

### "Excellent User Friendly Software" — 5.0/5

> **Jenny** | *3 February 2022* | Research | Recommendation rating: 10.0/10
> 
> **Pros**: I have used this software for a variety of studies and it is very user friendly. It offers the capabilities that I needed to have respondents review materials and give feedback. I use it for diary studies and for reviewing educational materials for a key client.
> 
> **Cons**: I like this software a lot. I don't have any complaints
> 
> They have been really great with programming, sales, and service for me.

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### "Easy to use qualitative platform" — 4.0/5

> **Matt** | *4 February 2022* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: Go to for qualitative research for audiences nationwide or in a larger target market.  Also, great for more in-depth larger focus groups.
> 
> **Cons**: Nothing.  An app would be nice. If users could access the platform from an easy to use, accessible, mobile app.

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### "Great Platform" — 4.0/5

> **Jadah** | *9 February 2022* | Market Research | Recommendation rating: 5.0/10
> 
> **Pros**: Easy to register and login, simplified method to check the registration of invitees and to re-send invites when needed.  Clean and clear visuals on certain aspects
> 
> **Cons**: Reporting became a little muddled on the platform itself, struggled to identify partials.
> 
> itracks is a solid platform, but not as intuitive as others.  needed more time to troubleshoot on where and what to do to resolve issues/understand the functionality.  Improving the "help desk" would be really beneficial.

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### "Awesome software with an added advantage of customisation \!" — 4.0/5

> **Anupam** | *15 February 2022* | Market Research | Recommendation rating: 8.0/10
> 
> **Pros**: I am using the itrack software for online focus groups. The ease of Setting up a OLFG, sending invites and reminders to encourage participants, are the most liked features for me. Also, I would like mention the templates available are very helpful and the best thing, we can customise these templates as per our requirement.
> 
> **Cons**: I have observed, if you have 2 groups scheduled within a project id, participants are able to choose any of the groups or both at a time, even though they have separate support ids.&#10;This should be fixed as sometimes this issue could create confusion for both participants and moderators / project managers.
> 
> I can say my experience using the software is very smooth and will rate the software 8 out of 10.

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### "No nonsense research tool" — 5.0/5

> **Margaret** | *3 February 2022* | Market Research | Recommendation rating: 10.0/10
> 
> **Pros**: Using iTracks for bulletin boards is straight forward and effective.  It is not fancy (nor does it need to be).  The program is easy to use (for us, the clients and the respondents), is easy to program and easy to manage throughout the project.  We appreciate the email templates and reporting options.
> 
> **Cons**: We wish we could program more survey-like questions on the board ourselves.  It would be nice to have more question options that we could program.
> 
> We use it for needs assessment (discovery) as well as  concept and stimuli evaluation.

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## Links

- [View on GetApp](https://www.getapp.com.au/software/2054468/itracks-go)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.getapp.com/business-intelligence-analytics-software/a/itracks-go/> |
| en-AE | <https://www.getapp.ae/software/2054468/itracks-go> |
| en-AU | <https://www.getapp.com.au/software/2054468/itracks-go> |
| en-CA | <https://www.getapp.ca/software/2054468/itracks-go> |
| en-GB | <https://www.getapp.co.uk/software/2054468/itracks-go> |
| en-IE | <https://www.getapp.ie/software/2054468/itracks-go> |
| en-NZ | <https://www.getapp.co.nz/software/2054468/itracks-go> |
| en-SG | <https://www.getapp.sg/software/2054468/itracks-go> |
| en-ZA | <https://www.getapp.za.com/software/2054468/itracks-go> |

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