---
description: Get a quick and detailed side-by-side comparison for Brandfolder vs Marq. GetApp will help you learn more about each of these software benefits and disadvantages.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Brandfolder vs Marq Comparison | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Digital Asset Management Software](/directory/280/digital-asset-management/software) > [Brandfolder \<span\>vs\</span\> Marq](https://www.getapp.com.au/compare/112865/2050226/brandfolder/vs/lucidpress-1)

# Compare Brandfolder vs Marq

Canonical: https://www.getapp.com.au/compare/112865/2050226/brandfolder/vs/lucidpress-1

> Detailed comparison between Brandfolder and Marq. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Brandfolder | Marq |
| **Overall rating** | 4.7/5 | 4.5/5 |
| **Total Reviews** | 452 | 284 |
| **Starting Price** | - | USD 3.00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### Brandfolder

- API
- Access Controls/Permissions
- Archiving & Retention
- Asset Sharing
- Collaboration Tools
- Commenting/Notes
- Content Management
- Content Publishing Options
- Customisable Branding
- Digital Asset Management
- Document Management
- File Conversion
- Full Text Search
- Project Management
- Reporting & Statistics
- Search/Filter
- Single Sign On
- Task Management
- Template Management
- Workflow Management

### Marq

- API
- Access Controls/Permissions
- Archiving & Retention
- Asset Sharing
- Collaboration Tools
- Commenting/Notes
- Content Management
- Content Publishing Options
- Customisable Branding
- Digital Asset Management
- Document Management
- File Conversion
- Full Text Search
- Project Management
- Reporting & Statistics
- Search/Filter
- Single Sign On
- Task Management
- Template Management
- Workflow Management

## Links

- [View Brandfolder Profile](https://www.getapp.com.au/software/112865/brandfolder)
- [View Marq Profile](https://www.getapp.com.au/software/2050226/lucidpress-1)
- [View Original Comparison](https://www.getapp.com.au/compare/112865/2050226/brandfolder/vs/lucidpress-1)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Brandfolder vs Marq Comparison | GetApp Australia 2026","description":"Get a quick and detailed side-by-side comparison for Brandfolder vs Marq. GetApp will help you learn more about each of these software benefits and disadvantages.","url":"https://www.getapp.com.au/compare/112865/2050226/brandfolder/vs/lucidpress-1","about":[{"@id":"https://www.getapp.com.au/software/112865/brandfolder#software"},{"@id":"https://www.getapp.com.au/software/2050226/lucidpress-1#software"}],"breadcrumb":{"@id":"https://www.getapp.com.au/compare/112865/2050226/brandfolder/vs/lucidpress-1#breadcrumblist"},"@id":"https://www.getapp.com.au/compare/112865/2050226/brandfolder/vs/lucidpress-1#webpage","@type":["WebPage","CollectionPage"],"publisher":{"@id":"https://www.getapp.com.au/#organization"},"inLanguage":"en-AU","isPartOf":{"@id":"https://www.getapp.com.au/#website"}},{"name":"Brandfolder","description":"Brandfolder is a cloud-based platform that provides digital asset and identity management (DAM) for brand conscious businesses right up to Enterprise-level. Key features include privacy controls, user permissions, custom branding, expert onboarding with asset auditing, multi-format video transcoding, and more. The platform allows promotional materials to be stored and manipulated within one coherent space. Marketing collateral such as logos, images, fonts, brochures, business cards, jingles, videos and even corporate color swatches are stored side by side in easily browsed display layers and auto-tagged for rapid intelligent search.\n\nUpdating every instance of an altered asset, Brandfolder also assists user workflows and file requirements with automatic conversions or resizing. Additionally, the platform supports internal and external distribution with a range of sharing methods including the copying or emailing of URL download links. Tracking where these links go and how they are then employed, Brandfolder (Enterprise) then bundles insights and analytics capabilities to visualize asset and user performance data. Integration with existing creative apps and marketing tools is expandable thanks to Brandfolder's RESTful API and includes connectivity to Adobe InDesign server for live, inline template editing, while additional product features include dedicated expert-led customer support.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/48321345-8418-4230-ac35-5a70b98e4209.png","url":"https://www.getapp.com.au/software/112865/brandfolder","@id":"https://www.getapp.com.au/software/112865/brandfolder#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":452,"ratingValue":4.7},"operatingSystem":"Cloud"},{"name":"Marq","description":"Marq (formerly Lucidpress) is a design and brand templating platform that enables organizations to scale content creation without sacrificing brand integrity. With lockable, smart templates, non-designers can customize marketing materials while logos, fonts, and colors remain consistent—reducing creative bottlenecks and eliminating off-brand risks.\n\nMarq integrates with leading Digital Asset Management (DAM) systems, CRM platforms, and productivity tools to ensure approved brand assets flow directly into every project. Teams can create, localize, and publish content across digital and print channels, while creative leaders maintain centralized oversight.\n\nKey capabilities include:\n\nSmart, Lockable Templates – Guardrails keep brand assets protected while still allowing flexible customization.\n\nDAM, CRM &amp; App Integrations – Connects directly to your tech stack, making stored assets instantly usable in templates.\n\nCreative Automation – Streamline high-volume, repetitive design tasks while preserving brand compliance.\n\nWeb-to-Print Services – Produce on-demand, brand-approved print collateral alongside digital campaigns.\n\nData Automation – Auto-populate templates with current data from company directories, CRMs, and spreadsheets.\n\nAnalytics &amp; Governance – Track usage, manage permissions, and enforce brand guidelines across distributed teams.\n\nAs AI-generated content increases the risk of brand dilution, Marq helps enterprises safeguard consistency by embedding brand rules directly into templates—whether content is AI-assisted or human-created. Businesses use Marq to empower non-designers, free creative teams from repetitive requests, and scale compliant content production across marketing, sales, and operations.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/e5420fce-7c8d-4151-b32f-8e149fc2fd72.png","url":"https://www.getapp.com.au/software/2050226/lucidpress-1","@id":"https://www.getapp.com.au/software/2050226/lucidpress-1#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":284,"ratingValue":4.5},"offers":{"price":"3","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome"},{"@id":"https://www.getapp.com.au/compare/112865/2050226/brandfolder/vs/lucidpress-1#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Digital Asset Management Software","position":2,"item":"/directory/280/digital-asset-management/software","@type":"ListItem"},{"name":"Brandfolder vs Marq","position":3,"item":"https://www.getapp.com.au/compare/112865/2050226/brandfolder/vs/lucidpress-1","@type":"ListItem"}]}]}
</script>