---
description: Get a quick and detailed side-by-side comparison for Kevel vs EXADS. GetApp will help you learn more about each of these software benefits and disadvantages.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Kevel vs EXADS Comparison | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Ad Server Software](/directory/298/ad-serving/software) > [Kevel \<span\>vs\</span\> EXADS](https://www.getapp.com.au/compare/116575/2052975/kevel/vs/exads)

# Compare Kevel vs EXADS

Canonical: https://www.getapp.com.au/compare/116575/2052975/kevel/vs/exads

> Detailed comparison between Kevel and EXADS. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Kevel | EXADS |
| **Overall rating** | 4.6/5 | 4.8/5 |
| **Total Reviews** | 49 | 5 |
| **Starting Price** | - | - |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Documentation | Live Online, Documentation, Videos |

## Key features

### Kevel

- A/B Testing
- API
- Ad Inventory Management
- Ad Optimization
- Advertising Management
- Banner Management
- Campaign Analytics
- Campaign Management
- Content Management
- Conversion Tracking
- Customizable Templates
- Mobile Ad Serving
- Native Ad Serving
- Newsletter/Email Ad Serving
- Performance Metrics
- Rich Media Ad Serving
- Video Ad Serving

### EXADS

- A/B Testing
- API
- Ad Inventory Management
- Ad Optimization
- Advertising Management
- Banner Management
- Campaign Analytics
- Campaign Management
- Channel Management
- Content Management
- Conversion Tracking
- Customizable Reports
- Customizable Templates
- Mobile Ad Serving
- Monitoring
- Native Ad Serving
- Newsletter/Email Ad Serving
- Performance Metrics
- Rich Media Ad Serving
- Video Ad Serving

## Links

- [View Kevel Profile](https://www.getapp.com.au/software/116575/kevel)
- [View EXADS Profile](https://www.getapp.com.au/software/2052975/exads)
- [View Original Comparison](https://www.getapp.com.au/compare/116575/2052975/kevel/vs/exads)

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