Brand24

Brand24

Track & engage online conversations relevant to your brand.

4.7/5 (129 reviews)

Brand24 Overview

Brand24 is a reliable and easy-to-use media monitoring solution used by companies of all sizes to track, engage and analyse real time online conversations about their brands, products and competitors.

Brand24 provides a solution that allows users to instantly react to mentions about their company, follow up on positive comments from brand ambassadors, or respond to a dissatisfied customer before the situation escalates.

Nowadays the majority of consumers do online research before making a purchase decision. Brand24 gives businesses the tools to find these leads, identify where to promote products and get customer insights.

Pricing

Starting from
USD 49.00/month
Pricing options
Free Trial
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Asia, Australia, Brazil, Canada, China and 5 others, Europe, Germany, India, Japan, Latin America

Supported Languages

Czech, Danish, Dutch, English, Finnish and 10 others, French, German, Indonesian, Italian, Norwegian, Polish, Portuguese, Spanish, Swedish, Turkish

Brand24 Reviews

Overall rating
4.7/5
95% positive reviews
102
Excellent
21
Very good
6
Average
0
Poor
0
Terrible
Harish J.

Monitoring all the online mentions in just one platform!

Used Daily for 2+ years
Reviewed on 18/09/2018
Review Source: GetApp

Pros

Firstly, what I love the most about this application is its social monitoring capabilities. If someone mentions me, across any social media, I can get to them right away and respond. Not just keeping a close watch on our brands and products, it has also helped us explore business possibilities, insights and improve conversion rates. I found the customer service to be extremely responsive and helpful. Brand24 is very user-friendly, easy to navigate and intuitive, you don’t need a lot of technical knowledge to be a pro at using it! We can compose immense and crisp reports about our brands using this application.I have had very good experience with their customer support team.

Cons

The application is quite costly, it is not affordable for a small-scale business or for personal use. I found the mobile version too difficult to use as compared to the desktop version. The searchability and analytics features, if improved could make the application perfect. I hope they upgrade the sentiment recognition feature.

Rating breakdown

Ease of Use
Customer Support

Likelihood to recommend

8.0/10
Kinga O.

Social monitoring & listening at its finest.

Used Daily for 1+ year
Reviewed on 23/05/2018
Review Source: GetApp

Pros

Brand24 not only can look into mentions of your brand and products but also can help you find new customers and business possibilities. Thanks to amazing customer service (really helpful support!) you can set up your own projects and monitor them in real-time. Notifications work perfect, e-mail alerts work great, reports in PDF are just so pretty that you want to send them further to your customers, without any corrections. Also, it provides with many interesting results you wouldn't find on your own.

Cons

It can be a bit complicated if you have never used it before - but onboarding process is great, customer support is really well-maintained and also there are many extra materials such as webinars and knowledge base to clarify some things for you.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Ksenia B.

Brand24 is the 1st Email I Look at daily

Used Daily for 6-12 months
Reviewed on 11/03/2018
Review Source: Capterra

Many times I'm notified of a new link to our website before the writer who may have done a guest post on someone else's website. When I reach out to thank them, this not only starts a great conversation, but they're happy we notified them and they're more likely to mention Social Quant again in a future blog post.

Pros

Simply put, the Dashboard is good. It's ability to quickly provide a once-over look that provides a quick snapshot of everything that's going with the social media profiles I and my team are managing. Also, importantly is the competition tracking on social it also allows. This is very good!

Cons

There are a few things that can be made better. Insight generation and sentiment analysis can be much better. It would also be good for the team to consider providing support with developing negative incidence sentiment audit & analysis reports as well as social media strategic measurement & reporting framework for same client.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10
Ravi G.

Social monitoring is no more an issue; Thanks to Brand24.

Used Daily for 1+ year
Reviewed on 05/08/2018
Review Source: GetApp

Pros

This application helps you to respond to all those who mention you online. This feature helps you to know those sites wherein you are being mentioned. There is no learning curve as such, though the appearance of all the features may confuse the users in the beginning. However, the customer support team helps a lot during the procedure. They help to keep a regular track of all the pages being managed. Their email alerts are also working brilliantly.

Cons

It is very costly. There should be a smaller price put for it so that it could be affordable for all. Also, the mobile application does not provide the same level of satisfaction as the desktop version.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

6.0/10
Sia P.

It is one of the easiest and most effective social media listening tools I have used.

Used Daily for 2+ years
Reviewed on 18/06/2018
Review Source: Capterra

Fast results that are easy to comprehend, and customised reports that anyone could easily understand.

Pros

Easy of use, clear sections and way of operation. I like the way the summary is outlined. Also, it collects data from the past - not so many/but compared to others tools, it does a great job.

Cons

Maybe the fact that not so many user get it from the first time how to add more keywords, after their launch a project. Also, sentiment analysis not so operating in greek language.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10

Brand24 Pricing

Starting from
USD 49.00/month
Pricing options
Free Trial
Subscription
Value for money

Plus - 5 keywords, 50k mentions, $49 / month
Premium - 10 keywords, 400k mentions, $99 / month
Max - 25 keywords, 1 million mentions, $399 / month

Brand24 Features

  • Automatic Notifications
  • Data Import/Export
  • Engagement Analytics
  • Real Time Analytics
  • Third Party Integration

  • A/B Testing
  • API
  • Activity Dashboard
  • Campaign Analysis
  • Campaign Management
  • Content Management
  • Customizable Branding
  • Customizable Templates
  • Drag & Drop Interface
  • Email Marketing
  • Monitoring
  • Multi-Channel Marketing
  • Real Time Data
  • Reporting & Statistics
  • Social Media Integration

Additional information for Brand24

Key features of Brand24

  • @mentions
  • Access to mentions from mobile devices
  • Advanced analytics
  • Alerts / escalation
  • Analyze positive and negative sentiments
  • Automatic notifications
  • Behavior tracking
  • Benchmarking
  • Benchmarking - track you competitors
  • Collaboration tools
  • Customer experience management
  • Data filtering
  • Data import/export
  • Engagement analytics
  • Feedback management
  • Filtered views
  • Identify influencers
  • Integration with Slack
  • Interactions
  • Market research
  • Message board
  • Online monitoring - social media, news, publishers, blogs
  • Prospecting tools
  • Real time analytics
  • Real time monitoring
  • Report and export tool
  • Search functionality
  • Sentiment analysis
  • Sentiment scoring
  • Social media listening
  • Social performance management
  • Third party integration
  • Visual analytics

Benefits

  • Through Brand24 businesses can gain a better understanding of their customers and engage them online. This leads to higher customer satisfaction and growth in sales.

  • With Smart Analytics, Brand24 crunches the data in order to provide actionable insights that saves businesses hours of raw data analysis. Find the most important discussions and top influencers fast.

  • Brand24 collects data from all public sources including Facebook, Twitter, Instagram, Youtube, blogs, message boards, review sites, and more.

  • Get notified only if new mentions related to the company actually matter and meets the pre-defined criteria.

  • Brand24 FAQs

    Below are some frequently asked questions for Brand24.

    Q. What type of pricing plans does Brand24 offer?

    Brand24 offers the following pricing plans:

    Starting from: USD 49.00/month

    Pricing model: Subscription

    Free Trial: Available

    Plus - 5 keywords, 50k mentions, $49 / month
    Premium - 10 keywords, 400k mentions, $99 / month
    Max - 25 keywords, 1 million mentions, $399 / month

    Q. What are the main features of Brand24?

    Brand24 offers the following features:

    • @mentions
    • Access to mentions from mobile devices
    • Advanced analytics
    • Alerts / escalation
    • Analyze positive and negative sentiments
    • Automatic notifications
    • Behavior tracking
    • Benchmarking
    • Benchmarking - track you competitors
    • Collaboration tools
    • Customer experience management
    • Data filtering
    • Data import/export
    • Engagement analytics
    • Feedback management
    • Filtered views
    • Identify influencers
    • Integration with Slack
    • Interactions
    • Market research
    • Message board
    • Online monitoring - social media, news, publishers, blogs
    • Prospecting tools
    • Real time analytics
    • Real time monitoring
    • Report and export tool
    • Search functionality
    • Sentiment analysis
    • Sentiment scoring
    • Social media listening
    • Social performance management
    • Third party integration
    • Visual analytics

    Q. Who are the typical users of Brand24?

    Brand24 has the following typical customers:

    Freelancers, Large Enterprises, Mid Size Business, Non Profit, Public Administrations, Small Business

    Q. What languages does Brand24 support?

    Brand24 supports the following languages:

    Czech, Danish, Dutch, English, Finnish, French, German, Indonesian, Italian, Norwegian, Polish, Portuguese, Spanish, Swedish, Turkish

    Q. What type of pricing plans does Brand24 offer?

    Brand24 has the following pricing plans:

    Subscription

    Q. Does Brand24 support mobile devices?

    Brand24 supports the following devices:

    Android, iPhone

    Q. What other apps does Brand24 integrate with?

    Brand24 integrates with the following applications:

    NapoleonCat, Slack, Slack

    Q. What level of support does Brand24 offer?

    Brand24 offers the following support options:

    FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials