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Meltwater

Name: Meltwater
Rating: 4.0 (96 reviews)

Meltwater

4.0 (96)

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Media monitoring and media intelligence solution

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About Meltwater

As a global pioneer in online media monitoring and media intelligence, Meltwater stands out as the most comprehensive all-in-one solution for public relations, communications, and marketing professionals.

Sift through news stories, social media postings, and many other media types so that users can monitor everything relevant to their brand, competitors, and industry. Our innovative AI-driven media monitoring technology, in conjunction with our global network of partnerships, provides our clients access to content on a local, national, and global level.

Powered by the largest content database in the industry, our reports clear the clutter to bring actionable insights. We understand that every organisation has different KPI’s when it comes to measuring results. Using our extensive range of metrics, clients can customise the service to their needs to better understand their return on investment and results.

Key benefits of Meltwater

Listen: Gain insight into more than 275,000 global online news sources, Twitter, Facebook, Instagram, YouTube, comment, review sites, forums, message boards and over 300 million blogs.

Analyse: Evaluate media coverage with ease, using both qualitative and quantitative metrics. Meltwater's ever expanding widget library allows clients to seamlessly create dashboards to help visualise media coverage and report on the ROI of their efforts. Everything is interactive and exportable, to give the context behind the numbers.

Engage: Use analysis insights to inform and start two way conversations with advocates, journalists and social media influencers directly through our platform. Meltwater identifies the most relevant people to reach out to, as well as helping customers to understand the channel that makes the most sense to start that dialogue on.

Distribute: Showcase ROI and keep stakeholders informed. Distribute media coverage through customised newsletters, stream selected content to a website, intranet, or Slack channel. Distribute press releases, either directly through the platform, or via a newswire.

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Starting Price

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USD 18.00

month

Pricing Options

Free version

Free trial

Free version

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Features

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Integrations

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Ease of Use

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Value for Money

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Customer Service

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Reviews

Overall rating

4.0 /5

(96)

Value for Money

3.4/5

Features

4.0/5

Ease of Use

3.9/5

Customer Support

3.6/5

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Showing 5 reviews of 96 Read all reviews

Showing 5 reviews of 96

Deborah

Overall rating

Industry: Computer Software
Company size: 51–200 Employees
Used Daily for 6-12 months
Review Source

Overall rating

Ease of Use
Likelihood to recommend 9.0 /10

Awesome PR and social media tracking

Reviewed on 03/02/2019

Pros

Used this to track client placements, as well as find contact details for reporters / editors. Easy to navigate, and our team could easily customize the specific dashboards.

Cons

Definitely can need some training to get up and working. We had our account managers come in to train up the team.

Jeff

Overall rating

Industry: Internet
Company size: 11–50 Employees
Used Daily for 2+ years
Review Source

Overall rating

Value for Money
Ease of Use
Customer Support
Likelihood to recommend 10.0 /10

We use Meltwater Daily and Have for Years... Great tool and service.

Reviewed on 14/05/2019

We've been a customer for 3+ years and use Meltwater on a daily basis. Initially, we were mostly...

We've been a customer for 3+ years and use Meltwater on a daily basis. Initially, we were mostly using the media monitoring features exclusively, and that alone was enough value to justify our account. More recently we've also been using the Influencer platform for media research and outreach and that has also proven to be extremely useful. Much of our content marketing is driven by things we're able to uncover on a daily basis using Meltwater.

Pros

The breadth of features. Ease of use and flexibility. Daily email reports, customizable Dashboards, integration with analytics and social platforms, comprehensive media/influencer database and contact platform. Outstanding proactive service and support.

Cons

No real complaints about the software. It is very robust and even after several years, we are finding new beneficial ways to leverage Meltwater.

Verified Reviewer

Overall rating

Industry: Nonprofit Organization Management
Company size: 51–200 Employees
Used for 1+ year
Review Source

Overall rating

Value for Money
Ease of Use
Customer Support
Likelihood to recommend 0.0 /10

Disingenuous business practices

Reviewed on 11/12/2018

Our organization is a client of Meltwater's and found the service was not benefiting us. The...

Our organization is a client of Meltwater's and found the service was not benefiting us. The reports, stats and information provided were not beneficial.

I indicated to the account specialist, I wasn't sure we would be renewing when they sent me a confirmation for renewal on October 26, 2018. Their only discussion was about getting me best prices. I did not sign the renewal confirmation. Our services were to end January 14, 2019. At no time did they mention automatic renewal or that I needed to send a formal notice of termination.

On December 7th, in response to their many emails asking me to sign the renewal confirmation I advised them we would definitely not be renewing - 38 days before the services were to end. For the first time, they advised me we were automatically renewed and they would be sending us a bill. They said it was "preset"

I asked for the contract and was shocked to see the termination terms aren't even listed on the main contract page - they are instead buried in a link, under topics such as spam. A link, of course, can be altered at any time.

The contract document defines start and end dates, and makes no mention of automatic renewal. Your account reps make no mention of automatic renewal. I find this disingenuous.

Pros

Nothing - it said our reach was over 200 billion - there are less than 8 billion people on the planet.

Cons

It is redundant and doesn't deal with reality.

Dawn

Overall rating

Industry: Retail
Company size: 2–10 Employees
Used Weekly for 1-5 months
Review Source

Overall rating

Value for Money
Ease of Use
Likelihood to recommend 7.0 /10

Simple Intuitive Social Media Monitoring

Reviewed on 29/01/2021

If you are new to social media marketing and need a software that is easy to follow, Meltwater is...

If you are new to social media marketing and need a software that is easy to follow, Meltwater is one of the best on the market. It will give you all of the tools you need to effectively take your social media presence to the next level by comparing previous posts and finding what truly works best for your brand.

Pros

I'm a business owner for a small ecommerce based business. Social media is a huge part of our advertising and it's extremely time consuming to manage entirely on my own. This software allows me to view important analytics in one place. The interface is extremely intuitive and very easy to use. Everything you "need" to know is on the front page. You can see everything from mentions to impressions and new followers all in one place. They even have a "positivity percentage" and "competitive rank" that compares your audience reaction to others in a similar field.

Cons

I've used quite a few social media marketing tools. This one is simple- and that's one thing I really like about it. But I'd like to see a few more options. I really wish I could find a software that allowed me to both manage and monitor in the same application. But, alas, I can only find softwares that do one or the other.

Response from Meltwater

Hi Dawn, thank you for your positive review! We're glad you find such value in our products. We do offer a streamlined solutions to social media management and social listening in one platform, so I encourage you to connect with your account rep!

Ana

Overall rating

Industry: Consumer Electronics
Company size: 201–500 Employees
Used Weekly for 1+ year
Review Source

Overall rating

Value for Money
Ease of Use
Likelihood to recommend 7.0 /10

Great article filtering for PR!

Reviewed on 03/08/2022

Pros

The filtering of relevant articles is unmatched by competitors. Also able to track multiple brands in the same account.

Cons

The report dashboard isn't as intuitive as I would like. There are lot of analytics that can be done but a bit difficult to set up exactly as I wanted the data to present.

Showing 5 reviews of 96 Read all reviews