---
description: Learn more about Ocean.io. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Ocean.io Reviews, Cost & Features | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Lead Management Software](/directory/339/lead-management/software) > [Ocean.io](/software/115883/ocean-io)

# Ocean.io

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> Ocean.io is an Account-Based data provider using AI to help sales and marketing teams focus their time, money and efforts on finding the right accounts.
> 
> Verdict: Rated **4.4/5** by 16 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Ocean.io

Ocean.io customer's have seen:&#10;   +2x demo booking rates&#10;   +25% close rates&#10;   +91% lower CAC on LinkedIn Ads&#10;   +25% more qualified inbound leads&#10;    1 day implementation time&#10;    Countless hours saved and new prospects discovered.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 16 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.9/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Ocean.io
- **Location**: Copenhagen K, Denmark
- **Founded**: 2015

## Commercial Context

- **Starting Price**: USD 79.00
- **Pricing model**: Usage Based (Free Trial)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop)
- **Supported Languages**: English
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- AI/Machine Learning
- API
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Benchmarking
- CRM
- Call List Management
- Campaign Analytics
- Campaign Management
- Campaign Personalization
- Communication Management
- Contact Database
- Contact Management
- Customer Database
- Customer Segmentation
- Customizable Fields
- Customizable Scoring
- Dashboard
- Data Enrichment

## Integrations (4 total)

- HubSpot CRM
- Pipedrive
- Salesforce.org Nonprofit Cloud
- Zapier

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- Chat

## Category

- [Lead Management Software](https://www.getapp.com.au/directory/339/lead-management/software)

## Related Categories

- [Lead Management Software](https://www.getapp.com.au/directory/339/lead-management/software)
- [Predictive Lead Scoring Software](https://www.getapp.com.au/directory/678/predictive-lead-scoring/software)
- [Lead Capture Software](https://www.getapp.com.au/directory/1001/lead-capture/software)
- [Lead Generation Software](https://www.getapp.com.au/directory/1047/lead-generation/software)
- [Predictive Analytics Software](https://www.getapp.com.au/directory/628/predictive-analytics/software)

## Alternatives

1. [monday.com](https://www.getapp.com.au/software/91734/monday-com) — 4.6/5 (5726 reviews)
2. [Bitrix24](https://www.getapp.com.au/software/90602/bitrix24) — 4.2/5 (984 reviews)
3. [Dynamics 365](https://www.getapp.com.au/software/90844/dynamics-365) — 4.4/5 (5811 reviews)
4. [Pipedrive](https://www.getapp.com.au/software/90507/pipedrive) — 4.5/5 (3042 reviews)
5. [Lusha](https://www.getapp.com.au/software/2008867/lusha) — 4.0/5 (397 reviews)

## Reviews

### "Ocean creates waves for us and our clients" — 4.0/5

> **💬 Paul** | *18 April 2023* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: I like that ocean is a dedicated B2B list builder but moreso the opportunities it provides for both a sales enablement tool and an ABM tool.
> 
> **Cons**: Whilst no platform is perfect, Ocean also doesn't do everything - it's not a Swiss Army knife. It's a dedicated tool for list building that is also building out functionality that suits its purpose. Would I choose it for contacts over ZoomInfo no, but would I choose ZoomInfo over Ocean for list building, no?
> 
> We sue it in our business and I use it as part of the ABM toolkit for our clients, its essential to the success we deliver

-----

### "Tele2 IoT Review" — 5.0/5

> **Onur** | *18 October 2021* | Telecommunications | Recommendation rating: 10.0/10
> 
> **Pros**: The most impactful feature for us is sibling search. Without Ocean, it is very hard to find relevant companies in different countries since IoT is a very abstract industry. Moreover, ease of use and intuitive GUI makes it very easy for us to enable new users.
> 
> **Cons**: On my level, there are only positives. Nevertheless, if there is an area that we can focus on, LinkedIn sales navigator interoperability can be the area.
> 
> Great so far.

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### "Not a good fit for us to do B2B ABM prospecting" — 1.0/5

> **Vilmer** | *23 June 2023* | Information Technology & Services | Recommendation rating: 1.0/10
> 
> **Pros**: It is easy to use Ocean and fast to onboard. Great integration to our CRM. If hit rate on ideal customer profiles were higher it would be a super cool tool.
> 
> **Cons**: Ocean falls short as a recommended choice due to its low hit rate. Despite our collaborative efforts with Ocean's support team to enhance performance, the quality of companies and the contact list remain unsatisfactory. When using matched audience lists, we have observed a mere 5% success rate in identifying our desired customer profiles. As a result, we decided to explore alternative prospecting tools that consistently deliver 40-50% of ideal customer profiles. This significant disparity has a profound impact on the time invested in prospecting activities. Furthermore, Ocean lacks vital company information, such as company structure, which has forced us to allocate considerable time toward determining whether a given company is a parent or subsidiary.
> 
> Not worth the investment, quality needs to be improved significantly. We have tested other tools that perform significantly better for us.

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### "Review by Netmore M2M" — 5.0/5

> **Martin** | *28 September 2021* | Telecommunications | Recommendation rating: 10.0/10
> 
> **Pros**: Integration to sales CRM works smoothly.&#10;It's easily used.&#10;Quantity of information/ prospects
> 
> **Cons**: We like the system as a whole. A 'nice to have' would of course having contact details to key personal at each prospect.
> 
> Great support and communication.

-----

### "Powerful and fast prospecting data resource" — 5.0/5

> **Dave** | *24 September 2021* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: Lookalike facility to find data otherwise near impossible to source elsewhere. Ability to look-up contacts in LinkedIn with boolean support.
> 
> **Cons**: The cost per record of exporting prospect data straight out of the system
> 
> Fast, reliable and great support

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## Links

- [View on GetApp](https://www.getapp.com.au/software/115883/ocean-io)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/115883/ocean-io> |
| de-AT | <https://www.getapp.at/software/115883/ocean-io> |
| en | <https://www.getapp.com/sales-software/a/ocean-io/> |
| en-AE | <https://www.getapp.ae/software/115883/ocean-io> |
| en-AU | <https://www.getapp.com.au/software/115883/ocean-io> |
| en-CA | <https://www.getapp.ca/software/115883/ocean-io> |
| en-GB | <https://www.getapp.co.uk/software/115883/ocean-io> |
| en-IE | <https://www.getapp.ie/software/115883/ocean-io> |
| en-NZ | <https://www.getapp.co.nz/software/115883/ocean-io> |
| en-SG | <https://www.getapp.sg/software/115883/ocean-io> |
| en-ZA | <https://www.getapp.za.com/software/115883/ocean-io> |
| es | <https://www.getapp.es/software/115883/ocean-io> |
| es-CL | <https://www.getapp.cl/software/115883/ocean-io> |
| es-CO | <https://www.getapp.com.co/software/115883/ocean-io> |
| es-MX | <https://www.getapp.com.mx/software/115883/ocean-io> |
| fr | <https://www.getapp.fr/software/115883/ocean-io> |
| fr-BE | <https://fr.getapp.be/software/115883/ocean-io> |
| fr-CA | <https://fr.getapp.ca/software/115883/ocean-io> |
| nl | <https://www.getapp.nl/software/115883/ocean-io> |
| nl-BE | <https://www.getapp.be/software/115883/ocean-io> |

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