---
description: Get a quick and detailed side-by-side comparison for Mailchimp vs Topline. GetApp will help you learn more about each of these software benefits and disadvantages.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Mailchimp vs Topline Comparison | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Insurance CRM Software](/directory/3083/insurance-crm/software) > [Mailchimp \<span\>vs\</span\> Topline](https://www.getapp.com.au/compare/8268/2071466/mailchimp/vs/topline)

# Compare Mailchimp vs Topline

Canonical: https://www.getapp.com.au/compare/8268/2071466/mailchimp/vs/topline

> Detailed comparison between Mailchimp and Topline. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Mailchimp | Topline |
| **Overall rating** | 4.5/5 | 5.0/5 |
| **Total Reviews** | 17572 | 12 |
| **Starting Price** | USD 13.00 | - |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### Mailchimp

- API
- Activity Tracking
- Behavior Analytics
- Campaign Planning
- Campaign Scheduling
- Content Management
- Conversion Rate Optimisation
- Customizable Reports
- Dynamic Content
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- Live Chat
- Monitoring
- Real-Time Data
- Referral Tracking
- Reminders
- Segmentation
- Social Marketing

### Topline

- API
- Activity Tracking
- Behavior Analytics
- Campaign Planning
- Campaign Scheduling
- Content Management
- Conversion Rate Optimisation
- Customizable Reports
- Dynamic Content
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- Live Chat
- Monitoring
- Real-Time Data
- Referral Tracking
- Reminders
- Segmentation
- Social Marketing

## Links

- [View Mailchimp Profile](https://www.getapp.com.au/software/8268/mailchimp)
- [View Topline Profile](https://www.getapp.com.au/software/2071466/topline)
- [View Original Comparison](https://www.getapp.com.au/compare/8268/2071466/mailchimp/vs/topline)

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