Emma by Marigold Reviews

Emma is a great tool to use for sending out group emails. The ability to layout the campaign with personification with logos and headers and footers make this a great user friendly tool.

Maybe to have more options for laying out emails and uploading lists more user friendly.

Emma by Marigold enables me to retain our customers through real-time engagements.

I am a daily user of Emma by Marigold and I barely spot any flaw.

Emma by Marigold is a must have tool that makes email marketing smooth.
Emma by Marigold is so amazing.

No issues with Emma by Marigold.
Emma by Marigold has been great.

Nice-enough looking emails (at least in the beginning), decent templates, relatively easy for non-technical users, some templates are responsive. The people there are polite and relatively nice to interact with (but see below, I sometimes question their competence).

Expensive for what you (don't) get, poor customer service (I often have to repeat my questions to get someone to understand the issues), doesn't work with Office365 (they've had issues with Microsoft for more than a year, and still are unable to resolve them), templates have become stale, with few new ones added, "code your own" editor is junk, and if you want responsive emails, you are forced to use their templates (you can't code your own with media queries, etc), their software is glitchy and can be slow to respond.

I love the easy to use interface. It is loaded with customization features that makes every campaign recipient feel special. Reporting is also very good. Customer service is AWESOME!!!!

I wish there was a way to track results by segment.

Great to have multiple sub-account that all share one "contact" list so help with duplicates

Not easy to format, very limited format options, takes much longer to make an email than with others

You can easily create and send newsletters. I loved the feature where you could see where people were clicking, it was useful for developing a better newsletter.

There can be a delay with the email going out and it ranges in time. It's not an automatic send out which is irritating when working on a tight schedule.

Easily works with our internal database. We send all of our email communication to alumni through emma. Very easy to use, has great reporting (analysis on email rates - opt outs, open, clicks, etc.), lets you test subject lines, and have emails look like it is coming from a person (will show in inbox as coming from a person) even though its from a general email.

So far we have had a wonderful experience with Emma and have continued to experiment with all the features it offers.

For nonprofits and small to mid-size businesses, MyEmma is the best, most intuitive email marketing platform around. Their customer service is over the top great, and the service they offer to build templates for you is well worth the small investment! Not only are they good to work with, but the team at Emma are firm believers in giving back to the community, something that comes out in their interactions in small but meaningful ways.

I would love to see Emma manage more complex data. My heart was broken when I moved to a different organization and was no longer able to utilize Emma due to a more complex data and business unit structure.

I replaced Emma with iContact - it helped me to create and customize marketing emails in real-time.

Unfortunately, Emma lacked a lot of tools auch as web design and e-commerce unlike it’s alternatives.

Fairly easy to use once you get the hang of it. Haven't had any trouble deploying emails once I figured out all the matching of fields to variables and list appending.

The interface is not the best, didn't find it that intuitive. Seemed to be a bit slower, to get where you want to go. I also thought the way of attaching lists to campaigns was a little clumsy. I also found the templates for emails lackluster, and the ability to customize them a bit ham fisted.

The customer support is hard to find once you are in the site, which is insane. Several times I had to open up a new tab and Google "Emma Help" to find the Support number and section.

It is super easy, looks super pro and we have found to be less buggy and have fewer wtf glitches than others we have used. Great for #smallbusiness.
Customer service is responsive and human, not robotic. Woohoo for that.

Hmmm, nothing pops up. Miss the live chat customer service,, but, in that "keeping it human" and getting to folks who actually know what they're doing? Yeah, we'll give up live chat which can sometimes take twice as long as you have to get through the "ranks" to someone who has actual knowledge.

I've been extremely impressed with this software. We switched from another email service about six months ago and have been pleasantly surprised with the user interface, more options, ease-of-use and overall professional quality. Building out emails is a really simple process and they look great with little effort.

The lightbox form is not something that you can really customize, and when we looked into it we were quoted several hundred dollars by their support team.

great customer service and very easy to use. Drag and drop design and lots of templates to choose from. I've used Emma for almost 15 years. I've seen them grow substantially and their product and service hasn't deteriorated. No need to know html but you CAN write your own code if you know how.

They are a tad bit slow to adopt to new features compared to competitors BUT when they release updates they WORK. Rarely are there bugs. It's refreshing.

I like the fact that once you create your groups of people, you can easily send emails to large groups of people that look professional. It also is a way for our organization to quickly alert our members of last minute notifications without having to hunt down emails of who you need to contact, you just select a group! It's also easy to see how many people opened it, if they clicked on it, if they opted out of receiving more, which helps us figure out how many people are actually using the information we're sending.

You have to 'add' a person, you cant just create a campaign and send it to a list of emails that aren't in the system.

Emma is always easy to use. On the rare occasions when I have a question or technical issue, customer support has always been very easy to reach, friendly, and quick to resolve the issue. I also like the follow up emails that they send out after the issue is completed.

My company has multiple accounts for each department and it is awkward to share audiences, etc. between them.

I liked how easy it was to use, list management capabilities, and template options. It made creating and sending and tracking emails easy.

We needed something that offered more automation, so a number of marketing tactics (including email) could operate seamlessly together. Emma didn't offer us that, so we switched to HubSpot. I miss Emma though. It was simple and pleasant to use, but we quickly outgrew it.

It is a great place to store templates and blast emails on a regular basis for our clients. The pricing is also pretty fair comparatively. The customer service has always been excellent but i don't think the platform has anything outstandingly different than the others. It stores contacts in a nice clean way.

Building templates in EMMA is very difficult and the functionality is very slow. It takes a long time to navigate from screen to screen and it has nothing to do with internet connectivity, its just the platform is slow. You also have to start from scratch every time to create a new template, there is no way to carry over feature from another platform.

I like that it comes with pre-made templates and that you can change the colors, etc within those templates.

I would prefer that the program at least was a bit more forgiving in terms of it's auto-save feature. The un-do feature after it auto-saves rarely works and is really annoying...

Ease of us and the ability to make a newsletter look very professional. Your tech support is very good and I didn't have to wait a long time for the answer.

Sometimes it is difficult to remember all the steps for completion and the time zone setting. Wish there was an on chat function for help.