Brand24

Brand24

Track & engage online conversations relevant to your brand.

4.9/5 (7 reviews)

Brand24 Overview

Brand24 is a reliable and easy-to-use media monitoring solution used by companies of all sizes to track, engage and analyse real time online conversations about their brands, products and competitors.

Brand24 provides a solution that allows users to instantly react to mentions about their company, follow up on positive comments from brand ambassadors, or respond to a dissatisfied customer before the situation escalates.

Nowadays the majority of consumers do online research before making a purchase decision. Brand24 gives businesses the tools to find these leads, identify where to promote products and get customer insights.

Pricing

Starting from
USD 49.00/month
Pricing options
Free Trial
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Asia, Australia, Brazil, Canada, China and 5 others, Europe, Germany, India, Japan, Latin America

Supported Languages

Czech, Danish, Dutch, English, Finnish and 10 others, French, German, Indonesian, Italian, Norwegian, Polish, Portuguese, Spanish, Swedish, Turkish

Brand24 Reviews

Overall rating
4.9/5
86% positive reviews
5
Excellent
1
Very good
1
Average
0
Poor
0
Terrible
Dominik K.

Best software for personal monitoring

Used Daily for 1+ year
Reviewed on 21/08/2016
Review Source: Capterra

I use Brand24 from about a year. It's perfect for search who talk about me or my brand online. It gaves me real time alerts (at website, in mobile app and at Slack channel) when someone mentions me or my blog (including even links). I could also track interesting topics and start discussion as my brand. Privately, I use Brand24 to search rare Lego sets on auctions.

Pros

Fully customizable Slack integration!
Real time alerts
Customizable filters
Email alerts and reports

Cons

Mobile app isn't prefect, but Slack integrafion equals that - you don't need app any more :)

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Verified Reviewer

The best Platform to Health Cheack-Up of an Issue.

Used Daily for 2+ years
Reviewed on 08/11/2018
Review Source: Capterra

A great experience while we using for it.

Pros

This will show the sentiment and no people react on it of events happened, We used it to take it in a different way to get the best insights. The result is much helpful.

Cons

The price in Indian perspective is not much effective it's high price.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Verified Reviewer

Good tool to improve your brand communication in social media

Used Other for 1-5 months
Reviewed on 17/09/2018
Review Source: Capterra

Helped us to find new customers and engage better with the existing customers in social media.

Pros

1. Generates news feed by collecting the data of people who mention or discuss about your brand.
2. Provides data regarding the volume of discussions and reach of brand related information among customers in real time. Can opt for email and mobile app notifications to monitor the changes in quality and quantity of discussions.
3. Boosts data driven decision making by plotting charts and generating info graphics automatically. Can do sentiment analysis easily.
4. Customer support team is excellent and helps us in understanding the software better.

Cons

1. Not intuitive to use. Need to follow tutorials, webinars and reference material to learn how to use this tool.
2. Can't customize the templates for generating reports.
3. Software is expensive to purchase.
4. Mobile app should be improved and allow us to access all features provided in the desktop version.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10
Verified Reviewer

Brand24 is the backbone of my online reputation business

Used Daily for 2+ years
Reviewed on 10/09/2018
Review Source: Capterra

Brand24 provides us with the mentions and reports we analyze for our online reputation clients

Pros

The customer support is very fast and highly trained an very proactive. They hand hold you to customize your monitoring campaigns and projects.

Cons

A lot of spam results or mentions that are completely irrelevant. Their filters must be fixed and once in a while there are bugs (ex: word cloud goes offline frequently). A bit expensive

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

7.0/10
Pawel K.

Great monitoring tool with awesome level of customer service

Used Weekly for 1+ year
Reviewed on 18/08/2016
Review Source: Capterra

Brand24 for me is the best Internet monitoring tool. I use it for my personal needs (blog and personal branding) as well as for my clients (I run social media agency).

Pros

-easy to use
-great support
-access to webinars and tutorials

Cons

-sometimes brand24 doesn't catch posts with keywords in facebook comments

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10

Brand24 Pricing

Starting from
USD 49.00/month
Pricing options
Free Trial
Subscription
Value for money

Plus - 5 keywords, 50k mentions, $49 / month
Premium - 10 keywords, 400k mentions, $99 / month
Max - 25 keywords, 1 million mentions, $399 / month

Brand24 Features

  • Automatic Notifications
  • Data Import/Export
  • Engagement Analytics
  • Real Time Analytics
  • Third Party Integration

  • A/B Testing
  • API
  • Activity Dashboard
  • Campaign Analysis
  • Campaign Management
  • Content Management
  • Customizable Branding
  • Customizable Templates
  • Drag & Drop Interface
  • Email Marketing Management
  • Monitoring
  • Multi-Channel Marketing
  • Real Time Data
  • Reporting & Statistics
  • Social Media Integration

Additional information for Brand24

Key features of Brand24

  • @mentions
  • Access to mentions from mobile devices
  • Advanced analytics
  • Alerts / escalation
  • Analyze positive and negative sentiments
  • Automatic notifications
  • Behavior tracking
  • Benchmarking
  • Benchmarking - track you competitors
  • Collaboration tools
  • Customer experience management
  • Data filtering
  • Data import/export
  • Engagement analytics
  • Feedback management
  • Filtered views
  • Identify influencers
  • Integration with Slack
  • Interactions
  • Market research
  • Message board
  • Online monitoring - social media, news, publishers, blogs
  • Prospecting tools
  • Real time analytics
  • Real time monitoring
  • Report and export tool
  • Search functionality
  • Sentiment analysis
  • Sentiment scoring
  • Social media listening
  • Social performance management
  • Third party integration
  • Visual analytics

Benefits

  • Through Brand24 businesses can gain a better understanding of their customers and engage them online. This leads to higher customer satisfaction and growth in sales.

  • With Smart Analytics, Brand24 crunches the data in order to provide actionable insights that saves businesses hours of raw data analysis. Find the most important discussions and top influencers fast.

  • Brand24 collects data from all public sources including Facebook, Twitter, Instagram, Youtube, blogs, message boards, review sites, and more.

  • Get notified only if new mentions related to the company actually matter and meets the pre-defined criteria.

  • Brand24 FAQs

    Below are some frequently asked questions for Brand24.

    Q. What type of pricing plans does Brand24 offer?

    Brand24 offers the following pricing plans:

    Starting from: USD 49.00/month

    Pricing model: Subscription

    Free Trial: Available

    Plus - 5 keywords, 50k mentions, $49 / month
    Premium - 10 keywords, 400k mentions, $99 / month
    Max - 25 keywords, 1 million mentions, $399 / month

    Q. What are the main features of Brand24?

    Brand24 offers the following features:

    • @mentions
    • Access to mentions from mobile devices
    • Advanced analytics
    • Alerts / escalation
    • Analyze positive and negative sentiments
    • Automatic notifications
    • Behavior tracking
    • Benchmarking
    • Benchmarking - track you competitors
    • Collaboration tools
    • Customer experience management
    • Data filtering
    • Data import/export
    • Engagement analytics
    • Feedback management
    • Filtered views
    • Identify influencers
    • Integration with Slack
    • Interactions
    • Market research
    • Message board
    • Online monitoring - social media, news, publishers, blogs
    • Prospecting tools
    • Real time analytics
    • Real time monitoring
    • Report and export tool
    • Search functionality
    • Sentiment analysis
    • Sentiment scoring
    • Social media listening
    • Social performance management
    • Third party integration
    • Visual analytics

    Q. Who are the typical users of Brand24?

    Brand24 has the following typical customers:

    Freelancers, Large Enterprises, Mid Size Business, Non Profit, Public Administrations, Small Business

    Q. What languages does Brand24 support?

    Brand24 supports the following languages:

    Czech, Danish, Dutch, English, Finnish, French, German, Indonesian, Italian, Norwegian, Polish, Portuguese, Spanish, Swedish, Turkish

    Q. What type of pricing plans does Brand24 offer?

    Brand24 has the following pricing plans:

    Subscription

    Q. Does Brand24 support mobile devices?

    Brand24 supports the following devices:

    Android, iPhone

    Q. What other apps does Brand24 integrate with?

    Brand24 integrates with the following applications:

    NapoleonCat, Slack, Slack

    Q. What level of support does Brand24 offer?

    Brand24 offers the following support options:

    FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials