OpenCart
About OpenCart
OpenCart is an open source e-commerce platform used by merchants to promote and sell products online. With the tool, merchants can create an e-commerce store and scale up their business by adding more products. OpenCart’s built-in SEO feature helps merchants to understand page rankings and keywords in order to optimize their webpages and increase web traffic.
OpenCart helps merchants manage their products and customers by monitoring customer behavior and providing data on the products which customers are viewing on a regular basis. This data helps merchants in creating customized marketing campaigns offering discounts and coupon codes. The OpenCart marketplace provides merchants access to free and paid themes to develop their webpages and integrate their websites with social media profiles.
Merchants can set advanced user privileges and separate access for users and user groups. For example a user could be authorized to make changes to product profiles and add new themes, but not to alter pricing details. The tool’s administrator dashboard gives a holistic view of total sales in a day, marketing spend on each product and the demographic profiles of customers visiting the website. The dashboard also allows users to export sales data in excel or PDF format for advanced analysis.
OpenCart allows merchants to set-up multiple online stores in different languages, all administered through a single account. The software is integrated with prominent gateways and shipping methods such Paypal, Amazon Payments, Authorize.net, Skrill, FedEx and the United States Postal Service.
Key benefits of OpenCart
• OpenCart has a team of certified experts to provide dedicated technical support to merchants related to installation, bugs, and troubleshooting.
• The administrator dashboard provides daily or weekly reports on total visitor counts, number of unique visitors, and the total revenue generated.
• The software has an inbuilt affiliate system allowing affiliates to promote website products on social media sites and web forums on commission basis.
• The tool offers an automated discount management system that tracks products with low sales, notifying merchants to offer discounts on those products.
• The tool’s multi-currency support feature allows merchants to advertise their products in multiple currencies with the flexibility to change currency per product.
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Reviews
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- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Working with OpenCart from last 3+ years. Developed many extensions for extend functionality.
Reviewed on 20/10/2017
Pros
Ready to use e-commerce software.
Just install and upload your product information and publish your store to world wide.
Cons
The support from the vendor should be improved. Improve documentation for better way to how to do it.
- Industry: Internet
- Company size: 2–10 Employees
- Used Daily for 6-12 months
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 10.0 /10
Virtual store system full of new functions
Reviewed on 17/04/2019
Pros
A virtual store with lots of integration options, safe and very fast is what we always need. Do not think that all are like this, but many customers who make use of it always look for this. This can handle in a professional manner and with highly accepted language in the PHP market.
Cons
Some payment types have not yet been programmed for the platform, we still depend on programmers to program Brazilian payment solutions, but there are already several that can already be used. I believe time may come more.
- Industry: Internet
- Company size: 11–50 Employees
- Used Daily for 6-12 months
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Review Source
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- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Great solution for free and open source e-commerce platform
Reviewed on 26/04/2018
Pros
- Its completely open source, and you can leverage anything on top of that
- Includes most of the features needed for running an e-commerce software
- Provides more customisable options
- Extensions are great
Cons
- Default themes are very old in techniques
- Need a developer to modify the module and make according to our own
- Industry: Computer Games
- Company size: Self Employed
- Used Weekly for 1+ year
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 10.0 /10
Want to open basic ecommerce platform qucikly?
Reviewed on 14/01/2019
Pros
If you have even a modicum of coding knowledge and want to launch an ecommerce platform in a short amount of time, Open Cart is a great base for beginners. As a coder I prefer writing custom ecommerce platforms. But, some clients don't want to spend the time or money waiting for a custom platform. Thise customers get Open Cart. Plain and simple, this software is my go to base to help clients launch their store in the most time and cost effective manner.
Cons
Installing updates is a bit of a challenge. I recommend waiting a few months after each software update so their coders can work out any bugs and connectivity issues.
- Industry: Internet
- Used Weekly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
A very good option for a free online store
Reviewed on 19/07/2018
Pros
Opencart is a very powerfull software that has a lot of users who use it for online shops.
You can relly on Opencart for a lot of traffic, being very reliable and with a good design for the administrator.
The templates are widely available and not only on the main website, they are developed from third parties.
Cons
Opencart does not have all the option out of the box, as the big ecommerce software have, but they are really good for niche and hip stores
OpenCart FAQs
Below are some frequently asked questions for OpenCart.Q. What type of pricing plans does OpenCart offer?
OpenCart offers the following pricing plans:
- Pricing model: Free Version
- Free Trial: Available
OpenCart offers professional technical support on a query basis and a premium technical support. One Time Fix: Contact OpenCart for a custom quote Premium Support: $99/month
Q. Who are the typical users of OpenCart?
OpenCart has the following typical customers:
Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does OpenCart support?
OpenCart supports the following languages:
Arabic, Chinese, Czech, Danish, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Ukrainian
Q. Does OpenCart support mobile devices?
OpenCart supports the following devices:
Android (Mobile)
Q. What other apps does OpenCart integrate with?
OpenCart integrates with the following applications:
Feefo, Google Analytics 360, Mailchimp, Meta for Business, Microsoft Excel, PayPal, RealEx, WordPress, Worldpay for Enterprise, Xero, authorize.net
Q. What level of support does OpenCart offer?
OpenCart offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat
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