--- description: Learn more about Perpetua. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Perpetua Reviews, Cost & Features | GetApp Australia 2026 --- Breadcrumb: [Home](/) > [Advertising Agency Software](/directory/299/advertising/software) > [Perpetua](/software/116327/perpetua) # Perpetua Canonical: https://www.getapp.com.au/software/116327/perpetua Page: 1 / 2\ Next: [Next page](https://www.getapp.com.au/software/116327/perpetua?page=2) > Perpetua provides advertising optimization and reporting technology for all Amazon Ads (Sponsored Ads and DSP), Instacart and Walmart. The platform offers advanced analytics, AI-powered algorithmic bidding, campaign automation, keyword harvesting, ad spend allocation, and more. > > Verdict: Rated **3.1/5** by 13 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Key benefits of Perpetua • Perpetua’s advanced analytics provide users with insight into their company’s financial performance, with data on total and organic sales growth, and blended advertising cost of sale (ACoS). • Algorithmic bidding by the AI-powered ad engine ensures that the most efficient bids are placed on the keywords and match types most likely to convert, according to strategic business objectives. • Perpetua removes the need for users to manually research and identify keywords and ASINs (Amazon Standard Identification Numbers) to target. • Ad spend can be allocated to target the market segments most likely to convert, with the aim of increasing return on ad spend. • Native apps for Android and iOS allow users to collaborate, launch campaigns, and monitor performance from anywhere. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **3.1/5** | 13 Reviews | | Ease of Use | 3.3/5 | Based on overall reviews | | Customer Support | 2.9/5 | Based on overall reviews | | Value for Money | 2.8/5 | Based on overall reviews | | Features | 3.2/5 | Based on overall reviews | | Recommendation percentage | 50% | (5/10 Likelihood to recommend) | ## About the vendor - **Company**: Perpetua Labs - **Location**: San Francisco, US - **Founded**: 2017 ## Commercial Context - **Starting Price**: USD 695.00 - **Pricing model**: Flat Rate - **Pricing Details**: Pricing is based on monthly ad spend. Up to $10,000 in ad spend: $695 per month. Over $10,000 in ad spend: $695+% of spend per month. Over $500,000+ in ad spend: Custom pricing - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile) - **Supported Languages**: English, French, Japanese, Spanish - **Available Countries**: Australia, Brazil, Canada, Germany, Japan, Mexico, United Kingdom, United States ## Features - A/B Testing - Account Alerts - Activity Dashboard - Advertising Management - Bid Management - Budget Management - Campaign Analytics - Campaign Management - Campaign Segmentation - Channel Management - Collaboration Tools - Conversion Tracking - Customizable Reports - Data Visualization - Geotargeting - Goal Setting/Tracking - Keyword Research Tools - Keyword Tracking - Monitoring - Multi-Campaign ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat ## Category - [Advertising Agency Software](https://www.getapp.com.au/directory/299/advertising/software) ## Related Categories - [Advertising Agency Software](https://www.getapp.com.au/directory/299/advertising/software) - [Display Advertising Software](https://www.getapp.com.au/directory/612/display-advertising/software) - [PPC Software](https://www.getapp.com.au/directory/985/ppc/software) - [Campaign Management Software](https://www.getapp.com.au/directory/304/campaign-management/software) ## Alternatives 1. [Adalysis](https://www.getapp.com.au/software/126355/adalysis) — 4.6/5 (117 reviews) 2. [Semrush](https://www.getapp.com.au/software/91634/semrush) — 4.6/5 (2316 reviews) 3. [TrueClicks](https://www.getapp.com.au/software/2038575/trueclicks) — 4.5/5 (51 reviews) 4. [Google Ads](https://www.getapp.com.au/software/101257/google-ads) — 4.4/5 (1006 reviews) 5. [Quartile](https://www.getapp.com.au/software/2048436/quartile) — 4.5/5 (93 reviews) ## Reviews ### "Amazing Product, Amazing Service" — 5.0/5 > **Peter** | *26 March 2019* | Health, Wellness & Fitness | Recommendation rating: 10.0/10 > > **Pros**: the velocity of my products increased by 200 percent as soon as I implemented Perpetua. Not only that, ACOS went down by nearly 30 percent. The algorithm is extremely intelligent and makes proper daily adjustments on my bids allowing my to be way more profitable than before I implemented them. > > **Cons**: there are absolutely no cons about this software > > A+++++ Executive is extremely helpful, if I have a question about anything he responds within minutes. ----- ### "Best Advertising Platform for your Amazon Business" — 5.0/5 > **Jon** | *7 November 2023* | Consumer Services | Recommendation rating: 10.0/10 > > **Pros**: Perpetua is an amazing advertising platform for agencies\! The tools available to improve advertising efficiency is the best we have ever used. > > **Cons**: It would be great if the data was real time and not delayed for 2 days. ----- ### "Dishonest Billing" — 1.0/5 > **Jonathan** | *13 December 2024* | Wholesale | Recommendation rating: 0.0/10 > > **Pros**: The interface looks good and the people are pleasant > > **Cons**: Dishonest Billing and remove services that they promised to deliver > > I signed up for a month-to-month plan and then when they stopped providing monthly support and could not accommodate our growth to DSP when we moved on they charged me for another seven months of service. I attempted to remove my card from their system but they had already locked it down. ----- ### "Easy to Automate Advertising on Top E-Commerce Sites" — 5.0/5 > **Stephan** | *13 January 2025* | Sporting Goods | Recommendation rating: 7.0/10 > > **Pros**: It is as close to set-it-and-forget-it as you will ever get with paid ads. > > **Cons**: Setting up campaigns can be a confusing and difficult to adjust process. > > And incredibly powerful tool for automating budget and bidding for keywords on products on E-com websites like Amazon and Walmart. ----- ### "Stay Away\! Terrible service, bad results way worse off by using them and do not trust them" — 1.0/5 > **Verified Reviewer** | *16 August 2022* | Consumer Goods | Recommendation rating: 0.0/10 > > **Pros**: The idea of how easy it is to use is the lure, but it gave terrible results > > **Cons**: Bad experience thru and thru\! onboarding took 20 days while they connect your account and they have issues connecting. Then on the first call you are surprised at how simple it is and think it will be great because the Perpetua rep on the call with you tells you that you are going to get amazing results, and that your sales will go up and your ACOS will go down, etc... DON"T BELIEVE THEM\! In my 90 day trial my sales decreased 30%, net margin decreased 8%, conversion rate decreased 2% ad spend increased 4%. They will tell you everything is going to be better and what will happen is you will end up WAY WAY worse than when you started. Onboarding is terrible it took my account 3 weeks for them to set up. AND I was charged and paying while they were not providing me any service at all, also they would not extend my dates on the 90 day "trial" even though they did not have my account set up, so it's more like a 60 some day trial - that you are paying for already if you are coming from Sellics. Meeting with account specialist - he gives an easy and basic explanation for about 10 minutes and promises improvements and results. When I asked him "what if my account doesn't see these results you are advising, and ends up worse off". He said "that won't be the case"\! What a LIAR - everything was worse with Perpetua my sales went down 30+% my net profits went down 8%\! Conversion rate down 2% , my advertising spend went up 4%, eveything worse\! > > Supposedly their "machine" does it all. There was no follow up and even though I wrote and told them things were way worse they said oh just wait because it takes a bit of time.... it continued worse for 10 weeks\! On the second meeting the account rep wasn't sure what he or the system did "wrong" that my results were so much worse. I told him I wanted to cancel and he said yes, he understands it's obvious and the numbers dont lie. He said my subscription would be canceled/non renewed when my "trial" was over and no further charges. I double confirmed with him in writing. I also confirmed on the Sellics site in their chat (because Sellics is the biller of Perpetua). They also confirmed in writing to me it would not be charged on their end because that came from Perpetua. Then what did they do? They CHARGED me again\! They put through a new subsciption. I am furious because they said oh that was a mistake and they would process a credit. It has been over 2 weeks and they still will not refund me the money, and I am getting no response and there are no telephone numbers either for Sellics or for Perpetua. This is a FRAUD. I have spent so many hours many many hours and emails upon emails. Every aspect from the onboarding to campaign mgmt, attention, performance, to cust svc, to issuing me a credit terrible. Also be ware they make changes to your existing Amazon campaigns so you will not be able to easily go back to them to reinstate when their campaigns dont work ----- Page: 1 / 2\ Next: [Next page](https://www.getapp.com.au/software/116327/perpetua?page=2) ## Links - [View on GetApp](https://www.getapp.com.au/software/116327/perpetua) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | ----- ## Structured Data