About HubSpot Marketing Hub

HubSpot Marketing Hub is a scalable, all-in-one marketing platform that covers a vast array of features and capabilities. The software can be used to carry out, track and measure all online marketing activities such as blogging, email marketing, and social media marketing. HubSpot Marketing Hub can also be used to create landing pages and calls-to-action, providing users with SEO tips as they type.

Furthermore, HubSpot Marketing Hub acts as a content management system enabling users to update their website content, optimize it for search, and adjust it for mobile. HubSpot Marketing Hub's Smart Content tool even enables users to personalize their website to each visitor.

Pricing starting from:

USD 45.00/month

  • Free Version
  • Free Trial
  • Subscription

Key benefits of HubSpot Marketing Hub

Why have seven different accounts to manage your marketing — and for that matter, seven different passwords to remember? With HubSpot Marketing Hub, your entire marketing arsenal is in one place.

Because everything is integrated, each component goes further. Marketing automation goes beyond email. SEO tools give you more than keywords. Integration means everything is more powerful.

With HubSpot every customer gets fully supported. You won’t get boxed out of support if you’re not an enterprise customer. And you won’t have to wait endlessly on hold. In fact, we’ll call you — in about 5 min.

Business size

S M L

Deployment

  • Cloud-based
  • On-premises

Markets

Australia, Belgium, Brazil, Canada, China, Germany, Denmark, Spain, Finland, France, United Kingdom, Hong Kong SAR China, Ireland, India, Japan, Mexico, Malaysia, Netherlands, Norway, New Zealand, Philippines, Sweden, Singapore, United States

Supported Languages

English, French, German, Japanese, Portuguese, Spanish

Pricing starting from:

USD 45.00/month

  • Free Version
  • Free Trial
  • Subscription

Images

HubSpot Marketing Hub Software - Attract more targeted traffic to your pages with HubSpot's content strategy tool and as-you-type SEO advice
HubSpot Marketing Hub Software - Convert visitors into qualified leads with HubSpot's built-in, conversion optimized landing page templates
HubSpot Marketing Hub Software - Connect HubSpot Marketing Hub with HubSpot CRM, HubSpot Sales, or Salesforce to automatically track each lead interaction
HubSpot Marketing Hub Software - Keep an eye on what customers are saying with HubSpot Marketing Hub's social media monitoring tools
HubSpot Marketing Hub Software - Monitor performance from HubSpot Marketing Hub's Dashboard
HubSpot Marketing Hub Software - Create, optimize and publish blog articles in order to convert readers into leads
View 8 more
HubSpot Marketing Hub video
HubSpot Marketing Hub video
HubSpot Marketing Hub Software - Attract more targeted traffic to your pages with HubSpot's content strategy tool and as-you-type SEO advice
HubSpot Marketing Hub Software - Convert visitors into qualified leads with HubSpot's built-in, conversion optimized landing page templates
HubSpot Marketing Hub Software - Connect HubSpot Marketing Hub with HubSpot CRM, HubSpot Sales, or Salesforce to automatically track each lead interaction
HubSpot Marketing Hub Software - Keep an eye on what customers are saying with HubSpot Marketing Hub's social media monitoring tools
HubSpot Marketing Hub Software - Monitor performance from HubSpot Marketing Hub's Dashboard
HubSpot Marketing Hub Software - Create, optimize and publish blog articles in order to convert readers into leads

Features

Total features of HubSpot Marketing Hub: 104

  • AB Testing
  • API
  • Activity Dashboard
  • Alerts/Notifications
  • Audit Management
  • Auto-Responders
  • Automated Publishing
  • CAN SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Click Tracking
  • Collaboration Tools
  • Competitive Analysis
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customer Segmentation
  • Customer Surveys
  • Customisable CTAs
  • Customisable Forms
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Event Triggered Actions
  • File Sharing
  • For Small Businesses
  • Form Builder
  • Google Analytics Integration
  • Image Library
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Database Integration
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Lead Verification/Validation
  • Link Management
  • List Management
  • Marketing Automation
  • Mobile Optimized Emails
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Marketing
  • Multivariate Testing
  • Performance Metrics
  • Pipeline Management
  • Post Management
  • Post Scheduling
  • Prospecting Tools
  • Publishing Options
  • ROI Tracking
  • Real Time Editing
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive
  • Role-Based Permissions
  • SEO Management
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Spam Blocker
  • Subscriber Management
  • Tagging
  • Template Management
  • Third Party Integrations
  • User Management
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Web Traffic Reporting
  • Website Analytics
  • Website Management
  • Website Visitor Tracking

Alternatives

Marketo Engage

4.2
#1 Alternative to HubSpot Marketing Hub
Adobe Marketo Engage is as a centralized marketing hub for orchestration and execution of cross channel campaigns to...

Pardot

4.1
#2 Alternative to HubSpot Marketing Hub
Pardot from Salesforce is a marketing automation solution designed to bridge the gap between sales and marketing teams,

Salesforce Sales Cloud

4.4
#3 Alternative to HubSpot Marketing Hub
Salesforce Sales Cloud is a cloud-based Customer Relationship Management (CRM) application from Salesforce. Sales Cloud...

Mailchimp

4.5
#4 Alternative to HubSpot Marketing Hub
Mailchimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with...

Reviews

Overall rating

4.5 /5
(4,962)
Value for Money
4.2/5
Features
4.4/5
Ease of Use
4.3/5
Customer Support
4.4/5

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Showing 5 reviews of 4,962
Aarón
Overall rating
  • Industry: Computer Software
  • Company size: 5,001-10,000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

HubSpot Marketing Hub helps companies grow

Reviewed on 09/06/2022

Thanks to HubSpot we have had more prospects so that they can become leads and later become...

Thanks to HubSpot we have had more prospects so that they can become leads and later become long-term customers. In its free version we can add a lot of contacts, unlimited users, and access has no time limit, the Features that stand out the most in HubSpot are sales funnel management, which consists of having a trusted third party express their experience with my service or product, automatic recording of all activities, unified contact information, and conversations with leads and customers.

Pros

I like it because it is a CRM that helps me automate marketing, sales, and service processes, the goal of HubSpot marketing hub is to help marketers develop inbound marketing strategies. HubSpot allows me to control my marketing and sales actions in the same place, allowing me to have a global vision of all my potential clients: their name, their phone number, their address, the company, which are the business opportunities they are managing, etc. I can also associate this platform with social networks, Facebook, Instagram, Twitter and LinkedIn and with our website, to open an account I can fill out the form or I can open it automatically with a Google account.

Cons

Something that I don’t like about HubSpot in general is the support team, they give very generic answers that on many occasions does not solve my problems and this is time consuming, they should train the support team more.

Mike
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2-10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Great Marketing Software for Agencies

Reviewed on 27/07/2022

I use HubSpot Marketing Hub to help my business. I have been using it for a while and it has helped...

I use HubSpot Marketing Hub to help my business. I have been using it for a while and it has helped me a lot. It makes marketing easy and effective. I like that HubSpot is always updating its software so that we can change our strategies quickly if we need to. The only thing I didn't like about HubSpot was the price

Pros

The thing I like best about HubSpot is that it makes marketing easy and effective. From the get-go, HubSpot has made marketing easy and effective for our team. Since we are an agency, we need to be able to quickly adapt and change strategies on the fly. HubSpot's software is constantly evolving and updating which enables us to do just that.

If you're looking for a marketing solution that will make your life easy, I highly recommend HubSpot!

Cons

The thing I liked least about HubSpot was the pricing. It was a little more expensive than some of the other options out there. However, the quality and features of HubSpot were well worth the price.

Reasons for Choosing HubSpot Marketing Hub

We switched from SendinBlue because HubSpot provides more features for our team. We were able to get more done with HubSpot and it made our marketing more effective. The price was a little higher, but the quality was worth it.

Switched From

Sendinblue

Reasons for Switching to HubSpot Marketing Hub

HubSpot Marketing Hub is more user-friendly and provides more features than sharpspring and marketo. HubSpot is always updating its software so that we can change our strategies quickly if we need to, which is a major plus. (Marketo pricing was even higher if we wanted everything).
Charles
Overall rating
  • Industry: Health, Wellness & Fitness
  • Company size: 2-10 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 6.0 /10

HobSpot Marketing Hub 101 Review

Reviewed on 10/07/2022

It has been an up and down experience but overall I'd say a neutral one. I received advices that...

It has been an up and down experience but overall I'd say a neutral one. I received advices that worked and some that I knew wouldn't work for my business and clients. It's been a mixed experience but I'm leaning on the neutral side.

Pros

At first, I didn't know much about marketing so it gave me great insights and information about what I wanted to know overall. I thought that some of the emails and tips given were great early on.

Cons

It became repetitive quickly. I feel like I was getting the same type of information for the time and money that I invested. I wasn't particularly impressed by the content and it simply didn't fit what I was looking for.

Mike
Overall rating
  • Industry: Information Technology & Services
  • Company size: 2-10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

HubSpot is our go-to for Marketing Automation

Reviewed on 22/07/2022

Overall we have been very happy using HubSpot Marketing Hub and it gets the job done. We are not...

Overall we have been very happy using HubSpot Marketing Hub and it gets the job done. We are not looking for another solution, so that says a lot that we're more than satisfied with its performance.

Pros

Setup is easy, support is there if and when you need it and the system just does the job. We use it as a CRM and sale automation platform and it has performed better and more efficiently than others we've used over the last 2 decades in business.

Cons

I would like to ability to make greater changes to the platform display so it outlines the exact customer / company information needed at a particular time.

Alternatives Considered

Zoho CRM

Reasons for Choosing HubSpot Marketing Hub

Looking to get a great system at a better price, and to try something different after 10 years.

Switched From

Salesforce Platform

Reasons for Switching to HubSpot Marketing Hub

Easier integration, good support and overall
Nona
Overall rating
  • Industry: Mechanical or Industrial Engineering
  • Company size: 2-10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Best all-in-one solution for us!

Reviewed on 26/07/2022

Overall it's the perfect solution for us with our Email Campaigns. I love that it tracks them,...

Overall it's the perfect solution for us with our Email Campaigns. I love that it tracks them, alerts me to when a customer isn't getting an email plus you can see how many people open them, read them etc.

Pros

Although it's a little hard to figure out what you are doing if you haven't every used a software like this, Hubspot makes it easy with free courses to help you learn it. It really is an all in one hub that everyone has access to so we all know what page we are on!

Cons

Having no experience with this software, it was rough figuring it out but it didn't take me long to get it going. Plus I am always learning new things in it.

Showing 5 reviews of 4,962 Read all reviews

HubSpot Marketing Hub FAQs

Below are some frequently asked questions for HubSpot Marketing Hub.

HubSpot Marketing Hub offers the following pricing plans:

  • Starting from: USD 45.00/month
  • Pricing model: Free Version, Subscription
  • Free Trial: Available

FREE: $0 Website lead capture and tracking for solopreneurs and beginner marketers. STARTER: $45 per month Website lead capture and tracking with customizable forms and deeper insights, for solopreneurs and beginner marketers. PROFESSIONAL: Starting at $800 per month (billed annually) Scalable, automated inbound marketing campaigns for more experienced marketers and growth marketing teams. ENTERPRISE: Starting at $3200 per month (billed annually) Scalable inbound marketing campaigns with analytics and reporting, for advanced marketing teams.

HubSpot Marketing Hub has the following typical customers:

Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000

HubSpot Marketing Hub supports the following languages:

English, French, German, Japanese, Portuguese, Spanish

HubSpot Marketing Hub supports the following devices:

HubSpot Marketing Hub integrates with the following applications:

AWeber, Accelo, Act!, ActiveDEMAND, Acuity Scheduling, AdRoll, Adobe Commerce, Aircall, Alchemer, AllClients, Apptivo, AskNicely, Atomic AI, Attribution, Automate.io, Azuqua, Batchbook, Bedrock Data, Benchmark Email, Bevy, BigCommerce, BigContacts, Bitrix24, BrightInfo, Brightcove, BuiltWith, Calendly, CallRail, Campaign Monitor, Capsule, Ceros, Chamaileon, ChannelMix, Chargebee, CircleLoop, ClearVoice, ClientPoint, Clio, CompanyHub, ConnectWise Manage, Constant Contact, Contactually, Copper, Creatio CRM, Cyfe, DataHero, Databox, Datanyze, Debitoor, Direct Mail, Drift, Dropbox Business, EZ Texting, Ease, Efficy CRM, Emma, Eventbrite, Forecast, FreshBooks, Freshsales, Front, FullContact, GetAccept, GetResponse, GetSiteControl, Gmail, GoTo Webinar, Google Calendar, Google Contacts, Google Drive, Google Forms, Gravity Forms, Groove, Grow, HelloSign, HelloSign CMS, Help Scout, Highrise, Hotjar, HubSpot CRM, HubSpot Sales Hub, Hustle, Infer, Insightly, Instapage, Intercom, Invoca, Join.Me, Jotform, Justuno, Keap, Kissmetrics, Kixie PowerCall, Klipfolio, Kustomer, Lately, LeadDyno, LeadGnome, LeadMaster, Leadcamp, Leadfeeder, Leadjet, Leadpages, LeadsBridge, Less Annoying CRM, LinkedIn for Business, LiveChat, LiveHelpNow, Livespace, Livestorm, Lucky Orange, MailUp, Mailchimp, MailerLite, ManyChat, Marketo Engage, Membrain, Meta for Business, Microsoft 365, Microsoft Excel, Microsoft Outlook, Missive, Mojo Helpdesk, Myphoner, NetSuite, Nimble, Nutshell, Olark, OnePageCRM, Operations Hub, Outgrow, Outreach, PandaDoc, Pardot, PayPal, Paycove, PersistIQ, PhoneBurner, PhoneWagon, Pipedrive, Pipeline, Pipeliner CRM, Plannuh, Podio, PowToon, Privy, Propeller CRM, Proposify, Pure Chat, QuarterOne, QuickBooks Online Advanced, Quuu Promote, Qwilr, RESULTS.com, Recurly, Robly, Sage Business Cloud, SalesSeek, Salesflare, Salesforce Marketing Cloud, SalesforceIQ, Salesmate, ScheduleOnce, Semrush, SendGrid, Sendinblue, SharpSpring from Constant Contact, Shopify, Sigstr, Skyvia, Slack, Slemma, SlideShare, Smartling, SnapApp, SnapEngage, Stitch, Stripe, SugarCRM, Sumo, SurveyMonkey, Survicate, TIBCO Scribe Online, TINT, Taboola, Teamgate, Teamleader, Teamwork, Teamwork Desk, Toky, TractionNext, Tray.io, Trello, Trujay, Typeform, Uberflip, Unbounce, Vidyard, Viewbix, Vtiger CRM, Webflow, Weclapp, Wishpond, Wistia, WooCommerce, Woopra, WordPress, Workbooks, WorkflowMax, Workplace from Meta, Wrike, Wufoo, Xero, YouCanBook.me, Zapier, ZenDesk Chat, Zendesk, Zendesk Sell, Zoho Analytics, Zoho Books, Zoho CRM, Zoho Forms, Zoho Invoice, Zoho Recruit, Zoom Meetings, amoCRM, dotdigital Engagement Cloud, dotloop, inboundli, monday.com, noCRM.io

HubSpot Marketing Hub offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat

Related categories

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