--- description: Learn more about Dotdigital. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Dotdigital Reviews, Cost & Features | GetApp Australia 2026 --- Breadcrumb: [Home](/) > [Shopping Cart Software](/directory/97/shopping-cart/software) > [Dotdigital](/software/515/dotmailer) # Dotdigital Canonical: https://www.getapp.com.au/software/515/dotmailer Page: 1 / 9\ Next: [Next page](https://www.getapp.com.au/software/515/dotmailer?page=2) > AI-powered marketing automation software that helps businesses worldwide create, send and report on cross-channel marketing campaigns. > > Verdict: Rated **4.3/5** by 187 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Key benefits of Dotdigital Build email, SMS, WhatsApp and cross-channel marketing campaigns easily Use detailed purchase behaviour to create marketing segments based on customer transactions. Add behavioral web tracking data to your segments to send more personalized messages. Build emails using the built-in editor. Use fully integrated surveys and webforms and create custom landing pages. Use the testing feature to ensure your emails don't land in spam folders and optimize your emails for mobile devices. Use detailed, real-time reporting split by campaign, program and contact to track and analyze campaigns. Personalize campaigns using dynamic content, product recommendations, countdown timers and more Integrate with your tech stack to push real-time data into Dotdigital to fuel your campaigns. 200+ integrations with platforms including Shopify, Adobe Commerce, WooCommerce, Salesforce, HubSpot, Microsoft Dynamics and much more ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.3/5** | 187 Reviews | | Ease of Use | 4.2/5 | Based on overall reviews | | Customer Support | 4.3/5 | Based on overall reviews | | Value for Money | 4.1/5 | Based on overall reviews | | Features | 4.2/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: dotdigital - **Location**: London, UK - **Founded**: 1999 ## Commercial Context - **Starting Price**: USD 500.00 - **Pricing model**: Usage Based (Free Trial) - **Pricing Details**: Contact for specific pricing data - **Target Audience**: 51–200, 201–500, 501–1,000 - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: Arabic, Dutch, English, European Portuguese, Finnish, French, German, Hindi, Italian, Japanese, Polish, Russian, Spanish, Swedish, Thai, Traditional Chinese - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Argentina, Armenia, Australia, Austria, Azerbaijan, Bahrain, Bangladesh, Belgium, Benin, Bhutan, Bolivia, Bosnia and Herzegovina, Botswana, Brazil and 173 more ## Features - A/B Testing - AI Copilot - API - Activity Dashboard - Activity Tracking - Alerts/Notifications - Automated Scheduling - Autoresponders - Behavior Analytics - CAN-SPAM Compliance - CRM - Campaign Analytics - Campaign Management - Campaign Planning - Campaign Scheduling - Campaign Segmentation - Channel Management - Click Tracking - Contact Database - Contact Management ## Integrations (57 total) - Adobe Commerce - Aurora - BON Loyalty - Bazaarvoice - BigCommerce - Bynder - Databricks - DinMo - Drupal - Dynamics 365 - Dynamics 365 Sales - Eber - Eventbrite - Facebook Business Suite - Fresh Relevance ... and 42 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat ## Category - [Shopping Cart Software](https://www.getapp.com.au/directory/97/shopping-cart/software) ## Related Categories - [Shopping Cart Software](https://www.getapp.com.au/directory/97/shopping-cart/software) - [Email Marketing Software](https://www.getapp.com.au/directory/307/email-marketing/software) - [Landing Page Software](https://www.getapp.com.au/directory/591/landing-page/software) - [Marketing Automation Software](https://www.getapp.com.au/directory/308/marketing-automation/software) - [Campaign Management Software](https://www.getapp.com.au/directory/304/campaign-management/software) ## Alternatives 1. [HubSpot Marketing Hub](https://www.getapp.com.au/software/20444/hubspot-marketing) — 4.5/5 (6220 reviews) 2. [Brevo](https://www.getapp.com.au/software/91466/brevo) — 4.6/5 (3408 reviews) 3. [Google Ads](https://www.getapp.com.au/software/101257/google-ads) — 4.4/5 (1006 reviews) 4. [Mailchimp](https://www.getapp.com.au/software/8268/mailchimp) — 4.5/5 (17572 reviews) 5. [MailerLite](https://www.getapp.com.au/software/10156/mailerlite) — 4.7/5 (2256 reviews) ## Reviews ### "Dotmailer is EASY PEASY\!" — 5.0/5 > **Stacey** | *16 November 2018* | Medical Devices | Recommendation rating: 9.0/10 > > **Pros**: The software is easy to use and the drop and drag features make this simple for anyone to learn. I can create a new template in minutes. > > **Cons**: Not much to be honest. I have not had any issues with it so can't really say anything negative. > > Dotmailer has enabled us to connect our CRM system with our webstore (magento) tool. It has made segmenting easy and seemless. Love it\! ----- ### "Great tool" — 4.0/5 > **Rony** | *28 August 2018* | Retail | Recommendation rating: 7.0/10 > > **Pros**: Dotmailer is very flexible and you will have a lot of options for your e-mail campaigns. > > **Cons**: The cost of course. Its not for everyone and especially if you have a large e-mail base. ----- ### "A great platform, if this was 2009 and not 2017" — 1.0/5 > **Judson** | *30 August 2017* | Apparel & Fashion | Recommendation rating: 0.0/10 > > **Pros**: The analytics on each email campaign. It is nice to get a visual report following the performance of the email campaign. > > **Cons**: Other than the campaign reports, I have a problem with just about everything else with this platform, particularly the customer service but I suppose that that is not the question here. The platform itself is wildly outdated, seemingly by intention because they will offer you custom templates but with an extremely high cost and they will request that you fill out so much information that you've already done half of the work for them. The drag-and-drop feature is not unique in 2017, which I see is the most frequent positive thing others have to say about it, but the fact that there is no auto-save is absolutely absurd. The platform is also buggy when trying to adjust background colors and with editing photos post-upload. Raising issues to customer service only led to them pointing fingers at me for supposedly not knowing how to use the product and not even once led to a solution. > > A lesson in vetting platforms that claim to be solutions more thoroughly before proceeding. Other than that, I cannot think of another benefit. ----- ### "Dotmailer drivers our email marketing campaigns." — 5.0/5 > **Basiirat** | *23 August 2018* | Entertainment | Recommendation rating: 9.0/10 > > **Pros**: We migrated to Dotmailer from Bronto late last year and the difference was immediately clear. Dotmailer provides a clean and organized user interface making it very intuitive and thus helpful for users, especially new users. I love the drag and drop email creation feature and this makes it easier for us to create our weekly newsletter as against having to create newsletters from scratch. The option to send sms to our contacts is an added bonus for Dotmailer. > > **Cons**: I sometime experience Lag on the Dotmailer website. Also when working on newsletters,it will be great for work to be autosaved,ensuring if I suddenly get disconnected from the internet ; I do not need to start all over again. > > We use Dotmailer to maintain a close relationship with our customers via emails,even when they are not currently patronizing us. Ensuring they will always have us in mind. ----- ### "11.16.18" — 4.0/5 > **Nicole** | *16 November 2018* | Nonprofit Organization Management | Recommendation rating: 7.0/10 > > **Pros**: Love the segmentation and automation features. Haven't used the new preferences section but that also looks like it will be helpful to our marketing. > > **Cons**: I wish dotmailer were connected with Facebook so we could create lead generation ads. Is this something that will be possible in the future? ----- Page: 1 / 9\ Next: [Next page](https://www.getapp.com.au/software/515/dotmailer?page=2) ## Links - [View on GetApp](https://www.getapp.com.au/software/515/dotmailer) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | ----- ## Structured Data