Supermetrics
Supermetrics
About Supermetrics
All your marketing data, wherever you need it. Supermetrics streamlines the delivery of data from 80+ sales and marketing platforms into the analytics and reporting tools marketers use to make better decisions.
With Supermetrics, businesses can aggregate siloed data from marketing and sales platforms, such as Facebook Ads, Google Analytics, and Instagram, into their go-to reporting, analytics, and storage platform — whether that’s a BI tool, a spreadsheet, a data visualization tool, a data lake, or a data warehouse.
The result is greater insights into your marketing data, considerable time and cost savings by eliminating manual copy/paste, and improved marketing performance based on data-backed decisions. Supermetrics enables marketers, and the analysts and engineers who support them, to spend more time using data and less time moving data.
Supermetrics is used by +700k marketers in over 120 countries and 15% of all global advertising spend is reported through Supermetrics.
Key benefits of Supermetrics
With Supermetrics, businesses can aggregate siloed data from marketing and sales platforms, such as Facebook Ads, Google Analytics, and Instagram, into their go-to reporting, analytics, and storage platform — whether that’s a BI tool, a spreadsheet, a data visualization tool, a data lake, or a data warehouse.
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- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 1-5 months
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- Likelihood to recommend 8.0 /10
Supermetrics Review
Reviewed on 20/09/2023
Data from my promotional campaigns is easily integrated to provide analysis tools. Sometimes it is...
Data from my promotional campaigns is easily integrated to provide analysis tools. Sometimes it is necessary to export the data to other data visualization software but this does not detract from the quality of the software.
Pros
very good software for analyzing data from your promotional campaigns. You directly import the data and it provides you with the best analysis tools
Cons
They should work to improve the support response time which I found a little long
- Industry: Marketing & Advertising
- Company size: Self Employed
- Used Daily for Free Trial
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- Likelihood to recommend 10.0 /10
Analyzing my marketing strategies efficiently
Reviewed on 26/05/2023
The ability to connect all my data sources on the same platform and use it to generate custom...
The ability to connect all my data sources on the same platform and use it to generate custom reports has been a real boon to my day-to-day work, and I've been able to save a significant amount of time that was previously spent trying to collect data from multiple sources.
Pros
What I love the most is the ease with which I can track and analyze my marketing data on a single platform and thanks to this tool, I can seamlessly connect to all my marketing data sources like Google Analytics, Facebook Ads and LinkedIn Ads, all in one place, which means I no longer have to spend hours trying to combine and analyze information from multiple sources.
Cons
I have noticed that sometimes there can be issues with loading some data sources and also sometimes I would like a little more control and flexibility in the report templates.
- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used Daily for 2+ years
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- Likelihood to recommend 0.0 /10
Very buggy with extremely bad customer support
Reviewed on 26/07/2022
A great deal of frustration
A great deal of frustration
Pros
Even though it's not very user-friendly, confusing, or expensive, I've used it for years, because it did the job I needed, which was to connect different data sources in one spreadsheet. well.. that was until recently. now it's not working anymore.
Cons
There has been an issue with the HubSpot connector for more than 4 weeks (still not resolved). Our marketing reports are based on Supermetrics, and we use them every day. Our reports have been missing for a month now, not just a few hours, not a few days, not a week, a month! and they do not contact me or give any update unless I contact them. By the way, the bills keep coming. what a joke?!. It is such a buggy product (always has been), so many users are confused by it, and the pricing model is constantly changing. Now, the fundamentals aren't working. It is such a huge disappointment and frustration.
- Industry: Internet
- Company size: 2–10 Employees
- Used Weekly for Free Trial
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- Likelihood to recommend 8.0 /10
Simplifying and empowering my marketing analytics
Reviewed on 15/07/2023
This tool has greatly simplified my marketing analytics by centralizing data from different...
This tool has greatly simplified my marketing analytics by centralizing data from different platforms in one place. Now I can easily extract the data I need and generate custom reports in a matter of minutes.
Pros
What I like about this platform is its extensive integration with 80+ sales and marketing platforms. I no longer have to spend time and effort trying to extract data from different tools, everything is in one place. In addition, the is very easy to use, which allows me to generate reports and analysis quickly and efficiently.
Cons
What I did not like so much, would be the cost of the tool. While I understand that it provides significant value and saves me a lot of time analyzing data, the price may be a bit high for some users, especially a small business or entrepreneur.
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Weekly for 2+ years
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- Likelihood to recommend 5.0 /10
Best Tool to start getting into Social Media Analytics
Reviewed on 07/08/2021
Pros
Supermetrics provides a lot of connectors and with the Google Sheets integration provides a great deal of flexibility.
Cons
The reliability of the Google Sheets integration is quite bad. Especially huge queries tend to fail quite often and sometimes incremental refreshes are screwing up. Also their customer support got better in the last years, but it is not really easy to solve problems once they occur.
Supermetrics FAQs
Below are some frequently asked questions for Supermetrics.Q. What type of pricing plans does Supermetrics offer?
Supermetrics offers the following pricing plans:
- Starting from: USD 29.00/month
- Pricing model: Subscription
- Free Trial: Available
In addition to our basic licensing tiers, we offer customized packages according to customer need.
Q. Who are the typical users of Supermetrics?
Supermetrics has the following typical customers:
Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does Supermetrics support?
Supermetrics supports the following languages:
English
Q. Does Supermetrics support mobile devices?
Supermetrics supports the following devices:
Q. What other apps does Supermetrics integrate with?
Supermetrics integrates with the following applications:
AT Internet Web Analytics, ActiveCampaign, AdRoll, Adform Ad Server, Adjust, Adobe Analytics, Adtraction, Affluent, Ahrefs, AppsFlyer, Awin, Bing Webmaster, Boost Engagement, Brevo, CallRail, Campaign Monitor by Marigold, Celtra, Clockify, Criteo, Glassdoor, Google AdSense, Google Ads, Google Analytics 360, Google Cloud BigQuery, Google Data Studio, Google Search Console, Google Sheets, Google Trends, Haiilo, Harvest, HubSpot CMS Hub, HubSpot Marketing Hub, HubSpot Sales Hub, HubSpot Service Hub, IQM, Indeed for Employers, Instagram, Klaviyo, LiveIntent, Mailchimp, Meta for Business, Microsoft Advertising, Microsoft Azure, Microsoft Monetize SSP, Omnisend, Outbrain, Partnerize, PayPal, Pinterest, Piwik PRO, Quantcast, RTB House Personalized Retargeting, Rakuten Advertising, Readpeak, Salesforce Marketing Cloud, Salesforce Platform, Semrush, Shopify, Shopify Plus, Similarweb, Simplesat, Slack, Snapchat for Business, Snowflake, Sprout Social, StackAdapt, Stripe, Taboola, Teads Studio, TikTok, Trustpilot, Twitter/X, Vimeo, Yahoo Native, Yandex.Metrica, YouTube, Zemanta
Q. What level of support does Supermetrics offer?
Supermetrics offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat
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Data Visualisation Tools