---
description: Get a quick and detailed side-by-side comparison for Campaign Monitor by Marigold vs Omnisend. GetApp will help you learn more about each of these software benefits and disadvantages.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Campaign Monitor by Marigold vs Omnisend Comparison | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Mobile Marketing Software](/directory/309/mobile-marketing/software) > [Campaign Monitor by Marigold \<span\>vs\</span\> Omnisend](https://www.getapp.com.au/compare/90842/112199/campaign-monitor/vs/omnisend)

# Compare Campaign Monitor by Marigold vs Omnisend

Canonical: https://www.getapp.com.au/compare/90842/112199/campaign-monitor/vs/omnisend

> Detailed comparison between Campaign Monitor by Marigold and Omnisend. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Campaign Monitor by Marigold | Omnisend |
| **Overall rating** | 4.5/5 | 4.7/5 |
| **Total Reviews** | 505 | 836 |
| **Starting Price** | USD 11.00 | USD 16.00 |
| **Free Trial** | Yes | No |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Campaign Monitor by Marigold

- API
- Activity Tracking
- Behavioral Targeting
- Campaign Planning
- Channel Management
- Content Management
- Customer Database
- Dashboard
- Dynamic Content
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- Personalization
- Real-Time Data
- Scheduled Messaging
- Segmentation
- Social Marketing
- Subscriber Management
- Web Forms

### Omnisend

- API
- Activity Tracking
- Behavioral Targeting
- Campaign Planning
- Channel Management
- Content Management
- Customer Database
- Dashboard
- Dynamic Content
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- Personalization
- Real-Time Data
- Scheduled Messaging
- Segmentation
- Social Marketing
- Subscriber Management
- Web Forms

## Links

- [View Campaign Monitor by Marigold Profile](https://www.getapp.com.au/software/90842/campaign-monitor)
- [View Omnisend Profile](https://www.getapp.com.au/software/112199/omnisend)
- [View Original Comparison](https://www.getapp.com.au/compare/90842/112199/campaign-monitor/vs/omnisend)

-----

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