
About Hootsuite
Hootsuite powers social media for over 21 million users in 175+ countries around the world—from the smallest businesses to the largest enterprises. Build your brand, strengthen connections with customers, and drive results that business leaders care about by integrating social seamlessly across your whole organization.
With Hootsuite, you can confidently schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, easily keep track of customer conversations, break down silos in how you collaborate with your organization, and gain actionable real-time insights from social media to make critical business decisions—all from one intuitive dashboard.
As the world’s most widely trusted social media management solution, Hootsuite can set you up for success with expert certifications, training, and coaching in social marketing, social listening, and customer care. Push your results further and get more from social faster with Hootsuite.
Pricing starting from:
USD 49.00/month
- Free Version
- Free Trial
- Subscription
Top 5 alternatives to Hootsuite
Key benefits of Hootsuite
Devices
Business size
Markets
Australia, Brazil, Canada, China, Germany, United Kingdom, India, Japan, Mexico, United States and 5 others
Supported Languages
Arabic, Catalan, Dutch, English, French, German, Indonesian, Italian, Japanese, Korean, Polish, Portuguese, Russian, Spanish, Turkish and 10 others
Pricing starting from:
USD 49.00/month
- Free Version
- Free Trial
- Subscription
Top 5 alternatives to Hootsuite
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Features
Total features of Hootsuite: 141
Alternatives
Buffer

Sprout Social

Later

AgoraPulse

Reviews
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- Industry: Retail
- Company size: 51-200 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Great for businesses and distributed teams
Reviewed on 11/06/2022
This is a great tool that has enormously helped our content team stay organized and post on a...
This is a great tool that has enormously helped our content team stay organized and post on a regular consistent basis.
Pros
Hootsuite makes it easy for our distributed team of content contributors to submit content, and our internal team can then create a posting calendar and use automated posting to make the management of all of our social platforms fast and simple.
Cons
We really like hootsuite, but it would be nice if more platforms and types of posts could be made.
Reasons for Choosing Hootsuite
We have actually held onto SKED but we made the switch because more of our content contributors were familiar with hootsuite than sprout.
- Industry: Information Technology & Services
- Company size: 51-200 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
It's Easy and Good
Reviewed on 01/06/2022
As the number of social media users grows, Hootsuite has become an indispensable part of business...
As the number of social media users grows, Hootsuite has become an indispensable part of business operations. It integrates with tens of social networks and has a 30-day free trial. It is easy to use and affordable. With millions of users, it's easy to see why Hootsuite has millions of users. It's no wonder, then, that it's the number one social media management tool for small businesses.
Pros
Hootsuite is a social media management tool with millions of users. It has the advantage of allowing you to view up to five social networks simultaneously, and its easy to use interface lets you easily flick between different social media profiles, campaigns, and customers. However, it does have some limitations.
Cons
Though its scheduling capabilities are basic, it does have some useful features. Like its ability to monitor key terms and hashtags, Hootsuite helps you grow your social media presence. Some features are limited, like the inability to bulk-schedule via import. If you're looking for a more advanced solution for your social media marketing strategy, Hootsuite may not be right for you.
Alternatives Considered
BufferReasons for Switching to Hootsuite
If you're on the go, a social media management app such as Hootsuite can be an invaluable tool. This program can centralize your social media profiles and messages so you can manage them all in one place. You can reply to messages, see analytics, and collaborate with team members without leaving the app. Hootsuite also lets you view multiple social networks at once and schedule posts to each.- Industry: Marketing & Advertising
- Company size: 11-50 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Essential Social Media Management Platform
Reviewed on 17/05/2022
I work for a digital marketing agency who manages the social media pages for over 40+ businesses in...
I work for a digital marketing agency who manages the social media pages for over 40+ businesses in Egypt and the Middle East, We run an incredible amount of pages on different social networks because they are too many nowadays, Almost 6/7 Pages/Profiles for each account and this is the hardest part to keep everything under control and collaboration with the right monitoring tools and to have a seamless post schedule for the whole month without a single fail, I like the fact that through all the years Hootsuite never pushed anyone to subscribe or pay for a personal use through limiting the capabilities and this makes us, We pay because we're an agency handling many accounts but for others they don't have to.
Pros
I like their easy-to-use interface with the user-friendly publishing tools to create and schedule posts to multiple social networks with the ability to collaborate in real-time with your team members and being able to assign permissions with my organization and with/for clients for a seamless access and maximum monitoring, I also like the deep insights we're able to gain through their in-depth analysis, It enables us to measure our performance across different channels to stay on top of trends and to drive the highest value of our organic/paid reach.
Cons
We needed a functional mobile application because it's 2022, And the reporting capabilities still not smart or bringing any difference between it and the social networks built-in reporting tools, Also adding some algorithms and AI/ML for the whole platform would be good specially for the content recommendation part.
- Industry: Education Management
- Company size: 11-50 Employees
- Used Daily for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
A Great Tool For Social Scheduling - But Others Offer More For Less
Reviewed on 28/04/2022
Overall the product has served us well; we're still using it daily and are able to plan campaigns...
Overall the product has served us well; we're still using it daily and are able to plan campaigns around our scheduling abilities, we're able to connect directly with our customers and assigned potential customer service issues within our team with a few clicks. Over time however, social platforms are getting savvy to the needs of businesses are starting to build out their own business tools and scheduling/performance analytics hubs (Facebook Business and Twitter for Business for one). It remains to be seen how Hootsuite will compete with free as the platforms begin to grow this part of their businesses.
Pros
Social Post Scheduling is the raison d'etre for Hootsuite and it does it effectively and with lots of options including custom tagging for your analytics platform. If you're only interested in being able to schedule and post to multiple social media channels, this is the first place to look.
Cons
The pricing and tiers no longer make sense as many of their competitors are offering similar/better scheduling and posting options at a lower price (or free with limitations). In 2022, Instagram post scheduling shouldn't be an exclusive feature.
Reasons for Switching to Hootsuite
At the time, Hootsuite provided better analytics tools than were available to any of their direct competitors.- Industry: Environmental Services
- Company size: 10,000+ Employees
- Used Weekly for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
A perfect tool! But quite pricey.
Reviewed on 19/05/2022
Productwise a pleasure! It works and delivers on the promise. I compared it, and honestly,...
Productwise a pleasure! It works and delivers on the promise. I compared it, and honestly, Hootsuite is the best of all the ones I've tried. It just has a price tag that goes along with its quality.
Pros
Almost everything: it integrates smoothly with platforms, it is easy to use, visually well done and the UI/UX is pleasant. You really get an enjoyable and reliable service!
Cons
The only con for me was Hootsuite's price. For my use, it was quite expensive per social post, which at some point decided me to switch off to an alternative (which I ended up regretting for different reasons). I get that the price is the reason why it's so good, but maybe an entry level plan with less features could be an interesting in-between solution.
Reasons for Choosing Hootsuite
Hootsuite was simply better!Switched From
LaterReasons for Switching to Hootsuite
I liked the interface, and of all these expensive alternatives, it was the most affordable (even if still, expensive for a "simple" user like me)Hootsuite FAQs
Below are some frequently asked questions for Hootsuite.Q. What type of pricing plans does Hootsuite offer?
Hootsuite offers the following pricing plans:
- Starting from: USD 49.00/month
- Pricing model: Free Version, Subscription
- Free Trial: Available
Free - 1 user / 2 social accounts Professional @ $49/month - 1 user / 10 social accounts Team @ $129/month - 3 users / 20 social accounts Business - starting @ $739/month - 5 users / 35 social accounts Enterprise - contact for pricing, unlimited users / 50+ social accounts
Q. Who are the typical users of Hootsuite?
Hootsuite has the following typical customers:
Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000
Q. What languages does Hootsuite support?
Hootsuite supports the following languages:
Arabic, Catalan, Dutch, English, French, German, Indonesian, Italian, Japanese, Korean, Polish, Portuguese, Russian, Spanish, Turkish
Q. Does Hootsuite support mobile devices?
Hootsuite supports the following devices:
Android (Mobile), iPhone (Mobile), iPad (Mobile)
Q. What other apps does Hootsuite integrate with?
Hootsuite integrates with the following applications:
123FormBuilder, Adobe Analytics, Adobe Commerce, Adobe Experience Manager, Airtable, Audiense, Basecamp, Batchbook, Blogger, Box, BrandMaxima, Brandwatch, Bynder, Canva, Celum, Chat for Jira Service Desk, Chatfuel, Chatkit, ClickDesk, Cloohawk, Constant Contact, Data Dwell Digital Asset Management, Data Dwell Sales Enablement, Digimind, Disqus, Dropbox Business, E-DEAL CRM, Episerver, Feedly, Freshdesk, Get Satisfaction, Gmail, Google Analytics 360, Google Calendar, Google Drive, Google Translate, Higher Logic Vanilla, HipChat, HubSpot CMS Hub, HubSpot CRM, HubSpot Marketing Hub, IBM Connections, Influitive, Instagram, Interact, Issuu, JIRA Service Management, Kapost, Kontest, LeadSift, LiftMetrix, LinkedIn for Business, Lucidya, Mailchimp, Marketo Engage, MediaValet, Meltwater, Mentionlytics, Meta for Business, Microsoft Dynamics CRM - dupe, Microsoft SharePoint, Microsoft Teams, Mintent, MobileMonkey, NetBase Quid, NetX, Newslit, Nimble, OneDrive, Oracle Eloqua, Outgrow, PhotoShelter for Brands, PromoRepublic, Radarly, Reputology, ReviewInc, ReviewTrackers, Salesforce Sales Cloud, Scoop.it, ScribbleLive, Shopseen, Silverpop Engage, Simple Sales Tracking, Slack, SnapEngage, Social Hub, SocialFlow, Socialcast, Stackla, StoreYa, Storify Enterprise, SugarCRM, SurveyMonkey, TINT, Tagboard, Tailwind TMS, Talkwalker, Trello, Trustpilot, Twitter, Uberflip, VidCaster, Vidyard, Webdam, WordPress, Yammer, Zapier, Zendesk, ZeroFOX, Zift Solutions, Zyncro, pixx.io, simplebooklet, uberVU, webCRM
Q. What level of support does Hootsuite offer?
Hootsuite offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat
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