---
description: Get a quick and detailed side-by-side comparison for Salesforce Marketing Cloud vs Keap. GetApp will help you learn more about each of these software benefits and disadvantages.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Salesforce Marketing Cloud vs Keap Comparison | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Campaign Management Software](/directory/304/campaign-management/software) > [Salesforce Marketing Cloud \<span\>vs\</span\> Keap](https://www.getapp.com.au/compare/607/90372/salesforce-marketing-cloud/vs/infusionsoft)

# Compare Salesforce Marketing Cloud vs Keap

Canonical: https://www.getapp.com.au/compare/607/90372/salesforce-marketing-cloud/vs/infusionsoft

> Detailed comparison between Salesforce Marketing Cloud and Keap. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Salesforce Marketing Cloud | Keap |
| **Overall rating** | 4.2/5 | 4.1/5 |
| **Total Reviews** | 1151 | 1299 |
| **Starting Price** | USD 25.00 | USD 299.00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### Salesforce Marketing Cloud

- API
- Activity Tracking
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Conversion Rate Optimisation
- Customizable Reports
- Dashboard
- Engagement Tracking
- For Startups
- Lead Capture
- Lead Management
- Monitoring
- Personalization
- Real-Time Data
- Sales Activity Management
- Segmentation
- Social Marketing
- Website Visitor Tracking
- eCommerce Management

### Keap

- API
- Activity Tracking
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Conversion Rate Optimisation
- Customizable Reports
- Dashboard
- Engagement Tracking
- For Startups
- Lead Capture
- Lead Management
- Monitoring
- Personalization
- Real-Time Data
- Sales Activity Management
- Segmentation
- Social Marketing
- Website Visitor Tracking
- eCommerce Management

## Links

- [View Salesforce Marketing Cloud Profile](https://www.getapp.com.au/software/607/salesforce-marketing-cloud)
- [View Keap Profile](https://www.getapp.com.au/software/90372/infusionsoft)
- [View Original Comparison](https://www.getapp.com.au/compare/607/90372/salesforce-marketing-cloud/vs/infusionsoft)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Salesforce Marketing Cloud vs Keap Comparison | GetApp Australia 2026","description":"Get a quick and detailed side-by-side comparison for Salesforce Marketing Cloud vs Keap. GetApp will help you learn more about each of these software benefits and disadvantages.","url":"https://www.getapp.com.au/compare/607/90372/salesforce-marketing-cloud/vs/infusionsoft","about":[{"@id":"https://www.getapp.com.au/software/607/salesforce-marketing-cloud#software"},{"@id":"https://www.getapp.com.au/software/90372/infusionsoft#software"}],"breadcrumb":{"@id":"https://www.getapp.com.au/compare/607/90372/salesforce-marketing-cloud/vs/infusionsoft#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.getapp.com.au/compare/607/90372/salesforce-marketing-cloud/vs/infusionsoft#webpage","publisher":{"@id":"https://www.getapp.com.au/#organization"},"inLanguage":"en-AU","isPartOf":{"@id":"https://www.getapp.com.au/#website"}},{"name":"Salesforce Marketing Cloud","description":"Meet Salesforce Marketing Cloud, the leading marketing solution to increase engagement with every consumer. Use powerful data management to collect, organise, and securely store first-, second-, and third-party data — alongside offline data — to create complete consumer data profiles. Tailor every interaction along the journey with your brand using built-in AI. Then, engage each individual consumer at scale using industry-leading email, mobile, advertising, and social solutions.","image":"https://images.g2crowd.com/display-layer-screenshots/340/1e4a70633d6615555aea01f2bc8a044ed676b659bf539cde8e8973cd1f2d20b0.webp","url":"https://www.getapp.com.au/software/607/salesforce-marketing-cloud","@type":"SoftwareApplication","@id":"https://www.getapp.com.au/software/607/salesforce-marketing-cloud#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.2,"bestRating":5,"ratingCount":1151},"offers":{"price":"25","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"Keap","description":"Keap, helps small businesses grow with three highly customizable plans.  \n\nKeap Grow: This plan for startups and growing small businesses lets businesses organize everything in one tool, automatically follow up, and deliver the service that wins more business. \nKeap Pro: This step-up plan provides all-in-one CRM, sales and marketing automation solution designed for service-based businesses. Keap Pro offers repeatable sales process and marketing campaigns that will keep the business moving forward. \nInfusionsoft by Keap: The top-tier offering helps established service-based businesses who need a CRM with advanced sales and marketing automation, and fully customizable campaigns that easily integrate with existing apps.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/70894339-b4cd-4543-a4ba-20e49e07f38d.png","url":"https://www.getapp.com.au/software/90372/infusionsoft","@type":"SoftwareApplication","@id":"https://www.getapp.com.au/software/90372/infusionsoft#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.1,"bestRating":5,"ratingCount":1299},"offers":{"price":"299","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Campaign Management Software","position":2,"item":"/directory/304/campaign-management/software","@type":"ListItem"},{"name":"Salesforce Marketing Cloud vs Keap","position":3,"item":"https://www.getapp.com.au/compare/607/90372/salesforce-marketing-cloud/vs/infusionsoft","@type":"ListItem"}],"@id":"https://www.getapp.com.au/compare/607/90372/salesforce-marketing-cloud/vs/infusionsoft#breadcrumblist"}]}
</script>
