---
description: Learn more about Zeta. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Zeta Reviews, Cost & Features | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/307/email-marketing/software) > [Zeta](/software/2048476/zeta)

# Zeta

Canonical: https://www.getapp.com.au/software/2048476/zeta

> Zeta Email will allow you to connect to all other channels and take your marketing to the next level with email personalization at scale.
> 
> Verdict: Rated **5.0/5** by 1 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 1 Reviews |
| Ease of Use | 5.0/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 4.0/5 | Based on overall reviews |
| Features | 4.0/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: Zeta Global

## Commercial Context

- **Pricing model**: Per Feature
- **Target Audience**: 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop)
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- A/B Testing
- API
- Activity Dashboard
- Autoresponders
- CAN-SPAM Compliance
- Campaign Analytics
- Campaign Scheduling
- Click Tracking
- Contact Management
- Customer Segmentation
- Customer Surveys
- Customisable Branding
- Customizable Fields
- Drip Campaigns
- Dynamic Content
- Email Campaign Management
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- Image Library

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Email Marketing Software](https://www.getapp.com.au/directory/307/email-marketing/software)

## Alternatives

1. [EmailOctopus](https://www.getapp.com.au/software/111489/emailoctopus) — 4.8/5 (654 reviews)
2. [Gmail](https://www.getapp.com.au/software/91602/gmail) — 4.8/5 (13329 reviews)
3. [Brevo](https://www.getapp.com.au/software/91466/brevo) — 4.6/5 (3411 reviews)
4. [Mailchimp](https://www.getapp.com.au/software/8268/mailchimp) — 4.5/5 (17572 reviews)
5. [Success.ai](https://www.getapp.com.au/software/2069531/success-ai) — 4.8/5 (415 reviews)

## Reviews

### "Intuitive design but limited capabilites" — 5.0/5

> **Jhoana** | *22 September 2020* | Newspapers | Recommendation rating: 7.0/10
> 
> **Pros**: I really liked the user interface because was friendly and easy to understand, even if you don't have previous experience with email marketing platforms.
> 
> **Cons**: They didn't have at the time workflow capabilities. The platform just allows you to send individual emails. This works well small companies but no for companies that need to do more complex campaigns such as trial journeys.
> 
> It was a good reliable platform for non complex campaigns.

## Links

- [View on GetApp](https://www.getapp.com.au/software/2048476/zeta)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.getapp.com/marketing-software/a/zeta/> |
| en-AE | <https://www.getapp.ae/software/2048476/zeta> |
| en-AU | <https://www.getapp.com.au/software/2048476/zeta> |
| en-CA | <https://www.getapp.ca/software/2048476/zeta> |
| en-GB | <https://www.getapp.co.uk/software/2048476/zeta> |
| en-IE | <https://www.getapp.ie/software/2048476/zeta> |
| en-NZ | <https://www.getapp.co.nz/software/2048476/zeta> |
| en-SG | <https://www.getapp.sg/software/2048476/zeta> |
| en-ZA | <https://www.getapp.za.com/software/2048476/zeta> |

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