---
description: Learn more about SailPlay. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: SailPlay Reviews, Cost & Features | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/204/customer-loyalty/software) > [SailPlay](/software/102289/sailplay-loyalty)

# SailPlay

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> SailPlay is a customizable customer loyalty solution that utilizes a gamification engine to help increase and incentivize engagement for customer bases
> 
> Verdict: Rated **4.3/5** by 6 users. Top-rated for **Ease of Use**.

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## Overview

### Key benefits of SailPlay

 SailPlay can be integrated with most major POS systems as well as with most popular website platforms.&#10;&#10; Hands-off triggered campaign system for email and SMS automation. &#10;&#10; SailPlay Loyalty has a customizable customer interface enabling organizations to white label the software with  their own branding.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.3/5** | 6 Reviews |
| Ease of Use | 5.0/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 5.0/5 | Based on overall reviews |
| Features |  | Based on overall reviews |
| Recommendation percentage | - | ( Likelihood to recommend) |

## About the vendor

- **Company**: SailPlay
- **Founded**: 2012

## Commercial Context

- **Starting Price**: USD 500.00
- **Pricing model**:  (Free Trial)
- **Pricing Details**: Monthly pricing is based off of the amount of transactions that occur on a monthly basis, with a separate initial fee for buildout. Customer loyalty program is all inclusive. However you're able to utilize just the email/sms automation for a separate cost.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Arabic, English, Russian, Spanish, Ukrainian
- **Available Countries**: Australia, Canada, China, Germany, Mexico, United Kingdom, United States

## Features

- API
- Activity Tracking
- CRM
- Customer Database
- Customer Profiles
- Customer Segmentation
- Gamification
- Gift Card Management
- Loyalty Cards
- Loyalty Program
- Member Portal
- Membership Management
- Multi-Channel Communication
- Personalization
- Point of Sale (POS)
- Referral Tracking
- Rewards Management
- SMS Marketing
- Social Promotion
- Survey/Poll Management

## Integrations (7 total)

- Adobe Commerce
- BigCommerce
- HubSpot CRM
- Lightspeed Retail
- QuickBooks Online Advanced
- Shopify
- WordPress

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Customer Loyalty Software](https://www.getapp.com.au/directory/204/customer-loyalty/software)

## Related Categories

- [Customer Loyalty Software](https://www.getapp.com.au/directory/204/customer-loyalty/software)
- [Gamification Software](https://www.getapp.com.au/directory/865/gamification/software)

## Alternatives

1. [Kangaroo](https://www.getapp.com.au/software/109869/kangaroo) — 4.9/5 (248 reviews)
2. [Lucky Orange](https://www.getapp.com.au/software/112955/lucky-orange) — 4.7/5 (260 reviews)
3. [Zoho CRM](https://www.getapp.com.au/software/9908/zoho-crm) — 4.3/5 (6964 reviews)
4. [Kahoot\!](https://www.getapp.com.au/software/121819/kahoot) — 4.7/5 (2888 reviews)
5. [QuizHub](https://www.getapp.com.au/software/2060512/quizhub) — 4.8/5 (107 reviews)

## Reviews

### "The best marketing platform ever\!" — 5.0/5

> **Natalia** | *3 September 2015*
> 
> I have been working with SailPlay team since 2013 and I greatly appreciate what they did for us in Papa John's Russia. With their support we've successfully launched our Papa Rewards bonus loyalty program that has a 70% penetration rate among all our clients in Russia. Our customers are very happy gain extra points and receive free pizza from us, we get so many thankful feedbacks from them every day.  SailPlay is not just about Bonus Program, they are fulfilling all your needs that you may have or even didn't think of. Within 2 months we've integrated a cross-functional email marketing platform that helps us to send not just simple everyday emails but to develop a sophisticated email marketing scheme with triggered e-shot campaigns with such triggers as customer's last order date, last order value, order frequency, preferences, even his interests\! Now we're not about bothering emails, we're about giving our clients what they really desire. Since launch, our open rate increased by 20%, click rate increased by 35% and order frequency among opt-in customers increased by 12%. We can't help mentioning an outstanding 24/7 customer service we get from SailPlay. They are willing to help their customers in everything. and really do that. To summarise, becoming SailPlay's client to receive flexible individual approach from the company that really cares.

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### "The best Customer Loyalty Service" — 5.0/5

> **Margarita** | *4 September 2015*
> 
> It over a decade of using various platforms, I have to say that SailPlay Loyalty is the best.&#10; We also use SailPlay Sender  for Email \&amp; SMS Martketing. The best thing that they are integrated with each other.&#10; &#10; I would recommend SP to my professional contacts.

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### Review — 5.0/5

> **Evgeniy** | *22 December 2015* | Pharmaceuticals

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### Review — 5.0/5

> **Михаил** | *17 December 2015* | Information Technology & Services

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### Review — 1.0/5

> **Jasmine** | *16 August 2018* | Computer Software

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## Links

- [View on GetApp](https://www.getapp.com.au/software/102289/sailplay-loyalty)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.getapp.com/customer-management-software/a/sailplay-loyalty/> |
| en-AE | <https://www.getapp.ae/software/102289/sailplay-loyalty> |
| en-AU | <https://www.getapp.com.au/software/102289/sailplay-loyalty> |
| en-CA | <https://www.getapp.ca/software/102289/sailplay-loyalty> |
| en-GB | <https://www.getapp.co.uk/software/102289/sailplay-loyalty> |
| en-IE | <https://www.getapp.ie/software/102289/sailplay-loyalty> |
| en-NZ | <https://www.getapp.co.nz/software/102289/sailplay-loyalty> |
| en-SG | <https://www.getapp.sg/software/102289/sailplay-loyalty> |
| en-ZA | <https://www.getapp.za.com/software/102289/sailplay-loyalty> |
| fr | <https://www.getapp.fr/software/102289/sailplay-loyalty> |
| fr-BE | <https://fr.getapp.be/software/102289/sailplay-loyalty> |
| fr-CA | <https://fr.getapp.ca/software/102289/sailplay-loyalty> |

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