---
description: Get a quick and detailed side-by-side comparison for Voucherify vs Open Loyalty. GetApp will help you learn more about each of these software benefits and disadvantages.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Voucherify vs Open Loyalty Comparison | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/308/marketing-automation/software) > [Voucherify \<span\>vs\</span\> Open Loyalty](https://www.getapp.com.au/compare/104073/113573/voucherify/vs/open-loyalty)

# Compare Voucherify vs Open Loyalty

Canonical: https://www.getapp.com.au/compare/104073/113573/voucherify/vs/open-loyalty

> Detailed comparison between Voucherify and Open Loyalty. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Voucherify | Open Loyalty |
| **Overall rating** | 4.8/5 | 4.8/5 |
| **Total Reviews** | 24 | 15 |
| **Starting Price** | EUR 169.00 | - |
| **Free Trial** | Yes | No |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Documentation |

## Key features

### Voucherify

- API
- Activity Tracking
- CRM
- Campaign Management
- Campaign Planning
- Client Portal
- Customer Activity Tracking
- Customer History
- Customer Profiles
- Customer Segmentation
- Customisable Branding
- Customizable Templates
- Discount Management
- Gamification
- Gift Card Management
- Loyalty Cards
- Membership Management
- Multi-Channel Marketing
- Referral Tracking
- Rewards Management

### Open Loyalty

- API
- Activity Tracking
- CRM
- Campaign Management
- Campaign Planning
- Client Portal
- Customer Activity Tracking
- Customer History
- Customer Profiles
- Customer Segmentation
- Customisable Branding
- Customizable Templates
- Discount Management
- Gamification
- Gift Card Management
- Loyalty Cards
- Membership Management
- Multi-Channel Marketing
- Referral Tracking
- Rewards Management

## Links

- [View Voucherify Profile](https://www.getapp.com.au/software/104073/voucherify)
- [View Open Loyalty Profile](https://www.getapp.com.au/software/113573/open-loyalty)
- [View Original Comparison](https://www.getapp.com.au/compare/104073/113573/voucherify/vs/open-loyalty)

-----

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