---
description: Learn more about Bloomreach. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Bloomreach Reviews, Cost & Features | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [AI Marketing Tools](/directory/3873/ai-marketing-tools/software) > [Bloomreach](/software/2046593/bloomreach)

# Bloomreach

Canonical: https://www.getapp.com.au/software/2046593/bloomreach

Page: 1 / 4\
Next: [Next page](https://www.getapp.com.au/software/2046593/bloomreach?page=2)

> Powerful content, customer engagement, and product discovery offerings to achieve true personalization and drive unparalleled growth.
> 
> Verdict: Rated **4.8/5** by 56 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Key benefits of Bloomreach

True Personalization: Fix the fractured customer journey with personalized commerce experiences that drive revenue through search, browse, layout and content.&#10;&#10;Product and customer data: Bloomreach has an unparalled understanding of who your customer is and what they're hoping to find. It relevance engine looks at every aspect of your data, and ensures every experience meets consumer intention. For example, it knows when "chocolate" is the product and when it's an attribute, meaning that when someone searches for “milk chocolate,” they'll be shown bars or chocolate rather than pints of chocolate milk.&#10;&#10;Commerce-specific ML and Datasets: Bloomreach's commerce-specific ML is backed by more than 12 years of data, meaning customers benefit from its extensive global libraries and database. And once you're a customer, Bloomreach creates information that is only yours.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 56 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.9/5 | Based on overall reviews |
| Value for Money | 4.6/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Bloomreach
- **Location**: Mountain View, US
- **Founded**: 2009

## Commercial Context

- **Pricing model**: Other
- **Pricing Details**: Contact Bloomreach for pricing information.
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise)
- **Supported Languages**: English, French, German
- **Available Countries**: Albania, Andorra, Argentina, Australia, Austria, Belarus, Belgium, Bolivia, Bosnia and Herzegovina, Brazil, Bulgaria, Canada, Chile, Colombia, Croatia, Cyprus, Czechia, Denmark, Ecuador, Estonia and 57 more

## Features

- 2-Way Messaging
- A/B Testing
- AI Writing Assistant
- AI/Machine Learning
- API
- Abandoned Cart Saver
- Access Control
- Access Controls/Permissions
- Account Based Marketing
- Accounting Integration
- Activity Dashboard
- Activity Monitoring
- Activity Tracking
- Ad Optimization
- Ad hoc Reporting
- Advertising Management
- Alerts/Escalation
- Alerts/Notifications
- Analytics
- Application Management

## Integrations (78 total)

- AWS Lambda
- Alexa
- Amazon S3
- Antavo
- Bazaarvoice
- BigCommerce
- Brevo
- Bynder
- Cloudinary
- Contentsquare
- Crisp
- Docusign
- Dropbox Business
- Ebay Magento Integration
- Elastic Path

... and 63 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- 24/7 (Live rep)

## Category

- [AI Marketing Tools](https://www.getapp.com.au/directory/3873/ai-marketing-tools/software)

## Related Categories

- [AI Marketing Tools](https://www.getapp.com.au/directory/3873/ai-marketing-tools/software)
- [Personalisation Software](https://www.getapp.com.au/directory/609/personalization-behavioral-targeting/software)
- [Content Management Systems](https://www.getapp.com.au/directory/276/content-management-system-cms/software)
- [Enterprise Content Management Software](https://www.getapp.com.au/directory/1261/enterprise-content-management/software)
- [Digital Experience Platforms (DXP)](https://www.getapp.com.au/directory/3784/digital-experience-platforms-dxp/software)

## Alternatives

1. [Jira](https://www.getapp.com.au/software/9953/jira) — 4.4/5 (15369 reviews)
2. [monday.com](https://www.getapp.com.au/software/91734/monday-com) — 4.6/5 (6037 reviews)
3. [Google Analytics 360](https://www.getapp.com.au/software/90997/google-analytics) — 4.7/5 (8092 reviews)
4. [Wrike](https://www.getapp.com.au/software/9964/wrike) — 4.4/5 (2992 reviews)
5. [Asana](https://www.getapp.com.au/software/90584/asana) — 4.5/5 (13573 reviews)

## Reviews

### "Exponea" — 4.0/5

> **Verified Reviewer** | *10 December 2019* | Banking | Recommendation rating: 9.0/10
> 
> **Pros**: I use it daily. Mostly for analytical and reporting purposes. You can import data from many sources (brick-and-mortar branches, call centre, mobile app). We can approach the data directly through Google Big query with Power BI. Exponea has also Funnels, Flows where we can see the data in a graphic way and use it for example in Dashboard for a quick look.&#10;Also we use it for sending automated \&amp; customised emails, creating weblayers which customise the website for particular users, integration with advertising systems Google Ads and Facebook ads.
> 
> **Cons**: I encounter only one small issue and that is reporting abilities in Exponea interface (for example row limit 10 000 for the report or limited options for data visualisation)
> 
> I am satisfied with this tool. It has many great feature (some of them we for now do not use but I believe we will integrate it soon and start using it)

-----

### "Customer Data Platform fully" — 5.0/5

> **Benedetto** | *25 May 2023* | Apparel & Fashion | Recommendation rating: 10.0/10
> 
> **Pros**: Detailed overview of each user.Customizable weblayers.Collaborative account support.Integrations with the main advertising platforms.Visual flows help creating atuomations.A lot of webinars and case history sharing.Bloomreach academy is very useful.
> 
> **Cons**: Implementation and some developments required a consultancy agency to manage the settings.

-----

### "Mailing" — 4.0/5

> **Ondra** | *21 November 2018* | Apparel & Fashion | Recommendation rating: 7.0/10
> 
> **Pros**: Great options &#10;Very customizable&#10;Great design
> 
> **Cons**: Not easy to use&#10;You have to learn a lot about it&#10;Crashes sometimes&#10;Not working as imagined Every time

-----

### "CDP for the future" — 5.0/5

> **Poornaraj** | *29 May 2024* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Ease of use all the features are drag \&amp; drop. We can start from scratch and learn the tool in no time. The support is very handy on any time.
> 
> **Cons**: There are some time zone issue where the timestamp changes to some other values . Not in all case on few of the cases

-----

### "Bloomreach is a tool for complex campaigns" — 4.0/5

> **Daniel** | *26 September 2023* | Financial Services | Recommendation rating: 9.0/10
> 
> **Pros**: Bloomreach is a tool for complex campaigns, I like analytics, ease of use and scenario building, AI features are good to have.
> 
> **Cons**: AI features are good, but could improve for analytics and recommendations. We are missing more in-depth data insights for campaign automation. Surveys could improve.
> 
> Better then with the tool we had before Bloomreach.

-----

Page: 1 / 4\
Next: [Next page](https://www.getapp.com.au/software/2046593/bloomreach?page=2)

## Links

- [View on GetApp](https://www.getapp.com.au/software/2046593/bloomreach)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/2046593/bloomreach> |
| de-AT | <https://www.getapp.at/software/2046593/bloomreach> |
| en | <https://www.getapp.com/collaboration-software/a/bloomreach/> |
| en-AE | <https://www.getapp.ae/software/2046593/bloomreach> |
| en-AU | <https://www.getapp.com.au/software/2046593/bloomreach> |
| en-CA | <https://www.getapp.ca/software/2046593/bloomreach> |
| en-GB | <https://www.getapp.co.uk/software/2046593/bloomreach> |
| en-IE | <https://www.getapp.ie/software/2046593/bloomreach> |
| en-NZ | <https://www.getapp.co.nz/software/2046593/bloomreach> |
| en-SG | <https://www.getapp.sg/software/2046593/bloomreach> |
| en-ZA | <https://www.getapp.za.com/software/2046593/bloomreach> |
| es | <https://www.getapp.es/software/2046593/bloomreach> |
| es-CL | <https://www.getapp.cl/software/2046593/bloomreach> |
| es-CO | <https://www.getapp.com.co/software/2046593/bloomreach> |
| es-MX | <https://www.getapp.com.mx/software/2046593/bloomreach> |
| fr | <https://www.getapp.fr/software/2046593/bloomreach> |
| fr-BE | <https://fr.getapp.be/software/2046593/bloomreach> |
| fr-CA | <https://fr.getapp.ca/software/2046593/bloomreach> |
| nl | <https://www.getapp.nl/software/2046593/bloomreach> |
| nl-BE | <https://www.getapp.be/software/2046593/bloomreach> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"GetApp Australia","address":{"@type":"PostalAddress","addressLocality":"Sydney","addressRegion":"NSW","postalCode":"2060","streetAddress":"Level 18 40 Mount Street North Sydney NSW 2060 Australia"},"description":"Review, Compare and Evaluate small business software. GetApp Australia has software offers, SaaS and Cloud Apps, independent evaluations and reviews.","email":"info@getapp.com.au","url":"https://www.getapp.com.au/","logo":"https://dm-localsites-assets-prod.imgix.net/images/getapp/getapp-logo-light-mode-5f7ee07199c9b3b045bc654a55a2b9fa.svg","@type":"Organization","@id":"https://www.getapp.com.au/#organization","parentOrganization":"G2.com, Inc.","sameAs":["https://twitter.com/getapp","https://www.facebook.com/GetAppcom","https://www.instagram.com/getappcom/","https://www.youtube.com/c/GetAppCom"]},{"name":"Bloomreach","description":"Bloomreach personalizes the e-commerce experience. Its data engine unifies real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the e-commerce experience becomes limitless — reflecting a changing customer as they shop. Amplified by the speed and scale of Loomi, Bloomreach's AI for e-commerce, this creates endless new paths to purchase, greater profitability, and fast business growth. Bloomreach products include: Engagement, a marketing automation platform; Discovery, an e-commerce search solution; Content, a headless CMS; and Clarity, AI-powered conversational shopping.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/fc00acc4-3e71-45b0-acb3-1820f13a58e9.png","url":"https://www.getapp.com.au/software/2046593/bloomreach","@type":"SoftwareApplication","@id":"https://www.getapp.com.au/software/2046593/bloomreach#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":56,"ratingValue":4.8},"operatingSystem":"Cloud, Apple, Windows, Linux, Windows on premise, Linux on premise"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"AI Marketing Tools","position":2,"item":"/directory/3873/ai-marketing-tools/software","@type":"ListItem"},{"name":"Bloomreach","position":3,"item":"/software/2046593/bloomreach","@type":"ListItem"}],"@id":"https://www.getapp.com.au/software/2046593/bloomreach#breadcrumblist"}]}
</script>
