---
description: Learn more about Reply. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier.
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title: Reply Reviews, Cost & Features | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Sales Enablement Software](/directory/605/sales-enablement/software) > [Reply](/software/105891/reply)

# Reply

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> Reply is an AI-driven sales engagement platform that automates cold outreach and empowers your team to streamline the sales process with AI SDRs—from building verified lead lists to crafting personalized sequences.
> 
> Verdict: Rated **4.6/5** by 95 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Reply

1\. Discover the right prospects without the hassle. Reply helps you build targeted lists that make your outreach click:&#10;✅ Reply Data is your ultimate B2B database with over 89 million contacts. Power up your pipeline and make prospecting easy. Quickly find and connect with the right leads, contacts, candidates, and partners at scale.&#10;✅  Smart audience suggestion - reach the right people with smart audience suggestions. Our Sales AI analyzes your prospects and suggests the best audience for your campaigns, boosting your targeting and engagement.&#10;✅  Findy: Chrome extension makes it easy to find and reach out to prospects. It searches LinkedIn for verified emails and automates your outreach. With Findy, you can manage tasks, sync data with your CRM, and make direct calls all in one place.&#10;✅  Email and phone validation- verify email addresses to reduce bounces and keep your messages out of spam folders. Ensure phone numbers are valid, so you spend more time on real conversations and less on wrong numbers.&#10;✅  Email deliverability kit helps to optimize domain settings with Email Health Check, track and reduce spam complaints with Google Postmaster, maintain a strong sender reputation with MailToaster.&#10;&#10;2. Engage with prospects where they are, whether it’s emails, social media, calls, and more. Reply makes your messages personal and engaging.&#10;✅ Multichannel sequences  - send personalized emails and follow-ups, reach out on LinkedIn, schedule calls, and send SMS and WhatsApp messages automatically.&#10;✅ AI-generated sequences - save time and boost engagement with personalized, high-performing sequences that connect with your prospects.&#10;✅ AI email personalization -automatically tailor your emails to each prospect, boosting engagement and response rates.&#10;✅ LinkedIn automation - scale your LinkedIn social selling with automated actions. Send connection requests and messages, view profiles, send InMails, and like posts to efficiently engage prospects and grow your network.&#10;&#10;3. Convert right leads easily with automated meeting scheduling and more.&#10;✅ Meeting scheduler in sequences - schedule meetings with prospects directly from your Reply sequence. Seamless integration with Google Calendar lets you manage your schedule.&#10;✅ AI response generation - quickly reply to prospects with personalized, relevant messages. Make your communication more efficient and effective, enhancing engagement without extra effort.&#10;✅ Reports \&amp; analytics -&#10;track your sequence progress and analyze calls, tasks, and team performance with Reply’s detailed reports. Gain insights to improve your strategies and boost your results.&#10;&#10;Learn more about Reply features on our website.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 95 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.6/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Reply App
- **Location**: San Francisco, US
- **Founded**: 2014

## Commercial Context

- **Starting Price**: USD 49.00
- **Pricing model**: Per User (Free version available) (Free Trial)
- **Pricing Details**: The Email Volume plan provides lightweight email automation for small teams. Pricing starts at $49/user/month. &#10;&#10;Then there is the Multichannel plan for growing teams interested in the full power of multichannel engagement, priced at $89/user/month. &#10;&#10;The Agency Starter plan is $166/account/month, and it’s the perfect sales engagement tool for small agencies. &#10;&#10;For larger agencies seeking the full power of multichannel engagement - Reply has the Agency Professional plan with the custom pricing. &#10;&#10;Not sure which plan works best for you? Start your risk-free 14-day free trial to get an idea of Reply - you get a full set of core features with any plan you choose. &#10;&#10;Chat with Reply support to get any additional information you may need.
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Austria, Belgium, Canada, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Ireland, Israel, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg and 14 more

## Features

- AI Writing Assistant
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Appointment Scheduling
- Audio File Management
- Audio/Video Recording
- Auto-Dialer
- Business Process Automation
- CRM
- Calendar Management
- Call Recording
- Campaign Management
- Client Management
- Collaboration Tools
- Communication Management
- Contact Database
- Contact Management

## Integrations (10 total)

- Close
- Copper
- Gmail
- HubSpot CRM
- Microsoft Exchange
- Office 365 Document Management
- Pipedrive
- Salesforce Platform
- Vidyard
- Zendesk Sell

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- 24/7 (Live rep)
- Chat

## Category

- [Sales Enablement Software](https://www.getapp.com.au/directory/605/sales-enablement/software)

## Related Categories

- [Sales Enablement Software](https://www.getapp.com.au/directory/605/sales-enablement/software)
- [Sales Force Automation Software](https://www.getapp.com.au/directory/338/sales-force-automation/software)
- [Sales Engagement Software](https://www.getapp.com.au/directory/2791/sales-engagement-platform/software)
- [Sales Content Management Software](https://www.getapp.com.au/directory/866/sales-content-management/software)
- [Sales Tracking Software](https://www.getapp.com.au/directory/3059/sales-tracking/software)

## Alternatives

1. [Pipedrive](https://www.getapp.com.au/software/90507/pipedrive) — 4.5/5 (3042 reviews)
2. [Freshsales](https://www.getapp.com.au/software/104265/freshsales) — 4.5/5 (621 reviews)
3. [Vanillasoft](https://www.getapp.com.au/software/8355/vanillasoft) — 4.6/5 (233 reviews)
4. [Keap](https://www.getapp.com.au/software/90372/infusionsoft) — 4.1/5 (1298 reviews)
5. [LeadSquared](https://www.getapp.com.au/software/101405/leadsquared) — 4.3/5 (167 reviews)

## Reviews

### "Cold call 2.0, fastest way to create new leads" — 5.0/5

> **Christer** | *19 December 2017*
> 
> **Pros**: Easy to understand and use. We created our first campaign in a couple of minutes. Great overview and statistic.

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### "Game changer for outbound marketing" — 5.0/5

> **Verified Reviewer** | *27 October 2017* | Public Policy
> 
> **Pros**: TL,DR = 10/10&#10;&#10;Huge time saver&#10;&#10;Good safeguards in place - the system does a good job at preventing you from having a contact be in multiple campaigns, excludes invalid emails (see below), etc&#10;&#10;Awesome customer success team&#10;&#10;Value added integrations - the built-in email validation add-on function has saved us a ton of time (note small extra cost at a competitive rate to other validation solutions).  Reply integrates well with our CRM too&#10;&#10;Flexible to add/delete different email addresses&#10;&#10;Roadmap: Product has improved in year we've been using it (example: Outbox report on schedule/\# of emails being sent in future)
> 
> **Cons**: Very little dislikes at all.  &#13;&#10;&#13;&#10;Maybe some small tweak to the UX or some reports I only look at infrequently....but definitely nothing material.

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### "Does not perform functions promised" — 1.0/5

> **Melanie** | *8 April 2019* | Media Production | Recommendation rating: 0.0/10
> 
> **Pros**: If it performed as advertised, that would be valuable.
> 
> **Cons**: -Does not allow users to reply to emails using pre-saved templates&#10;-Save function doesn't work&#10;-No customer support by phone--"chat" support is rarely helpful&#10;-Inordinate amount of time to set up&#10;-Impossible to schedule emails or track analytics with precision&#10;-Does not allow automated emails to people who open vs. don't open emails.
> 
> We purchased this software to save time sending and replying to emails--specifically, so we could reply to emails using pre-saved templates. After purchasing the software, I learned that it doesn't actually perform that function. They won't give us our money back, so we're locked into a year contract with a service we never use. &#10;I've been creating and sending email campaigns on behalf of a number of nonprofit organizations for the past ten years, using different software, including Vertical Response, Salsa, Mailchimp, etc. &#10;I found all those easier to learn and set up than Reply. &#10;We currently have a free account with Vertical Response that allows us to send 10k emails/month. For free. With customer support from a real person, by phone, whenever I have a question. &#10;We've ended up using our free account to send emails instead of our paid account with Reply just because Reply is so unreliable and difficult to use. &#10;A huge waste of money.

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### "Reply has a huge functionality for its money but also number of bugs." — 5.0/5

> **Verified Reviewer** | *18 December 2017* | Recommendation rating: 9.0/10
> 
> **Pros**: Huge functionality is definitely a plus. You could configure emails at any stage and compare to any companies in a market they offer a lot more for the same value.&#13;&#10;Also, they have the best support I have ever experienced in SaaS. I wrote to them at 8 am and 10 pm and always reply time was less than 3 minutes, and information that they provided was sufficient.
> 
> **Cons**: Bugs, server outages, website slowness.&#13;&#10;Reply team add a huge amount of new functions to their app, but they don't test it properly  sometimes that creates a number of bugs.&#13;&#10;Also, their website is slowly sometimes and we faced some database issues when Reply faced a server migration. This is not something that is good on Prod server :(
> 
> New clients\!

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### "Centralized sales and marketing outreach" — 5.0/5

> **Verified Reviewer** | *23 June 2022* | Information Services | Recommendation rating: 9.0/10
> 
> **Pros**: Reply has tons of features that elevate sales and marketing cold emails. We personally like the email warm-up tool that increases the chances of your email being delivered to your prospect's inbox. Of course, there is also the major advantage of having your emails look personalized with what looks like an individual reply to your email after it is sent to someone.  You can also create multiple sequences in a campaign so your prospect is constantly being nurtured throughout your campaign.
> 
> **Cons**: Understanding the terminology and rules of Reply can take some getting used to. You need to pay attention to active sequences you have and who is in what sequence or step. You can't have people in multiple sequences for good reason. You don't want to bombard your prospects with numerous emails.
> 
> With Reply, we're able to send cold emails in an efficient manner. Making it look like a personalized and one on one approach but using the typical email distribution process. You can complete control of how you want your campaigns to launch and there are a lot of resources available on their site to help you with your goals.

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## Links

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