--- description: Learn more about Lead Liaison. We provide Australian business users the most detailed information on pricing, benefits, and disadvantages of software that will make your choice easier. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Lead Liaison Reviews, Cost & Features | GetApp Australia 2026 --- Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/308/marketing-automation/software) > [Lead Liaison](/software/101571/lead-liaison) # Lead Liaison Canonical: https://www.getapp.com.au/software/101571/lead-liaison Page: 1 / 3\ Next: [Next page](https://www.getapp.com.au/software/101571/lead-liaison?page=2) > Lead Liaison Marketing Automation is a cloud-based marketing automation and lead generation, nuturing \& qualification application for SMBs > > Verdict: Rated **4.8/5** by 33 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Key benefits of Lead Liaison Use marketing analytics tools to determine ROI of your landing pages, see which email campaigns are effective, take surveys to get customer feedback and assess the effectiveness of your social media strategy. Create multiple contact lists based on demographic and behavioral profiles in order to target specific market segments. Leads are automatically scored and prioritized by Lead Liaison helping sales and marketing to understand how qualified a prospect is. Improve your SEO ranking by combining Lead Liaison's content creation with your own blog posts, website content, social media posts and tweets and whitepapers. Launch and automate online and offline events, then analyze their effectiveness to see which marketing events perform best. Lead Liaison provide a configuration wizard to assist you in integrating with any CRM. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.8/5** | 33 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support | 4.9/5 | Based on overall reviews | | Value for Money | 4.6/5 | Based on overall reviews | | Features | 4.8/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Lead Liaison - **Location**: Allen, US - **Founded**: 2013 ## Commercial Context - **Starting Price**: USD 250.00 - **Pricing model**: Flat Rate (Free Trial) - **Pricing Details**: Please contact Lead Liaison for pricing information - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: English - **Available Countries**: Australia, Canada, United States ## Features - A/B Testing - Autoresponders - CAN-SPAM Compliance - CRM - Campaign Management - Campaign Personalization - Collaboration Tools - Contact Database - Contact Management - Content Delivery - Content Management - Contract/License Management - Conversion Tracking - Customer Database - Customer Segmentation - Customer Surveys - Customisable CTAs - Customizable Fields - Data Import/Export - Document Storage ## Support Options - Email/Help Desk - Phone Support - 24/7 (Live rep) - Chat ## Category - [Marketing Automation Software](https://www.getapp.com.au/directory/308/marketing-automation/software) ## Related Categories - [Marketing Automation Software](https://www.getapp.com.au/directory/308/marketing-automation/software) - [Lead Management Software](https://www.getapp.com.au/directory/339/lead-management/software) - [Email Marketing Software](https://www.getapp.com.au/directory/307/email-marketing/software) - [Sales Enablement Software](https://www.getapp.com.au/directory/605/sales-enablement/software) - [Account Based Marketing Software](https://www.getapp.com.au/directory/1133/account-based-marketing/software) ## Alternatives 1. [EngageBay CRM](https://www.getapp.com.au/software/113999/engagebay-marketing) — 4.7/5 (907 reviews) 2. [Bitrix24](https://www.getapp.com.au/software/90602/bitrix24) — 4.2/5 (984 reviews) 3. [Spotler CRM](https://www.getapp.com.au/software/20468/really-simple-systems-cloud-crm) — 4.4/5 (453 reviews) 4. [Marketo Engage](https://www.getapp.com.au/software/990/marketo-lead-management) — 4.3/5 (710 reviews) 5. [Jobin.cloud](https://www.getapp.com.au/software/2052582/jobin-cloud) — 4.7/5 (172 reviews) ## Reviews ### "Powerful software and a team that delivers." — 5.0/5 > **Sam** | *29 March 2017* > > I've used Lead Liaison for around 12 months to manage the lead flow at a SaaS business, Administrate. We make extensive use of almost all of Lead Liaison's functionality, but especially - lead management automation, trackable content, web forms etc. A powerful tool - it's helped us better manage our lead flow and adopt a more account-based approach to our marketing efforts. In addition, the software (and team) tend to be able to handle any request you throw at it - if the functionality doesn't already exist (a rarity) then they're open to including it in a future release. The software is great, but in a competitive market, one of Lead Liaison's most valuable USP's is most definitely their people. Our Customer Success Manager, is excellent, as is the wider support team. I can't recall better, faster or more personable customer service from any supplier I've worked with. The only negative (if you can call it that) it's that the software is so feature-rich that it can be a little daunting to get your head around at first. However, with stellar support, you'll be up and running quickly and the initial time investment will pay dividends later. Overall, I'd certainly recommend Lead Liaison as a powerful marketing automation and lead generation tool. ----- ### "Recently started using Lead Liaison and am excited by all the functionality the technology provides." — 5.0/5 > **Crystal** | *13 July 2017* | Information Technology & Services | Recommendation rating: 10.0/10 > > **Pros**: I love that I there is a single platform that I can use to manage all marketing activity whether it's sending emails or surveys. In addition, I like that the email feature is more robust that the previous program I was using like the ability to see which words may trigger the email to be sent to the recipient's spam folder. In addition, I have access to more information about our prospects and leads so I can be more personal with reaching out to them. > > Time savings, the ability to automate processes, ability to nurture leads, the importing of prospect's social media information, and more information about our website visitors. ----- ### "Very comprehensive." — 5.0/5 > **Johnny** | *20 November 2017* > > **Pros**: All in one usefulness. Landing pages, CRM, email automation all delivered in one package, which makes for useful analytics. Particularly when hooked up to Google - we can track a lead from source to sale. > > **Cons**: It's very comprehensive, which takes some getting used to. The LL terminology is particular to LL and also takes some getting used to. Minor stuff though. ----- ### "We have been using Lead Liaison since last spring and we love it." — 5.0/5 > **Amy** | *4 December 2017* | Recommendation rating: 10.0/10 > > **Pros**: This has allowed our sales and marketing teams to work more efficiently and more hand in hand. Customer service is wonderful. All of our questions and training are done in a very effective manner. > > **Cons**: With the creation of emails and forms. It would be nice to be able to add more personalization to them. > > Marketing, and sales. Having our contacts all in one area. ----- ### "Easy to use" — 5.0/5 > **Alyssa** | *20 November 2017* > > **Pros**: My favorite part of this software is how easy it is to track everything. I love how it gives our prospects a score for what they click in our emails or how often. > > **Cons**: The hardest part would be having to fill out the contact information to create a lead. Working with multiple people at an office makes this a little difficult to fill out. ----- Page: 1 / 3\ Next: [Next page](https://www.getapp.com.au/software/101571/lead-liaison?page=2) ## Links - [View on GetApp](https://www.getapp.com.au/software/101571/lead-liaison) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | ----- ## Structured Data