---
description: Learn more about Scal-e. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier.
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title: Scal-e Reviews, Cost & Features | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Customer Engagement Software](/directory/650/customer-engagement/software) > [Scal-e](/software/129119/scal-e)

# Scal-e

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> Omnichannel marketing solution that reaches audiences through customer loyalty programs and data management to gain a 360 degree view on customer profiles with 5 modules including data management, audience builder, omnichannel orchestration, customer retention, and customer intelligence.
> 
> Verdict: Rated **4.9/5** by 15 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.9/5** | 15 Reviews |
| Ease of Use | 4.8/5 | Based on overall reviews |
| Customer Support | 4.9/5 | Based on overall reviews |
| Value for Money | 4.9/5 | Based on overall reviews |
| Features | 5.0/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: Scal-e
- **Location**: Paris, France
- **Founded**: 2007

## Commercial Context

- **Pricing model**:  (Free Trial)
- **Pricing Details**: Please contact Scal-e directly for pricing details
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Chinese, English, French, Portuguese, Spanish
- **Available Countries**: Algeria, Australia, Belgium, Canada, China, France, Ireland, Luxembourg, Mexico, Monaco, Morocco, Russia, Switzerland, Tunisia, United Kingdom, United States

## Features

- 2-Way Messaging
- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Address Validation
- Alerts/Notifications
- App Notifications
- Audience Targeting
- Audit Management
- Audit Trail
- Automated Responses
- Automatic Backup
- Batch Communications
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- Brand Tracking
- CRM

## Integrations (10 total)

- Capency
- Fastmag
- Google Analytics 360
- Klara
- MongoDB
- Odoo
- Tableau
- Twitter/X
- Yahoo Mail
- YouTube

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- Chat

## Category

- [Customer Engagement Software](https://www.getapp.com.au/directory/650/customer-engagement/software)

## Related Categories

- [Customer Engagement Software](https://www.getapp.com.au/directory/650/customer-engagement/software)
- [Customer Experience Software](https://www.getapp.com.au/directory/601/customer-experience/software)
- [Customer Loyalty Software](https://www.getapp.com.au/directory/204/customer-loyalty/software)
- [Customer Data Platform Software](https://www.getapp.com.au/directory/1425/customer-data-platform/software)
- [Marketing Automation Software](https://www.getapp.com.au/directory/308/marketing-automation/software)

## Alternatives

1. [Salesforce Marketing Cloud](https://www.getapp.com.au/software/607/salesforce-marketing-cloud) — 4.2/5 (526 reviews)
2. [Thryv](https://www.getapp.com.au/software/113901/thryv) — 4.2/5 (505 reviews)
3. [Maropost](https://www.getapp.com.au/software/102607/maropost) — 3.9/5 (15 reviews)
4. [Marketing 360](https://www.getapp.com.au/software/104247/marketing-360) — 4.5/5 (1132 reviews)
5. [Bitrix24](https://www.getapp.com.au/software/90602/bitrix24) — 4.2/5 (984 reviews)

## Reviews

### "Very useful tool to reach my sales goals" — 5.0/5

> **Pierre** | *16 February 2021* | E-Learning | Recommendation rating: 10.0/10
> 
> **Pros**: I would see two main pros here.&#10;&#10;1) First, the tool is easy to use. The UX is intuitive so I don't have too look too much for the functionality I need. It makes me save time. I have full control over the messages I deliver and I can track that easily. My prospects' engagement has soared. &#10;&#10;2) The Scal-e team delivers a great customer service. Working in a highly customer-centric focus myself, I appreciate that they are like-minded, and they have been helping me a lot on how to maximize my investment with them.
> 
> **Cons**: I think it works all good for me. Maybe I will need their support when I want an even more elaborate usage.
> 
> I would say fantastic\!

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### "Local and global marketing enhanced" — 5.0/5

> **Verified Reviewer** | *15 February 2021* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: We use Scal-e for unify our marketing and communication across all our entities. This platform is a right step to take for Distributed Marketing : Very good interface and well optimized to be used globally and locally.  The IT teams customized all the profiles I need for all types of users, according to my needs. Practical and convenient. Quickly integrated and adopted by all my affiliates.
> 
> **Cons**: As it's a all integrated hub , we replaces all our marketing tool by Scal-e platform. It took some time for the teams to get used to it . Good point, the online support and courses helped a lot.
> 
> It's hard to navigate the galaxy of marketing software packages. After several disappointments, I did my research to finally find the "Real CDP" label. Among them, a French solution that I chose for practicality.

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### "Scal-e MarTech Suite truly helped us to scale our digital marketing activities" — 5.0/5

> **Loic** | *16 February 2021* | Computer Software | Recommendation rating: 9.0/10
> 
> **Pros**: The software is easy of use and it was also pretty fast to perform all the initial setup. &#10;We very much like their "solution by industry" which helped us to start a live pilot in a matter of days.
> 
> **Cons**: So far so good\! we still have lots of additional features to discover - to decide on using them or not.
> 
> Step by step we are scaling up its use for additional marketing activities.

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### "Say yes to Scal-e\!" — 5.0/5

> **Doreen** | *16 February 2021* | Textiles | Recommendation rating: 10.0/10
> 
> **Pros**: Scal-e is able to customize everything depending on your needs and adapts perfectly to your business environment\! The initial set-up stage was as professional as today's daily support.  &#10;Handling your database, sending out communication campaigns, managing a loyalty program ... everything is easy and highly efficient with Scal-e. &#10;Moreover, the team is always ready to help, it is very pleasant to work with them and to build up a relationship.
> 
> **Cons**: Scal-e always offers new features and constantly strikes at becoming even more user friendly, the little feedback I have given in the past had been taken into account, there is nothing I can complain about today.
> 
> My overall experience with Scal-e is utterly satisfying, I highly recommend this platform to anyone who wishes to take customer marketing to the next level \!

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### "Excellent end-to-end platform" — 5.0/5

> **Guillaume** | *18 February 2021* | Financial Services | Recommendation rating: 10.0/10
> 
> **Pros**: We use Scal-e on a daily basis and the solution has everything we need (marketing stack, privacy module, DQM, loyalty program, distributed marketing, etc.) is there. The goal is achieved for us, at a pretty good price, even with a large volume of data and users having to log in.
> 
> **Cons**: Everything is integrated and the coverage is vast, it means that you can replace pretty much every marketing tools with Scal-e but you also need teams which know their responsibilities and willing to get used to it. Good points, user friendly and the online support and courses helped a lot.

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## Links

- [View on GetApp](https://www.getapp.com.au/software/129119/scal-e)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/129119/scal-e> |
| de-AT | <https://www.getapp.at/software/129119/scal-e> |
| en | <https://www.getapp.com/marketing-software/a/scal-e/> |
| en-AE | <https://www.getapp.ae/software/129119/scal-e> |
| en-AU | <https://www.getapp.com.au/software/129119/scal-e> |
| en-CA | <https://www.getapp.ca/software/129119/scal-e> |
| en-GB | <https://www.getapp.co.uk/software/129119/scal-e> |
| en-IE | <https://www.getapp.ie/software/129119/scal-e> |
| en-NZ | <https://www.getapp.co.nz/software/129119/scal-e> |
| en-SG | <https://www.getapp.sg/software/129119/scal-e> |
| en-ZA | <https://www.getapp.za.com/software/129119/scal-e> |
| es | <https://www.getapp.es/software/129119/scal-e> |
| es-CL | <https://www.getapp.cl/software/129119/scal-e> |
| es-CO | <https://www.getapp.com.co/software/129119/scal-e> |
| es-MX | <https://www.getapp.com.mx/software/129119/scal-e> |
| fr | <https://www.getapp.fr/software/129119/scal-e> |
| fr-BE | <https://fr.getapp.be/software/129119/scal-e> |
| fr-CA | <https://fr.getapp.ca/software/129119/scal-e> |
| nl | <https://www.getapp.nl/software/129119/scal-e> |
| nl-BE | <https://www.getapp.be/software/129119/scal-e> |
| pt | <https://www.getapp.com.br/software/129119/scal-e> |
| pt-PT | <https://www.getapp.pt/software/129119/scal-e> |

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