---
description: Get a quick and detailed side-by-side comparison for Salesforce Marketing Cloud Account Engagement vs Klaviyo. GetApp will help you learn more about each of these software benefits and disadvantages.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Salesforce Marketing Cloud Account Engagement vs Klaviyo Comparison | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Campaign Management Software](/directory/304/campaign-management/software) > [Salesforce Marketing Cloud Account Engagement \<span\>vs\</span\> Klaviyo](https://www.getapp.com.au/compare/8294/105931/pardot/vs/klaviyo)

# Compare Salesforce Marketing Cloud Account Engagement vs Klaviyo

Canonical: https://www.getapp.com.au/compare/8294/105931/pardot/vs/klaviyo

> Detailed comparison between Salesforce Marketing Cloud Account Engagement and Klaviyo. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Salesforce Marketing Cloud Account Engagement | Klaviyo |
| **Overall rating** | 4.1/5 | 4.6/5 |
| **Total Reviews** | 649 | 524 |
| **Starting Price** | USD 1,250.00 | USD 20.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Salesforce Marketing Cloud Account Engagement

- API
- CRM
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Customer Database
- Dynamic Content
- Email Management
- Engagement Tracking
- Lead Management
- Monitoring
- Multi-Channel Communication
- Real-Time Data
- Real-Time Reporting
- Segmentation
- Social Marketing
- Social Media Integration
- Subscriber Management
- Web Forms
- Website Visitor Tracking

### Klaviyo

- API
- CRM
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Customer Database
- Dynamic Content
- Email Management
- Engagement Tracking
- Lead Management
- Monitoring
- Multi-Channel Communication
- Real-Time Data
- Real-Time Reporting
- Segmentation
- Social Marketing
- Social Media Integration
- Subscriber Management
- Web Forms
- Website Visitor Tracking

## Links

- [View Salesforce Marketing Cloud Account Engagement Profile](https://www.getapp.com.au/software/8294/pardot)
- [View Klaviyo Profile](https://www.getapp.com.au/software/105931/klaviyo)
- [View Original Comparison](https://www.getapp.com.au/compare/8294/105931/pardot/vs/klaviyo)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Salesforce Marketing Cloud Account Engagement vs Klaviyo Comparison | GetApp Australia 2026","description":"Get a quick and detailed side-by-side comparison for Salesforce Marketing Cloud Account Engagement vs Klaviyo. GetApp will help you learn more about each of these software benefits and disadvantages.","url":"https://www.getapp.com.au/compare/8294/105931/pardot/vs/klaviyo","about":[{"@id":"https://www.getapp.com.au/software/8294/pardot#software"},{"@id":"https://www.getapp.com.au/software/105931/klaviyo#software"}],"breadcrumb":{"@id":"https://www.getapp.com.au/compare/8294/105931/pardot/vs/klaviyo#breadcrumblist"},"@id":"https://www.getapp.com.au/compare/8294/105931/pardot/vs/klaviyo#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.getapp.com.au/#website"},"inLanguage":"en-AU","publisher":{"@id":"https://www.getapp.com.au/#organization"}},{"name":"Salesforce Marketing Cloud Account Engagement","description":"Pardot from Salesforce is a marketing automation solution designed to bridge the gap between sales and marketing teams,\n\nPardot's lead management features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting to help marketing and sales teams work together to generate and qualify sales leads, shorten sales cycles, and track marketing ROI.\n\nUsers can track all prospect interactions on a site — from downloads to page views — then score prospects based on parameters set. Other features include automated lead nurturing and real-time sales alerts, which allow reps to prioritize their time.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/057ae0a2-bb5e-492f-b3f7-3a2cf7bc18ff.png","url":"https://www.getapp.com.au/software/8294/pardot","@id":"https://www.getapp.com.au/software/8294/pardot#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.getapp.com.au/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.1,"bestRating":5,"ratingCount":649},"offers":{"price":"1250","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Android"},{"name":"Klaviyo","description":"Klaviyo is an all-in-one platform built for B2C companies, with email and SMS marketing, full funnel analytics, and customer service in one solution. Built on customer data capturing every click, purchase, and conversion, Klaviyo powers marketing automation that delivers personalized customer journeys across every channel (email, SMS, RCS, push, WhatsApp, reviews, forms, and ads).\n\nLeverage Klaviyo AI to scale personalization and always send the right message at the right time, automatically. Klaviyo AI uses real-time signals and past behaviors to upsell products, find at-risk customers, and forecast lifetime value — then builds the audience, writes the copy, and optimizes delivery to ensure you see the most ROI from your campaigns.\n\nUnlike clunky legacy tools or fragmented point solutions, Klaviyo works seamlessly out of the box with 400+ native integrations (including Shopify, WooCommerce, Magento, and more). By unifying your customer data and channel performance in one easy-to-use platform, you can automate workflows, simplify segmentation, and deliver consistent, relevant customer experiences. \n\nJoin more than 170,000 businesses using Klaviyo to create a true omnichannel experience for your customers today.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/4146a2f3-c48e-4a85-ac3c-737b840740a9.png","url":"https://www.getapp.com.au/software/105931/klaviyo","@id":"https://www.getapp.com.au/software/105931/klaviyo#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.getapp.com.au/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":524},"offers":{"price":"20","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.getapp.com.au/compare/8294/105931/pardot/vs/klaviyo#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Campaign Management Software","position":2,"item":"/directory/304/campaign-management/software","@type":"ListItem"},{"name":"Salesforce Marketing Cloud Account Engagement vs Klaviyo","position":3,"item":"https://www.getapp.com.au/compare/8294/105931/pardot/vs/klaviyo","@type":"ListItem"}]}]}
</script>
