Benchmark Email Reviews

Great tool for email marketing campaigns.
Its templates are responsive and mobile friendly.
Drag and drop option.
Offers free surveys.
Easy to incorporate social sharing.
The Editor for the email campaign is easy to use.
Its simple to use and has a free plan.

I consider Benchmar email to be one of the best Email Marketing tools. If there is something that could improve, for me would be:
The automation its not clear enough.
There isn't very much analytics on the free version.

The overall functionality of the system was adequate and did what we needed it to do at the time (2011-2012). System was fairly intuitive

Bounce rates would change drastically for no apparent reason. Customer support was of no assistance at the time and was located offshore, so they were hard to reach during our normal business hours. We rarely dealt with the same rep, which was time consuming as we had to explain our situation on multiple occasions.

This software is practical to use in a daily v

The e-mail sender is always changing so the receiver can not record the e-mail address in is non spam list.

Benchmark was a great launching pad for my organization's email campaigns. Eventually we switched to Mailchimp because it allowed us more options for special offers and was easier to integrate with other systems. However, Benchmark got the job done initially and was easy to then export our contacts when moving to a new system.

Benchmark does not offer as much as mailchimp for tracking, growth, and integration. It is a more basic email campaign management software, but does the basics very well.

A great combination of ease of use and high functionality.

There really isn't anything I don't like about the software.

I liked how simple it was to create email groups, template emails and email campaigns. It's literally the easiest one to use and I used MailChimp for a long time before switching to Benchmark.

My emails would often go to Junk. I even "warmed up" my email, but I still had problems.

It's very simple to create your own images and templates. Other software applications that we used in the past didn't give us the formatting flexibility that we wanted. This is very user friendly.

Sometimes we have a hard time with text being formatted oddly - especially if you copy and paste verbiage from another program.

WE use benchmark to send all kinds of e-mails: from internal communications to present things to customers. Love the easy way to produce content.

I would like to introduce more videos, but the tool doesn't make it easy.

Easy to Use
Clean layout
Ease of customizing templates
Training other team members on how to use is easy

Customer service is not that great - Most are not American so language is hard to understand
Too many glitches when working in templates
Have to send several TEST emails to make sure the functions are correct
The same email delivered to different members of my team show up differently or have different links
A lot of bugs in the back that need to be addressed
No Spell check function anymore
The image editor is not that great
uploading lists can be a pain sometimes you have to do them multiple times in order for them to get uploaded

Easy to use and very practical, code, 3th parts options, partnert programs

Sometimes emails go to spam and reports dont show exactly what happened

Good for normal email campaign and good that BM has inbuilt list of unsubscribe and invalid contats

Not at all suitable for heavy automation no form for opt out like mail chimp offer

The feature I liked the most about Benchmark Email was the automated email campaign.

The main issue I had with Benchmark was the deliverance of my emails. For some reason, once my emails were sent out, according to the report in Benchmark, emails were not being opened. That was very strange that none of my emails were being opened.

Looks very professional and designs are gorgeous, giving a high-end and legitimate look for our company. I was also surprised and how easy and intuitive everything is. No need to sit through a training when you can figure everything out on your own, quickly. I especially like the free version.

The upgrade for a payment plan doesn't seem worth it for what we use it for. We just need the basics, not all the other bells and whistles.

List management is very user friendly. That's the biggest plus for me. Easy to integrate sign-up forms.

Sometimes the builder (drag and drop, not HTML) is a little buggy. It seems to be getting better.

Benchmark has provided a consistent marketing opportunity for us. The analytics provided are a great added feature to emails. I love the resend option, and the ability to see failure rate and open rate of each e-mail so that we can adapt our wording.

I wish there was an easier way to work with images and templates, and not have to scroll through all uploaded.

Generally, it's very easy to use, and very intuitive. I love the fact that I can remove the Benchmark logo so that I'm not advertising Benchmark, but promoting our company's products instead.

Once in a while, it can get quirky, and not let me set things up exactly as I'd like. In those instances, Customer Support has been helpful to resolve issues.

It is a very simple and also my program. I absolutely loved how easy it was to figure out the program. This program made writing school news letters fun. With the changing of colors for the background to the changing on font, this software was great. Parents loved receiving updates on their children and seeing pictures of their children enjoying their week at school.

When I would upload a photo it would rotate it upside down. It was a minor issue and it was simple to rotate it right side up.

Generally easy to use. For the most part, it is easy to get up and running quickly.

Has quirks; what you see in the editor is NOT always what you get, and organizing photos and graphics is cumbersome and could be improved upon.

Very easy to use, especially to take a previous email and update with current content.

Sometimes graphics/image restrictions can alter your images.

It is extremely easy to use because of templates and graphical interface. The A.B. testing is very helpful as well.