---
description: Get a quick and detailed side-by-side comparison for AT Internet Web Analytics vs Adobe Campaign. GetApp will help you learn more about each of these software benefits and disadvantages.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: AT Internet Web Analytics vs Adobe Campaign Comparison | GetApp Australia 2026
---

Breadcrumb: [Home](/) > [Web Analytics Tools](/directory/109/web-analytics/software) > [AT Internet Web Analytics \<span\>vs\</span\> Adobe Campaign](https://www.getapp.com.au/compare/100371/100539/at-internet-web-analytics/vs/adobe-campaign)

# Compare AT Internet Web Analytics vs Adobe Campaign

Canonical: https://www.getapp.com.au/compare/100371/100539/at-internet-web-analytics/vs/adobe-campaign

> Detailed comparison between AT Internet Web Analytics and Adobe Campaign. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | AT Internet Web Analytics | Adobe Campaign |
| **Overall rating** | 3.2/5 | 4.4/5 |
| **Total Reviews** | 5 | 186 |
| **Starting Price** | EUR 355.00 | - |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### AT Internet Web Analytics

- A/B Testing
- API
- Campaign Management
- Conversion Tracking
- Keyword Tracking
- Monitoring
- Referral Tracking
- Revenue Tracking
- Site Search Tracking
- Uninstall Tracking

### Adobe Campaign

- A/B Testing
- API
- Campaign Management
- Channel Management
- Client Management
- Conversion Rate Optimisation
- Conversion Tracking
- Dashboard
- Email Monitoring
- Engagement Tracking
- Lead Capture
- Lead Management
- Monitoring
- Social Marketing
- Website Visitor Tracking

## Links

- [View AT Internet Web Analytics Profile](https://www.getapp.com.au/software/100371/at-internet-web-analytics)
- [View Adobe Campaign Profile](https://www.getapp.com.au/software/100539/adobe-campaign)
- [View Original Comparison](https://www.getapp.com.au/compare/100371/100539/at-internet-web-analytics/vs/adobe-campaign)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"AT Internet Web Analytics vs Adobe Campaign Comparison | GetApp Australia 2026","description":"Get a quick and detailed side-by-side comparison for AT Internet Web Analytics vs Adobe Campaign. GetApp will help you learn more about each of these software benefits and disadvantages.","url":"https://www.getapp.com.au/compare/100371/100539/at-internet-web-analytics/vs/adobe-campaign","about":[{"@id":"https://www.getapp.com.au/software/100371/at-internet-web-analytics#software"},{"@id":"https://www.getapp.com.au/software/100539/adobe-campaign#software"}],"breadcrumb":{"@id":"https://www.getapp.com.au/compare/100371/100539/at-internet-web-analytics/vs/adobe-campaign#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.getapp.com.au/compare/100371/100539/at-internet-web-analytics/vs/adobe-campaign#webpage","isPartOf":{"@id":"https://www.getapp.com.au/#website"},"publisher":{"@id":"https://www.getapp.com.au/#organization"},"inLanguage":"en-AU"},{"name":"AT Internet Web Analytics","description":"One of the world’s major players in digital analytics since 1996, AT Internet helps companies measure their audience and optimise their digital performance across all marketing channels. From data collection to exploration, activation and the sharing of insights, AT Internet’s Analytics Suite provides fully reliable data for optimal decision-making company-wide. Perfectly adapted to e-commerce, media, finance/banking, and corporate websites and mobile apps, the Analytics Suite is easy-to-use for all individuals within a company, whether they’re business users, analysts or data scientists.\n\nThe quality of AT Internet’s solution and service has recently been recognised by leading independent industry studies. AT Internet's digital analytics solution is used on more than 20,000 sites and applications around the world, across all industries. With more than 200 employees, the group is present globally via its customers, subsidiaries and partners.\n\nAs an independent web analytics provider with European roots, we might not look like some of the giants in our industry. But don’t let that fool you – our unique approach to analytics and our 20 years of experience make us a true leader who has stood the test of time. We’re proud to be different from other analytics providers, and we’re thrilled to be named a web analytics “Leader” in the “The Forrester Wave: Web Analytics, Q4 2017” report from Forrester Research, Inc., to have won the “Best Analytics Platform” at the Martech Awards (ClickZ) in 2019 and to be recognised once again as a Top Rated tool by TrustRadius in 2020!","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/6a43952c-0a2e-45a6-87cd-42b9c2d0f869.png","url":"https://www.getapp.com.au/software/100371/at-internet-web-analytics","@type":"SoftwareApplication","@id":"https://www.getapp.com.au/software/100371/at-internet-web-analytics#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":3.2,"bestRating":5,"ratingCount":5},"offers":{"price":"355","@type":"Offer","priceCurrency":"EUR"},"operatingSystem":"Cloud, Apple, Windows, Linux, Android, Platform ios, Platform ipad"},{"name":"Adobe Campaign","description":"Adobe Campaign is a powerful cross-channel marketing platform that enables organizations to orchestrate, launch, and measure personalized marketing campaigns at scale. With robust workflow automation, integrated data management, and precise targeting capabilities, Adobe Campaign empowers marketing teams to deliver consistent, relevant, and data-driven experiences that increase engagement, loyalty, and ROI. \n\nUnified Customer Profile\nBuild unified customer profiles from data gathered across all your marketing channels. Adobe Campaign brings together all your customer data - from online and offline sources - into one connected view. This helps marketers understand each customer better and use these insights to create personalized, multi-step campaigns based on real behaviors, preferences, and past interactions.\n\nCross-Channel Campaign Workflows\nReach customers with impactful campaigns across your channels, all managed from a unified platform. Adobe Campaign lets you launch, personalize, and optimize multi-channel campaigns at scale, so you can deliver consistent experiences, accelerate execution, and drive performance across email, SMS, push notifications, direct mail, and more.\n\nData Management &amp; Segmentation\nCreate highly targeted audience segments from your data warehouse using virtually any variable in a customer profile. Use these audiences in Adobe Campaign for personalized, multi-channel campaigns or share them across Adobe Experience Cloud solutions to drive more relevant customer experiences.\n\nPersonalized Offers\nAdobe Campaign makes it easy to deliver the right offer, every time, at enterprise scale. With Adobe Campaign, marketers can manage, deploy and analyze dynamic offers across campaigns using centralized tools, rule-based logic, offer simulation, and performance insights.\n\nContent Authoring &amp; AI Assistant\nAdobe Campaign gives your teams the tools to author, personalize, and manage content across channels with speed, consistency, and flexibility. Generate copy, subject lines, imagery, and even full emails that align with your brand using the built-in AI Assistant for content generation. \n\nDynamic Reporting &amp; Measurement\nUse built-in reports to quickly analyze campaign performance, customer engagement, and financial outcomes. Customize any of the reporting templates or define your own success metrics based on the KPIs that matter the most to your business, and share reports to wider teams on an automated or recurring basis.\n\nManaged Cloud Services\nAdobe Campaign is architected for high performance, with cloud-native infrastructure that supports campaign execution at high scale.  Organizations can deploy enterprise campaigns with confidence, even at peak volumes, and benefit from high availability, lower operational overhead, and reduced IT dependency.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/7a0f3033-77e7-46ec-af77-10d6617c3ff1.png","url":"https://www.getapp.com.au/software/100539/adobe-campaign","@type":"SoftwareApplication","@id":"https://www.getapp.com.au/software/100539/adobe-campaign#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.4,"bestRating":5,"ratingCount":186},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"@type":"BreadcrumbList","@id":"https://www.getapp.com.au/compare/100371/100539/at-internet-web-analytics/vs/adobe-campaign#breadcrumblist","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Web Analytics Tools","position":2,"item":"/directory/109/web-analytics/software","@type":"ListItem"},{"name":"AT Internet Web Analytics vs Adobe Campaign","position":3,"item":"https://www.getapp.com.au/compare/100371/100539/at-internet-web-analytics/vs/adobe-campaign","@type":"ListItem"}]}]}
</script>