---
description: Learn more about HubSpot CRM. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier.
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title: HubSpot CRM Reviews, Cost & Features | GetApp Australia 2026
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# HubSpot CRM

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> HubSpot CRM is a lead management solution that helps businesses with recording calls, logging emails and managing customer data. It has been designed from the ground up and is ready to eliminate manual work and actually help sales teams. It was built ready for the modern world to help users get running and start selling.
> 
> Verdict: Rated **4.5/5** by 4484 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Key benefits of HubSpot CRM

 Automatically create company records, associate contacts, de-duplicate leads, and handle details that teams shouldn’t be distracted by. Have the ability to collect \&amp; store data on contacts, companies, deals, and tasks with a database that is customizable to match users' needs.&#10;&#10; Organize every email, note, call and even website visit into one simple and intuitive view. The current sales process happens across multiple different touch points and dozens of channels so having Timeline allows users to make calls, send emails, set reminders and organize their day in one place.&#10;&#10; Teams can build and save email templates, schedule messages and store sales content in HubSpot CRM.&#10;&#10; Instantly see useful and any new information about contacts or company added to HubSpot CRM. Browse a database of millions of new companies right from HubSpot CRM. Glimpse behind the scenes of the website traffic to identify companies browsing the site. Managers can add social profiles, any background information, details on key employees and related companies.&#10;&#10; HubSpot CRM and HubSpot Marketing run off the same inbound database, meaning every piece of data is always up to date in real time. See existing useful details from your inbox \&amp; social media about the contacts teams communicate with right inside the inbox.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 4484 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 4.4/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: HubSpot
- **Location**: Cambridge, US
- **Founded**: 2012

## Commercial Context

- **Starting Price**: USD 20.00
- **Pricing model**: Per User (Free version available)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English, French, German, Japanese, Portuguese, Spanish
- **Available Countries**: Australia, Austria, Belgium, Brazil, Canada, China, Denmark, Finland, France, Germany, Hong Kong SAR China, India, Ireland, Japan, Malaysia, Mexico, Netherlands, New Zealand, Norway, Philippines and 6 more

## Features

- API
- Access Controls/Permissions
- Accounting Integration
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Appointment Management
- Appointment Scheduling
- CRM
- Calendar Management
- Calendar Sync
- Calendar/Reminder System
- Campaign Management
- Client Management
- Client Tracking
- Collaboration Tools
- Communication Management
- Contact Database
- Contact Management
- Contract/License Management

## Integrations (198 total)

- 123FormBuilder
- AWeber
- Accelo
- Act\!
- ActiveCampaign
- ActiveDEMAND
- AdRoll
- Aircall
- AllClients
- AnyMeeting
- Apollo.io
- Asana
- AskNicely
- Atomic AI
- Attribution

... and 183 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [CRM Software](https://www.getapp.com.au/directory/230/crm/software)

## Related Categories

- [CRM Software](https://www.getapp.com.au/directory/230/crm/software)
- [Online CRM Software](https://www.getapp.com.au/directory/232/online-crm/software)
- [Lead Management Software](https://www.getapp.com.au/directory/339/lead-management/software)
- [Predictive Lead Scoring Software](https://www.getapp.com.au/directory/678/predictive-lead-scoring/software)
- [Construction CRM Software](https://www.getapp.com.au/directory/759/construction-crm/software)

## Alternatives

1. [Salesforce Sales Cloud](https://www.getapp.com.au/software/90378/salesforce) — 4.4/5 (18807 reviews)
2. [Zoho CRM](https://www.getapp.com.au/software/9908/zoho-crm) — 4.3/5 (6994 reviews)
3. [Bigin by Zoho CRM](https://www.getapp.com.au/software/142099/bigin-by-zoho-crm) — 4.7/5 (743 reviews)
4. [Kylas Sales CRM](https://www.getapp.com.au/software/2052749/kylas) — 4.8/5 (622 reviews)
5. [eWay-CRM](https://www.getapp.com.au/software/106997/eway-crm) — 4.5/5 (825 reviews)

## Reviews

### "Hubspot: The Best CRM" — 5.0/5

> **Nicholas** | *4 December 2025* | Staffing & Recruiting | Recommendation rating: 10.0/10
> 
> **Pros**: HubSpot combines CRM, marketing, sales, and service tools in one place.&#10;I didn't need separate tools for email campaigns, lead tracking, and customer support.
> 
> **Cons**: HubSpot Academy offers tons of free courses and certifications.&#10;Helps you learn and implement best practices for inbound marketing and sales.&#10;There was a cost to all this
> 
> There are a few reasons why I liked HubSpot — it’s really about how it combines usability, functionality, and flexibility.

-----

### "A comprehensive all-in-one platform that brings your customer tools together" — 4.0/5

> **Verified Reviewer** | *17 April 2026* | Information Technology & Services | Recommendation rating: 8.0/10
> 
> **Pros**: The all-in-one nature of HubSpot is its strongest selling point. Having CRM, marketing automation, and customer service tools integrated into a single platform means your data stays connected - contact records, campaign interactions, and support history are all visible in one place, creating a much more coherent view of the customer journey. The marketing automation features are particularly well built, making it straightforward to set up email campaigns and nurture workflows without needing a dedicated technical resource.
> 
> **Cons**: Value for money is a genuine concern with HubSpot. The pricing structure is complex, and costs can escalate significantly as you add features, hubs, or users - making it difficult to predict what you'll actually end up paying. For smaller teams or businesses with tighter budgets, it can be hard to justify. Some of the deeper functionality also comes with a notable learning curve, and getting the most out of the platform requires a real time investment in setup and onboarding.
> 
> We use HubSpot across CRM, marketing automation, and customer service, and the biggest advantage is having all of those functions living under one roof. Rather than juggling multiple disconnected tools, everything from contact management to email campaigns to support tickets is centralised in one place. It's a powerful platform, but the cost and complexity are worth factoring in before committing.

-----

### "Easy to Buy, Impossible to Downsize" — 2.0/5

> **Charles** | *3 February 2026* | Information Technology & Services | Recommendation rating: 3.0/10
> 
> **Pros**: Easy to adjust CRM with comprehensive features - powerful on the pipeline management of deals. Collaborative approach and adapatable Dashboards
> 
> **Cons**: HubSpot started with a solid value proposition, but over time it has become a masterclass in aggressive upselling and toxic pricing practices.&#10;&#10;We invested a lot of time implementing the product, only to be constantly pushed to upgrade features we don’t need and don’t use. The final straw was a seat management issue that feels completely unacceptable for a modern SaaS in 2026.&#10;&#10;After changing some users on our plan, we were automatically pushed to a higher seat tier. When we tried to return to 6 seats: which is exactly what we need for our 6 sales reps. we were told in writing by our CSM that it was impossible. Why? Because our contract allows us to add seats, but not remove them until contract expiration… in late 2027.&#10;&#10;Locking customers into unused seats for years is not “customer success,” it’s customer captivity. This kind of rigid, one-way pricing model belongs to another era.&#10;&#10;We recently tested Attio and realized something important: we don’t need half of HubSpot’s bloated feature set that we’re paying for anyway. Simpler tools with transparent pricing are catching up fast.&#10;&#10;In short: HubSpot starts as a good value proposition, then monetizes by pushing relentless upsells and trapping customers in inflexible contracts. After this experience, I even sold my HubSpot shares. I don’t believe this sales culture is ROI-positive in the long run.&#10;&#10;Disappointing evolution for what used to be a promising product.

-----

### "Go-To CRM for Marketing Success" — 5.0/5

> **Christian** | *3 June 2026* | Information Technology & Services | Recommendation rating: 9.0/10
> 
> **Pros**: I appreciated HubSpot's user-friendly design, powerful automation workflows, robust reporting, and seamless alignment between marketing and sales teams. It provided a single source of truth for customer data while remaining flexible enough to support growing business needs.
> 
> **Cons**: The platform's breadth of features can make it feel complex at times, especially for users who are new to CRM systems. The good thing is they have HubSpot Academy, and you can learn very quickly how to navigate and use the tools.
> 
> My overall experience with HubSpot CRM has been very positive. I love the capabilities and power it provides across virtually every marketing function, from email marketing and automation to reporting, lead management, and campaign execution. The platform is intuitive, scalable, and gives teams the tools they need to manage and optimize their marketing efforts effectively.

-----

### "Straightforward, Reliable CRM That Just Works" — 5.0/5

> **Khyan** | *20 February 2026* | Financial Services | Recommendation rating: 8.0/10
> 
> **Pros**: What I liked most about HubSpot CRM is how easy it is to use. Everything’s laid out clearly, from managing leads to tracking sales activity, so there’s no faffing about. I also appreciated how it keeps the whole team on the same page – everyone can see what’s happening with clients, which saves a lot of back-and-forth emails or messages. The interface is clean, simple, and just makes sense, which makes it way easier to actually use day-to-day.
> 
> **Cons**: The thing I liked least isn’t really HubSpot’s fault, but at the moment, some of the other programs we use aren’t fully linked up with it yet. It means a bit of double-handling here and there until the integrations are sorted. Other than that, HubSpot itself works pretty smoothly.
> 
> Overall, using HubSpot CRM has been really positive. It’s reliable, easy to navigate, and keeps everything in one place, which makes managing leads and sales a lot less stressful. The interface is clean and intuitive, so getting the hang of it was quick, even for the team members who aren’t super tech-savvy. Collaboration is smooth, everyone knows what’s happening with clients, and tracking activity is simple. Support has been helpful when needed, and the system just feels like it works without unnecessary fuss. For day-to-day CRM needs, it’s been a solid, no-nonsense tool.

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