---
description: Get a quick and detailed side-by-side comparison for Promomash vs TELUS Trade Promotion Management. GetApp will help you learn more about each of these software benefits and disadvantages.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Promomash vs TELUS Trade Promotion Management Comparison | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Revenue Management Software](/directory/1231/revenue-management/software) > [Promomash \<span\>vs\</span\> TELUS Trade Promotion Management](https://www.getapp.com.au/compare/2037991/2049535/promomash/vs/exceedra-trade-promotion-management)

# Compare Promomash vs TELUS Trade Promotion Management

Canonical: https://www.getapp.com.au/compare/2037991/2049535/promomash/vs/exceedra-trade-promotion-management

> Detailed comparison between Promomash and TELUS Trade Promotion Management. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Promomash | TELUS Trade Promotion Management |
| **Overall rating** | 4.6/5 | 4.3/5 |
| **Total Reviews** | 14 | 19 |
| **Starting Price** | USD 500.00 | USD 0.00 |
| **Free Trial** | Yes | No |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) |
| **Support** | Email/Help Desk, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### Promomash

- API
- Accounting
- Approval Process Control
- Approval Workflow
- Communication Management
- Contract/License Management
- Customizable Reports
- Dashboard
- Demand Forecasting
- Discount Management
- Event Tracking
- Performance Metrics
- Price Optimization
- Price/Margin Management
- Real-Time Data
- Reporting/Analytics
- Settlement Management
- Status Tracking
- Trade Agreement Management
- Workflow Management

### TELUS Trade Promotion Management

- API
- Accounting
- Approval Process Control
- Approval Workflow
- Communication Management
- Contract/License Management
- Customizable Reports
- Dashboard
- Demand Forecasting
- Discount Management
- Event Tracking
- Performance Metrics
- Price Optimization
- Price/Margin Management
- Real-Time Data
- Reporting/Analytics
- Settlement Management
- Status Tracking
- Trade Agreement Management
- Workflow Management

## Links

- [View Promomash Profile](https://www.getapp.com.au/software/2037991/promomash)
- [View TELUS Trade Promotion Management Profile](https://www.getapp.com.au/software/2049535/exceedra-trade-promotion-management)
- [View Original Comparison](https://www.getapp.com.au/compare/2037991/2049535/promomash/vs/exceedra-trade-promotion-management)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Promomash vs TELUS Trade Promotion Management Comparison | GetApp Australia 2026","description":"Get a quick and detailed side-by-side comparison for Promomash vs TELUS Trade Promotion Management. GetApp will help you learn more about each of these software benefits and disadvantages.","url":"https://www.getapp.com.au/compare/2037991/2049535/promomash/vs/exceedra-trade-promotion-management","about":[{"@id":"https://www.getapp.com.au/software/2037991/promomash#software"},{"@id":"https://www.getapp.com.au/software/2049535/exceedra-trade-promotion-management#software"}],"breadcrumb":{"@id":"https://www.getapp.com.au/compare/2037991/2049535/promomash/vs/exceedra-trade-promotion-management#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.getapp.com.au/compare/2037991/2049535/promomash/vs/exceedra-trade-promotion-management#webpage","publisher":{"@id":"https://www.getapp.com.au/#organization"},"inLanguage":"en-AU","isPartOf":{"@id":"https://www.getapp.com.au/#website"}},{"name":"Promomash","description":"Promomash is the only all-in-one promotion management platform for growing CPG brands in retail.  \n\nPlan, execute, analyze, and optimize all your retail trade promotions, field sales &amp; marketing activities, and in-store demos in one place - and outsource your biggest headache, deductions, with a turnkey end-to-end managed process. By managing it all in Promomash, CPG brands have one source of truth to help them promote better in retail and make the best choices with their limited trade spend. \n\nNo other solution provides all the tools brands need to manage every aspect of their trade marketing and promotion efforts. No more spreadsheets or multiple systems needed!\n\n•\tManage promotions, demos, sales &amp; deductions all in one place.\n•\tGet automatic, daily sales data feeds via our partnership with Crisp.\n•\tOffload the burden of deduction management with our end-to-end turnkey service.\n•\tSee trade spend clearer with granular planning, reporting and deduction data.\n•\tCompare plan vs actual trade performance one easy-to-read view.\n\n\nSubscription plans that meet your needs now.\n\nSign up for only what you need, or leverage the full benefits of all-in-one promotion management with Promomash. No matter how you get started, all our subscriptions are month-to-month and pricing is built to fit your company's size and budget.\n\n•\tTrade Promotion Management (TPM): Plan, execute, analyze and refine all your trade promotions across all tactics and customers.\n•\tField Marketing Management: Schedule, manage, and report on field marketing events, demos and merchandising activities.\n•\tDeduction Management: Leverage automation and our team of experts to capture, categorize, validate and dispute deductions.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/74684a78-9071-492d-b784-254c524c02c2.png","url":"https://www.getapp.com.au/software/2037991/promomash","@type":"SoftwareApplication","@id":"https://www.getapp.com.au/software/2037991/promomash#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":14,"ratingValue":4.6},"offers":{"price":"500","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"TELUS Trade Promotion Management","description":"TELUS Trade Promotion Management’s offerings (formerly Exceedra) are delivered via a SaaS platform that empowers consumer packaged goods (CPG) companies to get the most out of their trade promotions and accelerate trade spend performance across retail and foodservice channels. CPG companies use our offerings to improve trade spend, gain access to new insights and increase efficiency for sustainable business growth. \n\nWith TELUS TPM’s offerings, CPG companies can increase forecast accuracy; plan and approve trade spend; execute promotions; control finances; manage contracts, claims, deductions and analytics; and optimize trade promotions.\n\nGetting started:\nDedicated customer success team with CPG industry expertise\nComprehensive training and certification programs\nPre-built integrations with major retailers and data providers\nBest practice templates and industry benchmarks\n\nOngoing support:\n24/7 global support with guaranteed response times\nRegular platform updates and feature enhancements\nUser community and industry events\nQuarterly business reviews and optimization consulting\n\nTELUS TPM enhancements\nWe constantly enhance our products and services – guided by user feedback from our global customer base. Here are the latest changes to TELUS TPM:\n\nAI assistant \nWork efficiently, improve adoption, boost engagement and gain access to insights. \nAnalyze your promotion ROI, trade spend and performance metrics in plain language.\n\nRefined user interface\nWork seamlessly with our enhanced user interface that was designed for efficiency and ease of use.\n\nAdvanced analytics and reporting \nAnalyze your data in detail with built-in reporting powered by Google Cloud Platform. \nEasily navigate complex data sets with our user-friendly interface.\nUse our role-based, self-service dashboards to make more data-driven decisions.\n\nMobile companion app\nAccess critical promotion details and approve programs on-the-go with just a few taps. \nAddress issues away from your desk and give your in-field teams more flexibility than ever before.","url":"https://www.getapp.com.au/software/2049535/exceedra-trade-promotion-management","@type":"SoftwareApplication","@id":"https://www.getapp.com.au/software/2049535/exceedra-trade-promotion-management#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":19,"ratingValue":4.3},"offers":{"price":"0","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Revenue Management Software","position":2,"item":"/directory/1231/revenue-management/software","@type":"ListItem"},{"name":"Promomash vs TELUS Trade Promotion Management","position":3,"item":"https://www.getapp.com.au/compare/2037991/2049535/promomash/vs/exceedra-trade-promotion-management","@type":"ListItem"}],"@id":"https://www.getapp.com.au/compare/2037991/2049535/promomash/vs/exceedra-trade-promotion-management#breadcrumblist"}]}
</script>
