--- description: Learn more about Dynamic Yield. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Dynamic Yield Reviews, Cost & Features | GetApp Australia 2026 --- Breadcrumb: [Home](/) > [Personalisation Software](/directory/609/personalization-behavioral-targeting/software) > [Dynamic Yield](/software/108901/dynamic-yield) # Dynamic Yield Canonical: https://www.getapp.com.au/software/108901/dynamic-yield Page: 1 / 2\ Next: [Next page](https://www.getapp.com.au/software/108901/dynamic-yield?page=2) > Dynamic Yield is a personalization solution for omnichannel personalization, recommendations, optimization and messaging, across web, mobile, and email > > Verdict: Rated **4.0/5** by 6 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Key benefits of Dynamic Yield Dynamic Yield’s machine learning optimization automatically iterates, analyzes and optimizes information on customer behavior in order to understand users and tailor to their needs. Target specific user groups and high-value customers with Dynamic Yield’s advanced targeting and micro-segmentation. Users can create audience segments based on geo-specific events, referral source, website interaction, psychographic factors and more. Analyze the success of updates and changes with Dynamic Yields A/B testing and multivariate testing and integrate A/B test results with any third-party platform to record customer preferences and conversions. Offer multiple recommendation strategies, flexible merchandising, contextual recommendation layouts, and content targeting rules by creating a single recommendation widget. Personalize any native mobile app content based on user profiles, real-time behavior analysis, purchase history, content consumption, and more. Trigger in-app messages and push notifications to optimize conversions and retain customers. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.0/5** | 6 Reviews | | Ease of Use | 3.5/5 | Based on overall reviews | | Customer Support | 3.7/5 | Based on overall reviews | | Value for Money | 3.0/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 60% | (6/10 Likelihood to recommend) | ## About the vendor - **Company**: Dynamic Yield - **Location**: New York, US - **Founded**: 2011 ## Commercial Context - **Starting Price**: USD 35,000.00 - **Pricing Details**: Contact Dynamic Yield for pricing information. - **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 209 more ## Features - A/B Testing - API - Abandoned Cart Saver - Account Based Marketing - Activity Dashboard - Alerts/Notifications - Behavior Tracking - Behavioral Targeting - CRM - Campaign Management - Campaign Segmentation - Content Analytics - Content Management - Contextual Targeting - Customer Profiles - Customer Segmentation - Customisable Branding - Customizable Templates - Drag & Drop - Email Marketing ## Integrations (10 total) - Adobe Commerce - BigCommerce - Google Ads - Google Analytics 360 - HubSpot CRM - Mailchimp - Marketo Engage - Oracle Data Management Platform - Oracle Eloqua Marketing Automation - Webtrends ## Support Options - Email/Help Desk - Phone Support - 24/7 (Live rep) - Chat ## Category - [Personalisation Software](https://www.getapp.com.au/directory/609/personalization-behavioral-targeting/software) ## Related Categories - [Personalisation Software](https://www.getapp.com.au/directory/609/personalization-behavioral-targeting/software) - [Customer Experience Software](https://www.getapp.com.au/directory/601/customer-experience/software) ## Alternatives 1. [GMass](https://www.getapp.com.au/software/1993575/gmass) — 4.8/5 (1366 reviews) 2. [Mailchimp](https://www.getapp.com.au/software/8268/mailchimp) — 4.5/5 (17572 reviews) 3. [Marketo Engage](https://www.getapp.com.au/software/990/marketo-lead-management) — 4.3/5 (710 reviews) 4. [Luigi's Box](https://www.getapp.com.au/software/2057733/luigi-s-box) — 4.9/5 (110 reviews) 5. [Emma by Marigold](https://www.getapp.com.au/software/571/emma) — 4.2/5 (156 reviews) ## Reviews ### "Complete control of testing and audience optimization" — 5.0/5 > **Luis Daniel** | *2 August 2019* | Marketing & Advertising | Recommendation rating: 9.0/10 > > **Pros**: I like that you can build templates in HTML, CSS and Javascript. It's also useful to have a very robust audience manager. > > **Cons**: I don't like that you can't pause an experience, the only option is to archive the experience instead of pausing it. ----- ### "Good A/B Testing And Personalization Tool" — 4.0/5 > **Joao** | *13 February 2023* | Information Technology & Services | Recommendation rating: 7.0/10 > > **Pros**: Powerful recommendation engine.Good customer care experience, we had some issues to use some of their widgets and their teams worked closely with us to solve this problems and manage a solution\! > > **Cons**: Poor documentation. We need to rely a lot on costumer service to set up our recommendations and campaigns when we started. > > We are using Dynamic Yield A/B testing and personalization on our site to test new functionalities and features to prove out concepts. ----- ### "Dynamic Yield" — 3.0/5 > **Lluc** | *21 March 2024* | Entertainment | Recommendation rating: 4.0/10 > > **Pros**: The machine learning A/B tests were pretty cool and helpful to not set any bias input. > > **Cons**: It was not a perfect product. It had many issues and customer service was pretty poor when those occurred. Content and templates that would disappear from the listed scope, poor or non-existent implementation for native apps content. Difficult to use and learn... ----- ### "Feature heavy, limited testing" — 4.0/5 > **Charles** | *10 April 2023* | Business Supplies & Equipment | Recommendation rating: 7.0/10 > > **Pros**: Easy to learn and understand.Variables in templates make it easy to reuse and have other users who don't know code easily modify values themselves. > > **Cons**: It feels like there was limited options available to do various tests with our campaigns. That is the main feature I would say that is missing. ----- ### "The Best Product For Personalizing Your Website" — 5.0/5 > **Itay** | *28 June 2018* | Retail | Recommendation rating: 10.0/10 > > **Pros**: We've been using Dynamic Yield for about a year - one person on our team primarily manages the account and it has been a breeze\! Dynamic Yield makes it very easy for us to deploy personalization throughout our entire website. We use it to serve highly targeted messages to boost engagement across our website, and it allows us to run A/B tests while we sit back, relax and allow machines to allocate traffic to the best performing variations. > > **Cons**: Some of the features provided in the platform user interface occasionally could be a little easier to understand. > > We achieved 3X ROI in less than 60 days of deployment. ----- Page: 1 / 2\ Next: [Next page](https://www.getapp.com.au/software/108901/dynamic-yield?page=2) ## Links - [View on GetApp](https://www.getapp.com.au/software/108901/dynamic-yield) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data