---
description: Get a quick and detailed side-by-side comparison for Mixpanel vs CleverTap. GetApp will help you learn more about each of these software benefits and disadvantages.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Mixpanel vs CleverTap Comparison | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Web Analytics Tools](/directory/109/web-analytics/software) > [Mixpanel \<span\>vs\</span\> CleverTap](https://www.getapp.com.au/compare/90837/107179/mixpanel/vs/clevertap)

# Compare Mixpanel vs CleverTap

Canonical: https://www.getapp.com.au/compare/90837/107179/mixpanel/vs/clevertap

> Detailed comparison between Mixpanel and CleverTap. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Mixpanel | CleverTap |
| **Overall rating** | 4.5/5 | 4.4/5 |
| **Total Reviews** | 145 | 59 |
| **Starting Price** | USD 25.00 | - |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation | In Person, Live Online, Webinars, Documentation |

## Key features

### Mixpanel

- API
- Activity Dashboard
- Alerts/Notifications
- Campaign Management
- Campaign Tracking
- Cohort Analysis
- Communication Management
- Conversion Tracking
- Customer Journey Mapping
- Customer Segmentation
- Dashboard
- Engagement Tracking
- Funnel Analysis
- In-App Events Tracking
- Performance Metrics
- Predictive Analytics
- Reporting/Analytics
- Retention Tracking
- Revenue Tracking
- Website Analytics

### CleverTap

- API
- Activity Dashboard
- Alerts/Notifications
- Campaign Management
- Campaign Tracking
- Cohort Analysis
- Communication Management
- Conversion Tracking
- Customer Journey Mapping
- Customer Segmentation
- Dashboard
- Engagement Tracking
- Funnel Analysis
- In-App Events Tracking
- Performance Metrics
- Predictive Analytics
- Reporting/Analytics
- Retention Tracking
- Revenue Tracking
- Website Analytics

## Links

- [View Mixpanel Profile](https://www.getapp.com.au/software/90837/mixpanel)
- [View CleverTap Profile](https://www.getapp.com.au/software/107179/clevertap)
- [View Original Comparison](https://www.getapp.com.au/compare/90837/107179/mixpanel/vs/clevertap)

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