---
description: Get a quick and detailed side-by-side comparison for Bitly vs Pixel. GetApp will help you learn more about each of these software benefits and disadvantages.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Bitly vs Pixel Comparison | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Link Management Software](/directory/1241/link-management-tools/software) > [Bitly \<span\>vs\</span\> Pixel](https://www.getapp.com.au/compare/121723/2075278/bitly/vs/pixel)

# Compare Bitly vs Pixel

Canonical: https://www.getapp.com.au/compare/121723/2075278/bitly/vs/pixel

> Detailed comparison between Bitly and Pixel. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Bitly | Pixel |
| **Overall rating** | 4.8/5 | 4.8/5 |
| **Total Reviews** | 1295 | 16 |
| **Starting Price** | USD 35.00 | USD 7.50 |
| **Free Trial** | No | No |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base |
| **Training** | Webinars, Documentation, Videos | Documentation |

## Key features

### Bitly

- API
- Activity Dashboard
- Campaign Analytics
- Campaign Management
- Custom Domains
- Customisable Branding
- Data Import/Export
- For Marketing and Advertising
- Link Analytics
- Link Editing
- Link Management
- Link Shortening
- QR Codes
- Tag Management
- Third-Party Integrations
- URL Customization
- URL Shortener
- User Management

### Pixel

- API
- Activity Dashboard
- Campaign Analytics
- Campaign Management
- Custom Domains
- Customisable Branding
- Data Import/Export
- Engagement Tracking
- For Marketing and Advertising
- Link Analytics
- Link Editing
- Link Management
- Link Shortening
- QR Codes
- Real-Time Data
- Tag Management
- Third-Party Integrations
- URL Customization
- URL Shortener
- User Management

## Links

- [View Bitly Profile](https://www.getapp.com.au/software/121723/bitly)
- [View Pixel Profile](https://www.getapp.com.au/software/2075278/pixel)
- [View Original Comparison](https://www.getapp.com.au/compare/121723/2075278/bitly/vs/pixel)

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