---
description: Get a quick and detailed side-by-side comparison for BoomTown vs Market Leader Professional. GetApp will help you learn more about each of these software benefits and disadvantages.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: BoomTown vs Market Leader Professional Comparison | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Real Estate CRM Software](/directory/767/real-estate-crm/software) > [BoomTown \<span\>vs\</span\> Market Leader Professional](https://www.getapp.com.au/compare/119723/2077292/boomtown/vs/market-leader-professional)

# Compare BoomTown vs Market Leader Professional

Canonical: https://www.getapp.com.au/compare/119723/2077292/boomtown/vs/market-leader-professional

> Detailed comparison between BoomTown and Market Leader Professional. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | BoomTown | Market Leader Professional |
| **Overall rating** | 4.5/5 | 2.2/5 |
| **Total Reviews** | 239 | 11 |
| **Starting Price** | USD 1,000.00 | - |
| **Free Trial** | - | - |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, Phone Support, Chat | - |
| **Training** | In Person, Live Online, Webinars, Documentation | - |

## Key features

### BoomTown

- API
- Activity Tracking
- Alerts/Notifications
- CRM
- Contact Management
- Dashboard
- Email Marketing
- For Real Estate
- For Startups
- Interaction Tracking
- Lead Generation
- Lead Management
- Lead Qualification
- Property Management
- Reporting/Analytics
- Sales Pipeline Management
- Segmentation
- Social Media Integration

### Market Leader Professional

- Alerts/Notifications
- CRM
- Contact Management
- Dashboard
- Email Marketing
- Interaction Tracking
- Lead Capture
- Lead Generation
- Lead Management
- Reminders
- Reporting/Analytics
- Sales Pipeline Management

## Links

- [View BoomTown Profile](https://www.getapp.com.au/software/119723/boomtown)
- [View Market Leader Professional Profile](https://www.getapp.com.au/software/2077292/market-leader-professional)
- [View Original Comparison](https://www.getapp.com.au/compare/119723/2077292/boomtown/vs/market-leader-professional)

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